This event will be beneficial to anyone interested in looking at how marketing teams can optimise the sales process, including a strong focus on how one's CRM system integrates with marketing automation technology. To facilitate the discussion, the organisers will run through a demo on the new HubSpot CRM functionality and take a close look at SalesForce.com integration.
A HUG is formed when there is enough interest in and demand for HubSpot in a particular city. Both HubSpot customers and anyone interested in the field of marketing automation and inbound marketing are welcome to attend HUG events, which take place on a quarterly basis.
HUG events are an opportunity for HubSpot users and anyone interested in the field of inbound marketing to network, share insights and ultimately enhance their marketing automation and inbound marketing programmes.
Daryn Smith (www.linkedin.com/in/darynsmith) is the Joburg HUG leader and event host. He is the co-founder and director of MPULL marketing agency, which is at the forefront of inbound marketing in South Africa and is passionate about bringing accountability and measurability to the creative magic of marketing. For more information, go to http://johannesburg.hubspotusergroups.com/.
