Mobile is one of biggest revolutions to come to marketing in recent years, rivaled only by digital video. Bring the two together, and you have one of the most compelling engagement tools available to businesses of all sizes. Today, people can and do watch video wherever they are - and advertisers can take advantage of this trend by making interesting content that rewards them for their time.
Nunu Ntshingila 1 day ago
The South African Medical Association (Sama) has condemned a book on former state president Nelson Mandela's last days, saying the author violated the most fundamental principle of patient/doctor relationships.
The sixth Customer Experience (CX) Management Summit in Africa, taking place 16-17 August 2017 at the Century City Conference Centre in Cape Town, will explore current and future state of CX to strengthen the industry within the African continent
About two weeks ago saw the 10th anniversary of the iPhone, marking the mass acceptance of the smartphone. In truth, the technology had already been developed five years earlier. That technology, together with the global roll out of the internet a scant five years previously, have transformed society forever.
mike broom 21 Jul 2017
The current job market may seem as volatile as Bell Pottinger's anxiety levels, so we did some research and crunched the numbers to give you an outlook on skills that are on South African recruiters' hot (and not) list right now when hiring talent online.
CareerJunction 21 Jul 2017
Leading out-of-home company Provantage Media Group is proud to announce that they have just been awarded a Level 1 B-BBEE rating by Grant Thornton - the highest BEE rating achievable. This makes Provantage one of the largest OOH media companies to have achieved a Level 1 rating and one of a small group of enterprise organisations within the Marketing and Communication sector to qualify as being truly empowered within the context of South African legislation. In addition to the level 1 B-BBEE rating, Provantage recently completed an equity transaction, which has resulted in the company becoming Black-owned.
Provantage Media Group 20 Jul 2017
A video created by FCB Cape Town for the Western Cape Government as part of its #ItCanWait campaign has gone viral and is attracting comments and shares from around the world.
FCB Africa 20 Jul 2017
Nina Freysen-Pretorius has been included in the US-based Successful Meetings magazine's annual list of 25 outstanding professionals who have had a significant impact on the meetings industry. Freysen-Pretorius is the chief executive officer of The Conference Company, which also has offices in Cape Town and Johannesburg and celebrates 20 years in business this year.
African Fashion International (AFI), owner and operator of the two Fashion Week platforms - Mercedes-Benz Fashion Week Joburg (MBFWJ) and Mercedes-Benz Fashion Week Cape Town (MBFWCT), has announced Mall of Africa as the new official venue for MBFWJ'17 Spring/Summer.
Ogilvy & Mather (O&M) South Africa announced on Friday, 7 July 2017 that chief executive officer Abey Mokgwatsane resigned and that he will be leaving the company at the end of September to join Vodacom as its new managing executive for brand and communications.
Juanita Pienaar 19 Jul 2017
In a new and entertaining pre-flight safety video, British Airways spreads important safety messages, while boosting fund-raising for Flying Start - the charity partnership between British Airways and Comic Relief.
Have you ever been in a conversation with someone who doesn't listen to you? Someone who simply waits for you to finish speaking so that they can spout forth their next talking point or self-centred assertion? It's never a productive way to communicate and often leaves you feeling as if you've wasted your time. And it almost never leaves you feeling that you like the person you interacted with.
IGI 19 Jul 2017
Facebook Messenger offers some exciting options for marketers and, judging by the extensive coverage the product received at F8 back in April, it seems Facebook knows it.
Megan Hollis 19 Jul 2017