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CZECH REPUBLIC

The road to Advocacy

PRAGUE, CZECH REPUBLIC: Skoda, the VW-owned Czech car manufacturer has historically performed reasonably well in west European countries such as Denmark and the UK. To build upon this success, Skoda wanted to increase its market share further afield in Australia.

2 Feb 2012

UNITED STATES

Hope for full global economic recovery in 2010 diminishes

NEW YORK, US: After an upbeat start to the year with two consecutive quarters of increases in optimism, global consumer confidence fell three points in September to an Index of 90 as consumers' hopes for a full economic recovery this year fades in most parts of the world, according to the latest edition of the Nielsen Global Consumer Confidence Index.

27 Oct 2010

SWEDEN

Naughty Volvo, naughty!

STOCKHOLM, SWEDEN: Swedish car manufacturer Volvo has always relied on its image for quality manufacturing and efficient design. Other car marques are well known for possessing a fun streak, such as Honda, Toyota or Mazda, which is a necessary brand ingredient in attracting the younger market.

4 Aug 2010

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