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The future of advertising
The future of advertising

Everyone's talking about it falling circulations, viewers flocking to various competitive TV channels and a myriad of online internet offers, streaming options and, oh, there are so many others

By Chris Brewer 1 day ago

Gen X: From rebellious, slacker youth generation to trailblazers of profound social change (part 1)
Gen X: From rebellious, slacker youth generation to trailblazers of profound social change (part 1)

Christian Kurz, senior vice president, global insights for Viacom International Media Networks unpacks the media company's latest global study and some game-changing insights on Generation X

By Jessica Tennant 19 May 2017

(c) 123branex -
Making sense of traditional, new TV content platforms

There are so many different options for viewing TV content and when combined with the latest technology makes for a very confusing space

By Alan Smith 12 May 2017

(c) Dmitriy Shironosov -
The rise of the in-house creative agency

Two things strike me as the word ‘advertising' is increasingly replaced with phrases such as ‘branded content', ‘native' and ‘content marketing'

By James Hunt 12 May 2017

Oleksandr Marynchenko © –
Digital video archiving - keeping up with today's broadcast demands

Broadcasters and video producers across the world are moving to computer-based platforms

By Paul Divall 20 Apr 2017

Married 9-5: Rethinking your relationships
Married 9-5: Rethinking your relationships

Relationship expert and author of Embracing Conflict, Paula Quinsee is currently acting as a coach to the couples featured on the localised TV show, Married at First Sight South Africa

By Jessica Tennant 6 Mar 2017

#IAmEllen
#IAmEllen

The brainstorming space is an incredibly malleable one. Not all ideas are manufactured within the confines of four glass walls of the boardroom. Some of them are composed – with theme tune – in the shower. In this instance, however, the organic, creative process used client-agency voice notes as the catalyst

By Mike Sharman 6 Mar 2017

(c) Leonard Zhukovsky -
Weak Super Bowl TVCs disappoint

The Super Bowl draws 190m eyes, and brands pay the equivalent of R65m for a spot during the game. Of the viewers, nearly a quarter say the television commercials (TVCs) are the most important part of the event, and would rather go to the loo during the game. Despite this, 2017 was one of the weakest years in Super Bowl history for TVCs

By Danette Breitenbach 22 Feb 2017

Potayto, Potarto: How this Super Bowl ad changed how I see marketing
Potayto, Potarto: How this Super Bowl ad changed how I see marketing

Even if you don't follow American Football, if you're interested in marketing, communications and/or advertising, come Super Bowl night you're probably also glued to your twitter feed, waiting for the ‘next big ad'

By Leigh Crymble 17 Feb 2017

National Film and Video Foundation announces changes to the SAFTAs
National Film and Video Foundation announces changes to the SAFTAs

The National Film and Video Foundation held a media breakfast on Thursday, 26 January to formally announce the changes it's made to the 11th edition of the South African Film and Television Awards.

By Jessica Tennant 28 Jan 2017

Do you trust the news? Image credit: Studiostoks © –
What is happening to Western democracy, and is it all the media's fault?

It is a massive understatement to say that it is an interesting time for Western democracy

By Jim Egan 12 Jan 2017

It all comes down to content
It all comes down to content

2017 is going to be the year of content as king, whether it's mobile or digital, and this is certainly the case for broadcasters with multi-platform offerings

By Beverley Klein 28 Dec 2016

SABC, where art thou channels?
SABC, where art thou channels?

The media's obsequious reportage on Hlaudi made me ponder on a few things that, in my opinion, need attention at the SABC. Frankly, I have heard enough of Hlaudi this, Hlaudi that

By Bonnie Ramaila 26 Sep 2016

Netflix to be 'exclusive US pay TV home' for Disney, Marvel and more
Netflix to be 'exclusive US pay TV home' for Disney, Marvel and more

Netflix has announced an exclusive partnership with Disney, Marvel, Pixar and LucasFilm in the United States

By Hadlee Simons 24 May 2016

And now my watch begins...
And now my watch begins...

#GameofThrones is trending globally, so if you are a fan and haven't seen the show yet, stay off the internet!

