Following the success of ovatoyou's mobile study of SA bloggers, Amanda Reekie, founding director of ovatoyou and ImagineNATION Alliance, speaks to PR-Net on Tuesday, 19 August about how the PR industry can use affordable mobile research platforms to test shifts in sentiment and reputation and, more essentially, as a tool to confirm the efficacy of our efforts and prove ROI. The 5.30pm meeting will be hosted by Sir Lowry Road, Woodstock eatery La Bottega dello Spuntino. Bookings via www.pr-net.co.za or by following this link.
