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Insel joins Dentsu Aegis Network

ACCRA, Ghana - Insel Communications has announced its new affiliation with leading global advertising network Dentsu Aegis Network Sub-Saharan Africa

Issued by Dentsu Aegis Network 5 hours ago

How to adapt your marketing strategy when expanding to new regions

Globalism has both opened new doors and created new challenges for startups all over the world. Digital technology, new trade agreements, the trend towards cultural assimilation and other factors have enabled businesses to reach customers in other countries. Even the United States, which is the world's largest economy, only accounts for 17% of global GDP

By Ryan Kh 11 hours ago

The MediaShop moves offices

The MediaShop's Johannesburg office moved premises Wednesday, 22 March after 20 years at its previous location in Morningside. The new address is Building B, The Main Straight Office Park, corner of Main and Portman Roads in Bryanston

12 hours ago

Oreo Dunk Challenge launches in South Africa

The Oreo Dunk Challenge has launched in South Africa, offering one South African the chance to win a VIP Dunking Experience for two worth R150,000

13 hours ago

Should Kia Picanto tow onto Lamborghini?

Q: Social listening simplified and amplified: How often does it happen that a brand gets to observe what people are actually saying about their brand

By Bogosi Motshegwa 17 hours ago

The king is dead, long live the king!

Well, the AMPS funeral is over and several concerned bodies are making progress on instituting something with which to replace it

By Chris Brewer 2 days ago

Social media marketing: What can we expect for 2017?

Social media marketing is an ever-changing field, and it has moved far beyond the days when posting links on Digg counted as social media marketing

By Boris Dzhingarov, Issued by Monetary Library 17 Mar 2017

Net#work BBDO #GivesASh!t about fighting colon cancer

Net#work BBDO was tasked with creating a campaign for UDoTest, a revolutionary no-fuss, no-mess way of testing for colon cancer – essential, as it is one of the top five killers in South Africa

17 Mar 2017

Yourself Management announced as an Oliver Top Empowerment Awards finalist

Kabelo Ncholo, the founder and CEO of Yourself Management, has been designated a finalist for the Top Empowered Entrepreneur of 2017 Award and Yourself Management for the Top Empowered Fast Growth Black-Owned SMME Award

Issued by Yourself Management 17 Mar 2017

Using strategic innovation is vital to capturing your market's attention

Now that we have settled into the new year, it's an appropriate time to look to the future. As such, businesses would do well to consider innovation in their marketing plans

Issued by Pixel Ink 16 Mar 2017

Sun Met celebrated with Mumm hits an all-time high

Openfield, the PR agency appointed by Sun International for the inaugural Sun Met, has announced that R44m worth of branded media coverage was generated through PR and media efforts

Issued by Openfield 16 Mar 2017

Designing desire

To sell anything in this flurry of marketing mayhem, we need not be the loudest, well designed or even most expensive. We do, however, need to instill an immense desire no matter what it is we are creating

By Peter Vee, Issued by Vee Station 16 Mar 2017

Setting growth projections from your marketing plan

Setting realistic growth projections is one of the most important and challenging aspects of running a business. One of the issues is that future growth rates will be profoundly impacted by your marketing plan. Unfortunately, too many businesses fail to make realistic projections

By Ryan Kh 16 Mar 2017

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