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News

Social media is dying, so what now?
Marketing & Media
Social media is dying, so what now?

Issued by Yashtech Consulting 2 hours

8 key Meltwater take outs and how they should shape digital strategy
Marketing & Media
8 key Meltwater take outs and how they should shape digital strategy

Issued by TDMC 9 May 2024

Game changer: How data science is reshaping esports
Marketing & Media
Game changer: How data science is reshaping esports

Paul Stemmet & Shaloam Mutetwa, Issued by Dentsu 8 May 2024

Source:
Marketing & Media
Nurturing genuine collaboration in the creative industry

Mongezi Mtati 8 May 2024

Source:
Marketing & Media
#SAelections2024: How much ads are costing political parties on Meta and Google

Karabo Ledwaba 8 May 2024

Google has built up election experience from its global operations
ICT
#SAelections24: Google steps up to safeguard voters

2 May 2024

Source: © 123rf Social media is the largest channel worldwide for advertising investment according to Warc Media’s latest forecast, Global Ad Trends
Marketing & Media
Warc: Social media reaches new peaks, wields huge influence over how brands reach their audiences

2 May 2024

The new frontier: AI-driven marketing in the digital age
Marketing & Media
The new frontier: AI-driven marketing in the digital age

Wayne Tigere, Issued by Dentsu 30 Apr 2024

4 reasons why CFOs love data-drive creative
Marketing & Media
4 reasons why CFOs love data-drive creative

Johan Walters and Calvin van Rensburg, Issued by Incubeta 26 Apr 2024

Image supplied. TikTok has announced several initiatives with the local electoral commission and civil society organisations to combat misinformation
Marketing & Media
#SAelections24: Initiatives to fight misinformation, provide access to reliable information launched

26 Apr 2024

South Africa shines in the global 2024 Kantar Creative Effectiveness Awards
Marketing & Media
South Africa shines in the global 2024 Kantar Creative Effectiveness Awards

Issued by Kantar 25 Apr 2024

South African retailers have arrived at an e-commerce crossroads
Marketing & Media
South African retailers have arrived at an e-commerce crossroads

Zak Haeri, Issued by GfK – An NIQ Company 24 Apr 2024

Source:
Marketing & Media
Warc releases The Future of Measurement Report

19 Apr 2024

Don’t leave chaos in your wake
Legal
Don’t leave chaos in your wake

Grant Fietze, Issued by Capital Legacy 16 Apr 2024

The dynamic trends shaping Africa in 2024 and its impact on brands for the future
Marketing & Media
The dynamic trends shaping Africa in 2024 and its impact on brands for the future

Roxanne Graber, Issued by Omnicom Media Group 16 Apr 2024

Unlocking the value of creativity in advertising: How to bridge the creativity gap
Marketing & Media
Unlocking the value of creativity in advertising: How to bridge the creativity gap

Issued by Ipsos 15 Apr 2024

Official Creative Circle podcast Talking in Creative Circles launches
Marketing & Media
Official Creative Circle podcast Talking in Creative Circles launches

12 Apr 2024

Source: A new campaign by Coca-Cola promotes unauthorised street paintings of its iconic logo
Marketing & Media
Every Coca-Cola is welcome promotes unauthorised street paintings of the brand's iconic logo

12 Apr 2024

Source:
Marketing & Media
South Korean regulators investigate Temu for alleged false advertising and unfair practices

10 Apr 2024

Source:
Healthcare
A huff and a puff: Could nicotine pouches put an end to smoking?

Christina Pitt 10 Apr 2024

Google Analytics is still a powerful tool in these AI dominated times.
ICT
Google gives Universal Analytics shutdown 1 July deadline

Lindsey Schutters 3 Apr 2024

Source: © 123rf Jochen Bis?hoff, head of global business solutions, Africa, TikTok asks what drives brands
Marketing & Media
3 key recommendations for brand engagement for marketers

Jochen Bisсhoff 8 Apr 2024

Zitcha partners with Leroy Merlin to launch retail media network in SA
Retail
Zitcha partners with Leroy Merlin to launch retail media network in SA

20 Mar 2024

Warc Creative has released its top 100. Source: YouTube.
Marketing & Media
Warc Media 100 unveils top global media campaigns and companies of 2023

