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Marketing & Media Africa

Innovative new tech from Africa

One of the most innovative new technologies to come out of Africa is the growth of 'pay-as-you-go' solar electricity services - often supported and available through mobile networks. It is a vital service that is being rolled out across key African nations such as Ghana and Uganda, with plans for roll out in DRC, South Sudan and Burundi by 2018.
Using renewable, clean energy and rolling it out through available services such as wireless, mobile networks, is the only way to go in the future with all such services - in particular bringing electricity to all, including underresourced rural areas in Africa.
Strategy is always a strong news focus, and this week we have published articles on digital strategy, PR, apps, creative strategy and the internet of things.
In other news, Africa's editors gather in Pretoria today to meet with outgoing African Union chair, Dr Nkosazana Dlamini Zuma, to discuss how to "deepen" Africa's narrative and deliver on Agenda 2063. We hope the climate of continued media repression on the continent will also come up.

Have a great week!
Louise Marsland
Africa Editor: Bizcommunity.com


Comment online in our ed's column archive. Go mobile with apps and m.bizcommunity.com. Engage with us on Twitter, Facebook, LinkedIn and Google+. Subscribe to YouTube and via RSS. Send all your African marketing and media news and event invitations to africanews@bizcommunity.com, exclusive opinion pieces to contributors-africa@bizcommunity.com and international news to internationalnews@bizcommunity.com. Read "How to contribute to Biz, from op-ed pieces to news".



BizWeekly top stories
MTN denies illegal transfer of USD14bn from Nigeria
NIGERIA
MTN denies illegal transfer of USD14bn from Nigeria
South Africa's MTN has denied it illegally transferred $13.9 billion from Nigeria, as it submitted to Senate hearings in this regard... read
Samuel Majani
KENYA
Ringier partners with Kenyan entertainment brand Ghafla
In partnership with Ringier, Ghafla will become a regional publisher aimed at providing content targeting the wider East African market... read
Dr Nkosazana Dlamini Zuma. Source: All Africa
AFRICA
Africa's editors gather in Pretoria
The African Union Commission chairperson, Dr Nkosazana Dlamini Zuma, will host a joint sitting of the Africa Editors' Forum and Press Officers today in Pretoria, South Africa... read

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Andrew Patrick Luwandagga. Source: UBC TV
UGANDA
Ugandans mourn veteran TV journalist
Ugandans mourn veteran TV journalist, former USPA head Andrew Patrick Luwandagga... read
Image by 123RF
TUNISIA
Tunisia suspends TV show over rape comment
Tunisia's broadcasting watchdog on Wednesday ordered the suspension for three months of a popular television show after its host suggested a young rape victim marry her attacker... read

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Image by 123RF
NIGERIA
TLN agency Nigeria expansion
Nigeria-based public relations agency TOPCOMM PR Concept and Events has been invited to join TLN agency collective as an associate member... read
Pay as you go solar power
UGANDA
Pay-as-you-go solar power growth in Africa

Tom Jackson

Solar Freedom Africa is another PAYG energy startup making waves in this critical sector in Africa... read
Evaluating the app-opportunity
SOUTH AFRICA
Evaluating the app-opportunity

Lynette Hundermark

"There's an app for that" is one of the most common phrases exchanged amongst smartphone owners. From hailing a taxi... read
123RF
SOUTH AFRICA
What is your strategy in this digital world?

Dean Rajh-Gopaul

We have moved on from asking "what is your digital strategy?" to "what is your strategy in a digital world?" The answer is, obviously, not nearly as simple as some make it out to be... read
Identifying different types of networking techniques
SOUTH AFRICA
Identifying different types of networking techniques

Karla Fletcher

Networking is one of the most powerful tools to use to unlock the potential of any socioeconomic transformation. Effective networks also require strong and well-connected relationships to accelerate growth... read
AR no longer the exclusive domain of the CMO
SOUTH AFRICA
AR no longer the exclusive domain of the CMO

Johan Walters

Augmented and mixed realities are significantly boosting marketing departments' efficacy. But AR is now boldly venturing into the rest of the workplace... read
You can't manage what you can't measure
KENYA
You can't manage what you can't measure

Issued by Meltwater

Meltwater's first-ever Business Lunch to be held in Nairobi, Kenya, will feature The Collective's CEO, Joe Otin, and look to provide actionable takeaways on how to measure ROI for your online marketing campaigns... read
Creative strategists - fact or fantasy?
SOUTH AFRICA
Creative strategists - fact or fantasy?

