Assegais entry deadline extended

“Entries for the Assegai Awards surpassed all our expectations with the sheer amount of high calibre work being put forward for this year's awards” says Brian Mdluli, CEO of the Direct Marketing Association of South Africa. “The participation that the event is generating is very pleasing. Besides the flood of entries, we are pleased to have an impressive list of sponsors on board including:

• The South African Post Office – presenting sponsor

• Standard Bank – Student category sponsor
  
• MTN – category sponsor
  
• Effective Intelligence – category sponsor
  
• Vodacom – category sponsor
  
• Absa – category sponsor
  
• Greymatter – category sponsor
  
• Services SETA – sponsor.”

This year the organisers are hoping to attract in excess of 150 entries across seven sections and 21 categories, with gold, silver and bronze winners announced in each category. And of course the one award that will crown the event – the INKOSI ASSEGAI – is given to the best overall direct campaign across all categories.

The awards will culminate in a gala luncheon on 5 November 2007. For more information on the sections and categories, go to www.dmasa.org and click on the Assegai section. The website is under re-development, so the detail you will find here is mainly on Sections and Categories – enough to get your started on your campaign entry selection.

For more information on the Assegais, contact Teresa on +27 (0)11 894 2767 or email .