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A little less conversation, a little more action

Why an integrated data platform is the key to aligning marketing, sales and service

By Michael Bornheim 1 day ago

What your business can learn from the #NerdNation
What your business can learn from the #NerdNation

They wear black hoodies, live in California, write code and give quirky and inspiring TED Talks. Some build annoyingly addictive social media networks and have movies made about them

By Gary Willmott 2 days ago

Doug Woolley
#BrandManagerMonth: Dell's Doug Woolley on managing a multinational at a local level

At the recent Dell EMC Forum, I had the opportunity to chat to Doug Woolley about his ups and downs, challenges and experiences as South African general manager for the Dell EMC brand

By Ilse van den Berg 21 Mar 2017

#IABDigitalSummit2017: The art of knowing me - moving towards personalisation
#IABDigitalSummit2017: The art of knowing me - moving towards personalisation

The scene is being set for an era where personalisation is back in customer service

By Danette Breitenbach 16 Mar 2017

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Google Family Link lets you monitor kids' mobile usage

Apple's Family Sharing functionality has been one of the better features for parents, allowing them to approve family members' purchases and more. Now, Google has stepped things up in a big way thanks to the Family Link app

By Hadlee Simons 16 Mar 2017

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Apps: The holy grail of content marketing

Business book author Tony Schwartz wrote, “Nearly everyone I know is addicted in some measure to the internet"

By Julia Rhodes 10 Mar 2017

A connected digital society is critical for Africa to thrive
A connected digital society is critical for Africa to thrive

Technology developments have had a profound effect on emerging economies in Africa. The widespread adoption of mobile phones in particular has seen a proliferation of new and innovative ways for businesses to reach and engage their customers, and for governments to provide services to their citizens

By Lee Naik 10 Mar 2017

Lorinda Voges on what it takes to be a powerhouse businesswoman in SA
Lorinda Voges on what it takes to be a powerhouse businesswoman in SA

In light of International Women's Day, Kim Lawrence chats to 4Elements Media CCO Lorinda Voges about the full service media agency and what it takes to be a powerhouse businesswoman in South Africa

By Kim Lawrence 8 Mar 2017

Boris Dzhingarov
The relevancy of email marketing in 2017

Email marketing has been around for more than two decades, which has many people wondering if it's going to become obsolete and be replaced by some newer, more advanced form of communication

By Boris Dzhingarov, Issued by Monetary Library 7 Mar 2017

#eComConfex: Become digitally intelligent, or go home
#eComConfex: Become digitally intelligent, or go home

If your business does not have digital intelligence at its core by 2020 you may as well go home. This is according to James McCormick

By Lauren Hartzenberg 3 Mar 2017

Why ProvenSEO is one of the top influencer marketing agencies?
Why ProvenSEO is one of the top influencer marketing agencies?

ProvenSEO has a proven track record of submitting high-quality content to niche-relevant blogs to reach the ideal customers for your product or service, no matter what you offer

By Boris Dzhingarov, Issued by Monetary Library 28 Feb 2017

#Newsmaker: Graeme Stiles, director at Algorithm Agency
#Newsmaker: Graeme Stiles, director at Algorithm Agency

Graeme Stiles' interest in performance marketing has led him to start an agency that specialises in SEO, paid media and data

By Jessica Tennant 27 Feb 2017

Boris Dzhingarov
Reasons why your business needs an online presence

In the world that we currently live in, it is vital for all businesses to have a strong online presence, in order to stay relevant, build the brand and gain more customers, an internet profile is vital

By Boris Dzhingarov, Issued by Monetary Library 27 Feb 2017

Terena le Roux keeps the Ideas/Idees flowing
Terena le Roux keeps the Ideas/Idees flowing

Following the announcement of bilingual Ideas/Idees magazine being closed down by Media24 late last year, editor Terena le Roux approached management to transfer ownership into her name. Now the owner of startup publishing company IdeesFabriek (Ideas Factory), Le Roux says it really was that straightforward

By Jessica Tennant 22 Feb 2017

Boris Dzhingarov
Overview of the most popular demand-side platforms

Real-time bidding and demand-side platforms (DSP) have become a focus of interest, and this is pretty much natural since more than 30% of total ads are going through demand-side platforms