20 Mar 2024

Source:
Marketing & Media
Google moves against notorious spam news website

Nathan Geffen 14 Mar 2024

SA's traditional trade revolution: 4 must-know strategies for success
Marketing & Media
SA's traditional trade revolution: 4 must-know strategies for success

Issued by MegaVision Media 13 Mar 2024

Arpan Sur, senior director, marketing, sub-Saharan Africa at Mondelez International. Source: supplied.
Marketing & Media
Authenticity: The key to successful marketing in 2024

Arpan Sur 13 Mar 2024

Prebo Digital earns Google Premier Partner Status 2024 – 3 years in a row
Marketing & Media
Prebo Digital earns Google Premier Partner Status 2024 – 3 years in a row

Issued by Prebo Digital 12 Mar 2024

The Limpopo Mirror is published in Louis Trichardt, a town in the north of South Africa’s Limpopo province. Photo: Anton van Zyl
Marketing & Media
Google and Facebook are killing local news

Nathan Geffen and Anton van Zyl 8 Mar 2024

Cape Town International Airport makes the top 3 in the world – and big brands are noticing
Marketing & Media
Cape Town International Airport makes the top 3 in the world – and big brands are noticing

Issued by Provantage 6 Mar 2024

3 game-changing digital marketing trends to watch (and explore) for your small business
Entrepreneurship
3 game-changing digital marketing trends to watch (and explore) for your small business

Issued by Business Partners Limited 5 Mar 2024

TDMC named Google Premier Partner for 3rd consecutive year
Marketing & Media
TDMC named Google Premier Partner for 3rd consecutive year

Issued by TDMC 29 Feb 2024

Brands winning hearts with authentic connections
Marketing & Media
Brands winning hearts with authentic connections

Issued by Motherland OMNi 28 Feb 2024

Source:
Marketing & Media
Influencer marketing: The key to resilience in uncertain economic times

Albert Makoeng 28 Feb 2024

Actionable Insights: How the shopping experience is being reshaped by h-commerce and RMNs
Marketing & Media
Actionable Insights: How the shopping experience is being reshaped by h-commerce and RMNs

Tanja De Korte, Lesego Ngcamu, Penson Mlotshwa & Zia Nammooya 27 Feb 2024

#OrchidsandOnions: KFC embedded in SA culture, Eskom's social media misstep
Marketing & Media
#OrchidsandOnions: KFC embedded in SA culture, Eskom's social media misstep

Brendan Seery 27 Feb 2024

Walmart to acquire Vizio to accelerate growth of Walmart Connect
Retail
Walmart to acquire Vizio to accelerate growth of Walmart Connect

21 Feb 2024

#OrchidsandOnions: SuperSport URC ad delights, AutoTrader Valentine's ad cruel
Marketing & Media
#OrchidsandOnions: SuperSport URC ad delights, AutoTrader Valentine's ad cruel

Brendan Seery 20 Feb 2024

Brand building for the future with Invibes’ in-feed advertising
Marketing & Media
Brand building for the future with Invibes’ in-feed advertising

Issued by Invibes Advertising 19 Feb 2024

Source: © Allegiant Stadium With more than 123 million broadcast and streaming viewers, this year’s Super Bowl provided sponsor brands with solid exposure and ROI
Marketing & Media
2024 Super Bowl delivers record-breaking ROI for sponsor brands

19 Feb 2024

Beyond AI-deas: Data-led brand activations for lasting consumer loyalty, trust and advocacy
Marketing & Media
Beyond AI-deas: Data-led brand activations for lasting consumer loyalty, trust and advocacy

Issued by Tradeway 14 Feb 2024

Super Bowl car ads that scored big
Automotive
Super Bowl car ads that scored big

13 Feb 2024

#OrchidsandOnions: Corona's stellar CSI project puts other brands to shame
Marketing & Media
#OrchidsandOnions: Corona's stellar CSI project puts other brands to shame

Brendan Seery 13 Feb 2024

Image supplied. The latest in Allan Gray’s catalogue of ads, Everything comes around
Marketing & Media
#BehindtheCampaign: Everything Comes Around, Allan Gray’s new commercial

13 Feb 2024

Source:
Marketing & Media
South African advertisers are determined to stay secretive

Gail Schimmel 13 Feb 2024

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