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SOUTH AFRICA

Esther Mahlangu cuts the ribbon to officially open the mural to the public
SA's art and culture takes to the streets in New York

In a month-long partnership with Citi Bike which will see South Africa's unique art and culture taking to the streets of NYC, SA Tourism's aims to encourage New Yorkers and visitors to the city to travel to SA

18 Sep 2017

UNITED STATES

(c) Marcel de Grijs -
Pinterest growth quickens with international appeal

SAN FRANCISCO - Pinterest on Thursday announced it has topped 200 million monthly users as growth at the online bulletin board picks up speed, especially outside the United States

15 Sep 2017

GLOBAL

Screengrab from the video.
How to make a Neo-Nazi sad

When the tragedy of Charlottesville was only a couple of days old, I came across something from all that sadness that made me smile

By Damon Stapleton 13 Sep 2017

SOUTH AFRICA

George Tsartsianidis ©
Social networks extend gains as news sources in US: survey

Social networks have made more gains as news sources for Americans in 2017, according to a study released Thursday suggesting more woes for traditional news organisations

8 Sep 2017

GLOBAL

Knorr’s global ‘Love at First Taste’ gold winning campaign.
Four golds in Effective Content Strategy - Warc Awards

At the inaugural Warc Awards 2017, the Effective Content Strategy category has seen campaigns for KFC Malaysia, Knorr, MS Limited Australia and Space/Lockheed Martin win Golds

5 Sep 2017

SOUTH AFRICA

Enver Duminy, Cape Town Tourism CEO
Cape Town, New York locks in first ever city-to-city tourism partnership

Cape Town Tourism and NYC & Company has signed a city-to-city partnership to boost tourism between the two iconic cities

24 Aug 2017

UNITED STATES

Marcos Vizcarra ©
Mexican journalist wins Peter Mackler Award for Courageous & Ethical Journalism

Mexican journalist Marcos Vizcarra is the 2017 winner of the Peter Mackler Award for Courageous and Ethical Journalism

24 Aug 2017

SOUTH AFRICA

#Loeries2017: Be stupid, fail harder and give it all away, says BSSP's Keith Cartwright
#Loeries2017: Be stupid, fail harder and give it all away, says BSSP's Keith Cartwright

BSSP's Keith Cartwright shares five disciplines at the Dstv Seminar of Creativity that has crafted his mind and gave him focus. Here we look at the last three

By Juanita Pienaar 20 Aug 2017

GLOBAL

Boost your brand through rapid response
Boost your brand through rapid response

How quickly and effectively marketers respond and adapt to ongoing consumer feedback has become a new determinant of brand performance, reports the Chief Marketing Officer (CMO) Council in a survey report

14 Aug 2017

UNITED STATES

Facebook's new professional video service called Watch is touted as a new platform for creators.
Facebook rolls out video shows, in new challenge

SAN FRANCISCO - Facebook is rolling out a new video service offering professionally produced shows in a challenge to rivals such as YouTube, and potentially to streaming providers like Netflix

11 Aug 2017

UNITED STATES

Walt Disney Company chairman and CEO Robert Iger says two new streaming television services represent a "strategic shift" for the media-entertainment giant.
Disney unveils streaming TV services, including one for sports

NEW YORK - Walt Disney Co. said Tuesday it is launching two new streaming television services including one for its ESPN-branded sports channel, while ending its deal with Netflix as it shifts towards direct content distribution

11 Aug 2017

UNITED STATES

(c) strelok -
Newspaper woes send Murdoch's News Corp into red

NEW YORK - US media group News Corp on Thursday reported a loss in the past quarter, hit by declines in advertising and writedowns at its global newspapers

11 Aug 2017

GLOBAL

Nine healthcare marketing mistakes to avoid
Nine healthcare marketing mistakes to avoid

To grow your practice and to get the desired results out of your marketing efforts, you need to avoid these healthcare marketing mistakes

By Pranjali Singh 10 Aug 2017

GLOBAL

Campaign for Millennials with political branding
Campaign for Millennials with political branding

Advertisers can and need to tap into insights about the Millennial generation to earn respect from consumers

By Bryen Farrell Pittner 7 Aug 2017

GLOBAL

Image supplied.
Global Awards adds Pharma (Rx), Health & Wellness executive juries

Global Awards announces two specialised executive juries added to their lineup including, Pharma (Rx) and Health & Wellness

7 Aug 2017

GLOBAL

Is it time for your brand to evolve?
Is it time for your brand to evolve?