By Boris Dzhingarov, Issued by Monetary Library 7 Feb 2017

Trend awareness can help you stay ahead of the pack. Image: Ievgen Onyshchenko © –
Digital marketing trendsetting, in 2017 and beyond

If you want to stay ahead of the pack, there are six top trends to keep an eye on in the digital and social marketing realm as 2017 sets off from the starting blocks…

By Serena Seunarain 3 Feb 2017

Switch your radar on
Switch your radar on

Many in the business world are glad to see the back of 2016, but one month into 2017 and not much has changed. This is because what we are experiencing is not just a bump in the road; we are living in an inflection point in history where all the rules are being rewritten

By Danette Breitenbach 3 Feb 2017

#BizTrends2017: Reimagine work, redefine productivity
#BizTrends2017: Reimagine work, redefine productivity

We are in the midst of a technological revolution, and it's not only blurring the lines between the physical and digital spheres but between how we live and work

By Lauren Hartzenberg 31 Jan 2017

Giorgio Heiman, VP, Africa, Orange Business Services
#BizTrends2017: People-powering the digitalisation process

The number of mobile phone users is expected to hit 4.8 billion in 2017 and 2,55 billion people are predicted to engage on social networks

By Lauren Hartzenberg 27 Jan 2017

Why brands can dive deeper into augmented reality in 2017
Why brands can dive deeper into augmented reality in 2017

In 2016, virtual reality (VR) and augmented reality (AR) stepped directly into mainstream consciousness, with both businesses and consumers alike

By Etienne de Villiers 27 Jan 2017

#Newsmaker: Craig Munitz - MD of CBR Marketing
#Newsmaker: Craig Munitz - MD of CBR Marketing

Craig Munitz is the MD and founder of CBR Marketing, a digital advertising agency offering SEO, programmatic advertising, web design and more

By Beverley Klein 24 Jan 2017

What do global brands need to know about the SA social media market?
What do global brands need to know about the SA social media market?

As an English girl living in South Africa for the last year, I have noticed stark differences in the ways brands and their audiences behave online. Not only are the content themes noticeably different to the European way of thinking

By Emma Glover 23 Jan 2017

Local innovators crack Equal Rating challenge shortlist
Local innovators crack Equal Rating challenge shortlist

Five semi-finalists have been chosen to progress to the next phase of Mozilla's $250,000 Equal Rating Innovation Challenge

By Lauren Hartzenberg 18 Jan 2017

#BizTrends2017: Embracing a changing digital world in 2017
#BizTrends2017: Embracing a changing digital world in 2017

Even though the past year has seen the strengthening of several 'traditional' technology trends such as cloud computing, big data, and predictive analytics

By Natassia Badenhorst 11 Jan 2017

The time to reimagine your business model is now
The time to reimagine your business model is now

"When you're finished changing, you're finished," said the wise Benjamin Franklin. But we don't need to take his word for it

By Brett Parker 15 Dec 2016

Boris Dzhingarov
Three digital marketing tactics you can leverage all year

Your holiday marketing efforts can attract new customers that will impact your bottom line in a positive way for months or years in the future if you apply some of these tips

By Boris Dzhingarov, Issued by Monetary Library 14 Dec 2016

The new smart car and Zando #UnfollowTheNorm campaign creates intrigue
The new smart car and Zando #UnfollowTheNorm campaign creates intrigue

In a first for South Africa, the new smart forfour is being introduced directly onto the pages of Africa's largest online retailer, Zando

By Angie White 12 Dec 2016

123RF
It takes two to (really) tango

The coming together of SEO and PR is essential for digital marketers. As digital PR becomes increasingly important for brands, it's vital to understand the entwined relationship of SEO and PR

By Desiree Gullan 8 Dec 2016

123RF
Mobile has friends in all the right places

Now that South Africa has become the 17th international market to feature its very own edition of the current global media superstar - the Huffington Post

By Herman Cremer 1 Dec 2016

Digital marketing in the Middle East: The trends that matter
Digital marketing in the Middle East: The trends that matter

While digital marketing is bigger than ever in the US and Europe, digital marketing in the Middle East is showing some interesting trends that really transform the landscape

By Boris Dzhingarov, Issued by Monetary Library 29 Nov 2016

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