Business Day, South Africa's only financial daily, has just appointed an advertising agency, Red Nail, to handle its communication and marketing requirements. The agency will be working closely with Matigari.Integrated-bmc, who manages Business Day's public relations account, and has been since last August.
Red Nail, which is 51 percent black-owned, and is part of the global Leo Burnett group, lists, among its current clients, Fiat and Nashua Broadband. In September last year, Red Nail was appointed by health and beauty company, AMKA Products, to develop marketing and branding campaigns for some of their products, including Clere Body Lotion, Chemico and Satiskin.
