Programme director Tim Keys, who is also MD and founder of the Sales Institute states that neuroeconomics is challenging many commonplace sale practices and changing the way sales teams operate. He adds the course will give sales managers a much-needed new perspective on how to manage teams during tighter economic times.
The programme will run through the executive education unit of the UCT GSB from 4-6 August 2010 and is targeted at executives looking to transform their sales environments, sales managers wanting to increase team performance and sales professionals trying to make the jump into management.
