[Sara Butchart] Oh how I love my PVR! After years of being in the advertising and communications business, my husband and I delight in zapping the rubbish ads and moving on to what we really want to watch - the programme! It's a global trend which is resulting in more and more interest being placed on AFP's (Advertiser Funded Programmes) with some really interesting results.
18 May 2013 08:04
[Rod Baker] NEWSWATCH: Mail & Guardian's editor-in-chief, Nic Dawes, has resigned to take up a post at the Hindustan Times in New Delhi, the newspaper reports.
17 May 2013 11:17
[Amukelani Chauke] Cabinet has approved a proposal to review some of the Independent Communications Authority of SA's functions to make it more transparent and accountable.
17 May 2013 10:08To celebrate its 25th birthday, Hunter's Cider is requesting all its fans to send their best pictures and videos of their Hunter's experiences from the past 25 years for its birthday TVC.
18 May 2013 09:04
[Issued by McCann Worldgroup] Portfolio Night, taking place on Wednesday, 22 May, will bring together 150 creative hopefuls, and the best in the business, for a fast-paced evening of career-shaping advice, networking, and for some, recruitment offers.
17 May 2013 12:02
[Issued by Oomph! Africa] When Tiger Brands went looking for a partner to assist them grow market share and create brand awareness in Mozambique, they found what they needed in experiential marketing specialists, Oomph! Africa.
17 May 2013 11:13
[Michael Gullan, Issued by Gullan&Gullan] Gamification is a digital term that means bringing some of the mechanics and concepts of gaming into brand content. Gamification used for marketing brands usually involves incentivising users with rewards and exclusive offers, similar to traditional loyalty programmes.
17 May 2013 14:05
Cutting costs is a hallmark of packaging and paper group Mondi and over the longer term it has paid off, as could be seen in its recent upbeat interim management statement.
17 May 2013 10:03
[Issued by Blue Moon] Dikeledi Mogorosi is a red-hot firecracker of a producer in the Employee Engagement Division at Blue Moon. She took some time out to share her work ethic, and more.
17 May 2013 10:12
The Sunday Times, in partnership with PRAESA (The Project for the Study of Alternative Education in South Africa), has launched the new Sunday Times Nal'ibali Storybook.
17 May 2013 10:31
[Issued by Habari Media] BBC.com and BBC World News, together with Habari Media, recently invited guests to an exclusive luncheon at the Saxon in Johannesburg.
17 May 2013 12:56
[Michael Lamb, Issued by MediaMind] Third-party ad serving has many advantages that agencies can leverage. One of these is the ability to record a user's journey from ad impression through to purchase. To mark milestones on this path, conversion tags on the advertiser's site are important.
17 May 2013 12:39
[Issued by Bizcommunity.com] A reminder once again to all branding, design or advertising students in Jozi to enter our competition to win a ticket to attend South Africa's first Portfolio Night hosted by McCann Johannesburg next week, Wednesday, 22 May! Complete this form and upload a Biz Portfolio Showcase before Monday, 20 May. You will need to create a MyBiz Profile if you don't have one already. 17 May 2013 11:04
[Nicole Zetler, Issued by Yellowwood Future Architects] A brand's purpose is its reason for being - it goes beyond what you do, or who you're doing it for. 17 May 2013 13:48