South Africa tends to fall into the same style of activations - especially when looking at emerging markets
Cas Dreijer 18 May 2017
Etihad Airways has challenged the millions of travellers who transit through Abu Dahbi, as well as UAE residents, to experience as many once-in-a-lifetime activities as they can throughout the emirate in just 48 hours
Annual EventTrack research confirms that 74% of consumers say engaging with branded event marketing experiences makes them more likely to buy the products being promoted
Pick n Pay launches a new Super Animals collection focused specifically on South African animals
Clicks has maintained its operating margins despite a heavy promotional market and depressed economy
The main market, both in urban and rural communities, is predominantly influenced by communal perspectives entrenched in meaningful conversations, powerful storytelling, personal experiences and word-of-mouth interactions
McDonald's SA recently celebrated their iconic National Breakfast Day, where their customers could enjoy the world-renowned Egg McMuffin and small filter coffee for only R10
Offlimit Communications 10 Apr 2017
Jaguar Land Rover Constantiaberg is giving you and a partner the opportunity to be a part of the Jaguar Simola Hillclimb in Knysna with a complete VIP package
A project Techsys Digital was so excited to be a part of last year was the Burger King South Africa Swhopper Day
Boomtown's 2017 campaign for First Choice's popular dairy dessert product, Velvet, is set to hit stores from 10 April and will run through to 4 June
Boomtown 24 Mar 2017
An ever-expanding product range exhibits that a business is flourishing. However, it also presents a significant challenge as to how a business conveys its product information
Rocket Creative Design & Display 15 Mar 2017
Humans are visual creatures. When it comes to marketing, this visual disposition of mankind needs to be appreciated. (Yup, promotion is ultimately all about tapping into the primal and predictive traits of our species!)
Gawk 15 Mar 2017
Vodacom's 2016 summer promotion ‘Play Every Day' has created three new millionaires and has been played 150 million times by 16m people
LIA has announced the members of the Production & Post-Production and Music Video jury, headed up by Michael Ritchie, MD and executive producer at Revolver/Will O'Rourke.
NEW YORK - Championed by conservatives as a visionary, reviled by liberals as a menace, Fox News founder Roger Ailes re-shaped US television news and helped to craft a conservative populism that ultimately gave rise to Donald Trump.
Lions Innovation, the two-day specialist event, taking place as part of the Cannes Lions International Festival of Creativity 19-20 June 2017, has released its programme of live tech demonstrations, immersive performances and the latest innovations in voice tech, bots, AI, IoT, AR and mixed realities.
SAN FRANCISCO - Twitter shares gained Tuesday on word that co-founder Biz Stone was returning to the social network after six years away.
Vivendi is to be the main sponsor of Lions Entertainment, part of the Cannes Lions International Festival of Creativity.