All brands eventually need to evolve as the world changes, but to different degrees and at different paces. How do you know your brand is ready?

By Jessica Edgson 3 Aug 2017

GLOBAL

Scott Rose, executive director of the Midas Awards.
Best financial ad agencies can enter Midas Awards now

The Midas Awards for the World's Best Financial Advertising are now open for entries and this year there is an executive jury to select the best financial advertising and marketing on a global scale

3 Aug 2017

GLOBAL

Image supplied.
VR content should be engaging, relevant and appropriate

As virtual reality (VR) experiences become more prevalent and impressive, are we using VR for VR's sake?

By David Limbert 1 Aug 2017

GLOBAL

Five FAQ's about influencer marketing
Five FAQ's about influencer marketing

Bianca Quinn-Diavastos answers five frequently asked questions about influencer marketing, a current buzzword in the industry

By Bianca Quinn-Diavastos 31 Jul 2017

UNITED STATES

The New York Times reported it swung to profit in the past quarter on gains in digital subscriptions and online advertising |
Subscription gains help put NY Times in profit column

NEW YORK - The New York Times Co. said on Thursday gains in paid digital subscriptions and stronger online advertising revenues helped the newspaper swing to profit in the second quarter

28 Jul 2017

UNITED STATES

A paywall is under construction in Facebook's Instant Articles section where the social network has agreements with select outlets to publish directly to the platform, according to a story initially published online at TheStreet |
Facebook to test news story paywalls: report

SAN FRANCISCO - Facebook will test limiting the number of published news stories that can be read for free on its Instant Articles platform for premium publishers, US media reported on Wednesday

21 Jul 2017

UNITED STATES

NBC News launches new broadcast on Snapchat
NBC News launches new broadcast on Snapchat

NEW YORK - NBC News launched a news show Wednesday on Snapchat, a first-of-its- kind broadcast aimed at wooing a younger audience

21 Jul 2017

AFRICA

The 2017 Resolution Social Venture Challenge winners
Winners of Resolution Social Venture Challenge agents of change in their communities

21 African social entrepreneurs have been named winners in the Resolution Social Venture Challenge. Impact evaluation data shows that an average of 3,200 community members benefits per fellowship awarded

20 Jul 2017

UNITED STATES

The CBS logo outside the CBS Broadcast Center in New York, the US.
Image:
CBS, BBC announce global newsgathering tie-up

WASHINGTON - CBS News and the BBC on Thursday announced a new editorial and newsgathering partnership that aims to boost their global strength against rivals such as CNN

14 Jul 2017

UNITED STATES

Facebook CEO Mark Zuckerberg speaks at the F8 summit in San Francisco, California on 25 March 2015. Zuckerberg introduced the Messenger platform at the event. On Tuesday, 11 July 2017, Facebook announced that Messenger would soon be hosting ads on its home screen |
Ads heading for Messenger home screens globally

SAN FRANCISCO - Facebook on Tuesday said that advertisements will begin popping up on Messenger home screens globally after promising tests with users in Australia and Thailand

12 Jul 2017

SOUTH AFRICA

Gangnam Style dethroned as top YouTube video
Gangnam Style dethroned as top YouTube video

NEW YORK - Gangnam Style, the quirky South Korean video that spawned a global dance craze and went so viral it nearly broke YouTube, has finally been dethroned as the most watched video

12 Jul 2017

UNITED STATES

US newsstands are increasingly rare as readers turn to online platforms for information |
US newspaper group assails Google-Facebook online 'duopoly'

WASHINGTON - The US newspaper industry on Monday warned of a "duopoly" in online news by Google and Facebook, and called for legislation that would relax antitrust rules allowing collective negotiations with the internet giants

11 Jul 2017

SOUTH AFRICA

A selection of Sacatelle's branded bags.
#CSIMonth: The sustainability of bag advertising

Sacatelle founder, Ikey Bensimhon talks about the brand sustainability of bag advertising - they're walking billboards, when you think about it - and the success of branded bags in a world that's slowly moving away from disposable plastic

By Leigh Andrews 11 Jul 2017

SOUTH AFRICA

Image supplied.
Digitally impress through DOOH and social media blending

Integrating social media campaigns with DOOH boosts visibility and reach and allows the audience to become part of the campaign

3 Jul 2017

UNITED STATES

Catalina launches purchase-based digital coupon solution
Catalina launches purchase-based digital coupon solution

Personalised digital media company Catalina is introducing to the US a new purchase-based digital coupon

29 Jun 2017

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