Publishing In brief South Africa

South Africa's Dragon's Den launches book for entrepreneurs

To assist fellow entrepreneurs, the five dragons from the inaugural South African season of the television reality show 'Dragon's Den' have co-authored a book including their collective lessons learnt in business.

Gil Oved, Lebo Gunguluza, Polo Leteka, Vinny Lingham and Vusi Thembekwayo realised the need for a book that would assist entrepreneurs on their road to running and growing their start-ups. The book, 'I'm In', is targeted at both budding and seasoned entrepreneurs.

Sponsored by Telkom, the book includes topics on sources of funding, networking, the art of negotiating, company culture, systems and processes and the importance of business planning. The book has QR codes that link to videos recorded by the dragons on most of the chapters in the book.

The book, published by Tracey McDonald Publishers, will be on shelves next week, sold through major outlets nationwide. For more information, go to http://bit.ly/1OMwLIv.

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