Mari-Louise Kaplan

In a business world that prizes "return on investment" just as much as "thinking outside the box," it makes perfect sense for companies to create a position for that illusive unicorn, the 'creative strategist'... read
Jeremy Potgieter
AFRICA
Why Africa needs the industrial revolution that is the Internet of Things
The Internet of Things (IoT ) will change the African landscape of data communications... read
Ghanaian startup AF Radio launches playback app
GHANA
Ghanaian startup AF Radio launches playback app

Tom Jackson

Ghanaian startup AF Radio has launched its free Android app after months of testing in partnership with local station 3FM 92.7... read
Image by 123RF
LIBYA
Chaos-ridden Libya's economy on the brink, say experts
Political stalemate and the conflict rocking Libya are pushing the economy towards collapse... read
Image by 123RF
AFRICA
Meeting Africa's digital transformation needs
There are still challenges around basic infrastructure in Africa to allow for the internet to flourish on the continent... read
Source: Disrupt Africa
AFRICA
8 African startups awarded grant funding from HiiL

Tom Jackson

Eight African startups will share EUR160,000 (US$176,000) in grant funding for the HiiL Justice Accelerator... read
#TRENDING: Why the PR industry needs to hire journalists and editors
SOUTH AFRICA
#TRENDING: Why the PR industry needs to hire journalists and editors

Louise Marsland

Louise Marsland has a message for public relations practitioners who need to take more responsibility to make it in this digital-led world... read
[Biz Takeouts Podcast] 193: Zero Negative Energy launch with Adidas
SOUTH AFRICA
[Biz Takeouts Podcast] 193: Zero Negative Energy launch with Adidas
On the latest episode of Biz Takeouts Marketing and Media Radio show host Warren Harding spoke to Brett Burgess... read
Breaking taboos in the Africa femcare category
AFRICA
Breaking taboos in the Africa femcare category
Advertising agency Net#work BBDO has created Africa's first and only online femcare learning platform called 'Vagina Varsity'... read
Alliance Media's steaming Sadza billboard
ZIMBABWE
Alliance Media's steaming Sadza billboard

Issued by Alliance Media

Along Churchill road in Harare, the Alliance Media billboard advertising Red Seal Sadza is making use of the outdoor advertising space like no one has before... read
Image by 123RF
SUDAN
Food aid arrives for Sudan
The United States and WFP welcome a second ship carrying critical food commodities for Sudan, which will be used to assist more than 2 million vulnerable people across the country... read
Botswana's benchmarking competition law
BOTSWANA
Botswana's benchmarking competition law
Most competition authorities in developing countries have not investigated cartels or done dawn raids like they have in Botswana... read
Image by 123RF
EGYPT
First media awards for Far East and North Africa
Twenty journalists from different countries in Far East and North Africa participated in the first journalism awards for the region, covering vital topics relating to food and agriculture... read
Image by 123RF
ZIMBABWE
Trade insurance agency now covers Ethiopia and Zimbabwe
African Trade Insurance Agency (ATI) is officially open for business in Ethiopia and Zimbabwe, to ease investors' concerns... read
Image by 123RF
AFRICA
Foschini downloads digital strategy
The Foschini Group (TFG) has appointed CA API Management to support its digitalisation strategy... read
Element Cairo - The Gate Project
EGYPT
Marriott International to debut eco-conscious Element brand in Egypt
Slated to Open in 2019, Marriott Element Cairo hotel will offer a smart, sustainable extended stay experience in Egypt... read
Gbenga Shobo, Deputy Managing Director, First Bank of Nigeria Ltd (left) and Ebi Atawodi, General Manager for Uber in Nigeria.
NIGERIA
Uber Nigeria provides vehicle finance to drivers
Uber Nigeria has announced that it is now making low-interest, used-vehicle loans available to its top-rated driver-partners... read
Betway bets on 34° in Kenya
KENYA
Betway bets on 34° in Kenya

Issued by 34°

In a sports betting market that is saturated with betting brands and dominated by SportPesa, Betway needed to differentiate itself as a brand that the Kenyan market could resonate with... read
123RF
SOUTH AFRICA
Why CSI is the new currency consciously growing the bottom line

