Exposure Marketing, having interacted with over one million parents and parents-to-be and influencing parenting spaces for the past 14 years, is no doubt the expert in creating marketing platforms that not only promotes brands but give parents ultimate brand interaction opportunities.
Public relations guru Matt von Hoven describes millennial parents as “savvier than ever before” and “facing a barrage of information about how to parent”. These discerning parents carry information in the palm of their hands, with friends, family members and expert opinions at their fingertips, all because of the digital era we live in. Exhibitions like MamaMagic, The Baby Expo, are becoming a vital means for humanising brands. 10 Apr 2017Read more
MamaMagic New Product Awards is the spotlight that shines on new products that enter the South African baby and parenting arena through the MamaMagic, The Baby Expo each year. It also narrows the gap in transparency between brands and their consumers, allowing for direct and honest feedback and interaction with the products. 28 Feb 2017Read more
The MamaMagic, The Baby Expo stamp of approval is one that gives any brand a level of credibility that is highly sought after in the parenting field. It is a stamp of approval that declares that a particular brand lives up to the standards and expectations set by parents and experts alike. These standards include being innovative and trustworthy, being of exceptional quality and outstanding value. 16 Feb 2017Read more