By Louise Marsland 25 Apr 2016

#TRENDING: Winter is coming... and you know nothing
#TRENDING: Winter is coming... and you know nothing

Game of Thrones viewing parties expected worldwide, as anticipation mounts for season 6 premiere this weekend

By Louise Marsland 21 Apr 2016

TV is no longer the hero of the living room
TV is no longer the hero of the living room

I remember growing up in the Seventies, when watching TV was a special occasion; we actually dressed up for it. TV wasn't yet fully adopted in the black community, but together we would gather and watch it at one of the neighbour's houses who were one of the early adopters

By Laiza Zikalala 18 Mar 2016

Strategic planning needed for DSTV programming
Strategic planning needed for DSTV programming

I was completely gutted by DSTV programming over the December holidays. Firstly, the amount of repetitive TV series, programmes, movies, documentaries etc we (my daughter and I) were exposed to was not kosher

By Bonnie Ramaila 14 Jan 2016

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Economical metamorphisms: 2020

All over the world, mega organisation, institutions and government agencies are immersed in tackling the economical chaos. Unsolved mysteries must now be unraveled

By Naseem Javed 23 Dec 2015

Boris Dzhingarov
Megyn Kelly remains a juggernaut, despite Trump

This has been a big year for Megyn Kelly. Despite being FOX's biggest rising star for a number of years, this was the year that Kelly became a true mainstream figure, even outside of the FOX News wheelhouse

By Boris Dzhingarov, Issued by Monetary Library 14 Dec 2015

A reimagined Africa
A reimagined Africa

Over the past decade VIMN Africa has transformed how the world sees Africa from images of hunger, poverty and war to a continent of vibrant colours, music, culture and talent

By Danette Breitenbach 4 Dec 2015

[NewsMaker] Justin Bonello
[NewsMaker] Justin Bonello

Justin Bonello, Cooked in Africa Films creative director and partner, is celebrating, along with executive producer and managing partner, Peter Gird, the success of the company's Ultimate Braai Master series

By Louise Marsland 26 Nov 2015

Business as usual... for now
Business as usual... for now

While the recent All Media and Products Survey for June 15 (2015BA) released by SAARF in October shows an overall picture of relative stability

By Danette Breitenbach 21 Oct 2015

Content for all South Africans
Content for all South Africans

South Africa has not had the most flexible environment when it comes to content delivery, but that changed on Wednesday with the launch of ONTAPtv.com, a Video on Demand (VoD) service for content to be viewed on smartphones and tablets

By Danette Breitenbach 17 Sep 2015

Chris Moerdyk
CNN's unintended irritating consequences

Christiane Amanpour, Hala Gorani, Richard Quest, Becky Anderson, Michael Holmes and South Africa's own CNN anchor, Robyn Curnow, are all journalists of the highest order. Professional and dedicated

By Chris Moerdyk 20 Aug 2015

Insights from the Festival of Media Global 2015
Insights from the Festival of Media Global 2015

The Festival of Media Global 2015 took place in Rome and was awash with the cream of the media crop, media network CEOs, TV conglomerate heads and procurement and media managers from large brands the world around

By John Beale 29 Jun 2015

A brand on a journey
A brand on a journey

Most of us are familiar with Eugene, the face and voice of Nedbank's retail division. More recently Nedbank launched a campaign for its business banking division

By Danette Breitenbach 19 Jun 2015

Can you feel it?
Can you feel it?

I woke up this morning humming a familiar tune. The Jackson 5's "Can you feel it". As I tapped my feet and hummed my way through my morning routine I wondered where I had found this tune - then I remembered

By Danette Breitenbach 26 May 2015

Current views on SA TV commercials 2015
Current views on SA TV commercials 2015

TV commercials still play a big part in most of our advertising campaigns, and it is therefore important to know to what extent consumers consider their relevance (video)

By Mogorosi Mashilo 14 May 2015

Change is occurring at an accelerating rate in marketing
Change is occurring at an accelerating rate in marketing

For the past few weeks, my colleagues have been rigorously asking questions about the future of marketing. To get a clear perspective on the rise of this question we need to grasp the dynamics around traditional marketing

By Brian Tebogo Mashego 11 May 2015

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