PR & Communications New business South Africa

RedCube Agency and Publicis appointed to roll out SAB's ''There's so much to live for'' campaign

RedCube Agency, leading Brand PR agency, in association with Publicis, has been appointed by the South African Breweries (SAB) to roll out a campaign that promotes good times with responsible drinking. Over 18s are invited to send through their best "good times" pics to stand a chance to win loads of prizes including travel for 4 people, digital cameras, TV sets and cellphones.

The competition will run over the festive season with entries closing on the 31 January 2005.

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