Glenda Mansfield

When it comes to growing your business, people are everything, be they staff, customers, or the community surrounding your brand... read
Managing news media conversations in today's online environment
SOUTH AFRICA
Managing news media conversations in today's online environment
The 2016 Global Online Commenting Report confirmed widespread dissatisfaction with the abusive tone and poor quality of many online conversations... read
Three sales and marketing apps to use
SOUTH AFRICA
Three sales and marketing apps to use

Guest Contributor

The world has proved more digital than we could've imagined. We can basically conduct all our business anywhere, with mobile phones and Internet access... read
African innovation leads the way at annual Accenture conference
AFRICA
African innovation leads the way at annual Accenture conference
Technology is the greater equaliser. Today a poor farmer in Kenya, using a phone, has access to more information than a US president in the 1990s... read
Great content is not all about storytelling
SOUTH AFRICA
Great content is not all about storytelling

Kate Kenyon

There's been a lot of talk about 'storytelling' in the past couple of years. Suddenly, everyone's a storyteller. It's become the buzzword du jour. Great storytelling is the currency of attention in the digital age. It is a cornerstone of a great customer experience: if you want my attention as a customer, you'd better provide me with content worth my time, all the time... read
123RF
SOUTH AFRICA
Warm up to cold calling and yield better results for your agency

Johanna McDowell

In some quarters, cold calling is regarded as the life blood of some of the businesses operating in the marketing, advertising, communication industry's B2B environment... read
Warc 2017 Innovation Awards launched
SOUTH AFRICA
Warc 2017 Innovation Awards launched
The Warc 2017 Innovation Awards have been launched. Free to enter, the awards are a global search for innovative strategies that might use new technology or familiar technology in a new way... read
Image source © .
SOUTH AFRICA
In defence of the often maligned creative

Damon Stapleton

When I got into this business 20 years ago, creatives and creative departments were always called the crazy ones. We were portrayed as necessary yet unpredictable... read
CMO releases Shopper Marketing: The New Rules of Engagement
SOUTH AFRICA
CMO releases Shopper Marketing: The New Rules of Engagement
A new white paper Shopper Marketing: The New Rules of Engagement, which includes insights from 166 senior marketing leaders and 2,100 North American consumers is now available. read
Ads that travel well begin with an insight
SOUTH AFRICA
Ads that travel well begin with an insight

Daren Poole, Issued by Kantar Millward Brown

The opportunity to save costs by producing one ad that can be used in many countries is compelling. But there is the risk that making an ad work across multiple countries may not be the best way to maximise ROI... read
Alec Baldwin portrays Donald Trump on SNL Live. Source: YouTube
SOUTH AFRICA
#TRENDING: Canadian campaign gives US neighbours "virtual hugs"

Louise Marsland

#TRENDING: A brilliant social media advertising campaign from Canada which made Americans cry, reports Louise Marsland... read
Waithera Kabiru
AFRICA
What measurements matter when reaching Africa's audiences?

Waithera Kabiru

Reaching Africa's audiences via online, mobile and social media - which measurements really matter? read
Slavea Chakova
KENYA
Health care in Africa: What next?

Robert Guest and Slavea Chakova

In the war between humanity and disease, perhaps the greatest victory of recent years took place in Africa... read
Michael Armstrong
AFRICA
Financial inclusion a challenge in low income communities in Africa
Africa's financial environment is as competitive as other developing and high income regions in some countries, but access to finance remains a challenge, according to ICAEW... read
Alba Hotel
RWANDA
Best Western continues expansion into East Africa
Best Western's BW Premier Collection has expanded with The Alba, Nairobi, Kenya... read
Innovation Hub to showcase power inventions
NIGERIA
Innovation Hub to showcase power inventions
Calling all innovators and inventors in the West African power industry - WAPIC Innovation Hub to offer a unique opportunity... read
Defining women in media
SOUTH AFRICA
Defining women in media

Danette Breitenbach

The benefit of equality in gender is immense. According to McKinsey, if women play the same role as men by 2025 they will add US$28tn to the African economy... read
Amazon and VMware form alliance in the cloud
SOUTH AFRICA
Amazon and VMware form alliance in the cloud
SAN FRANCISCO, USA: Cloud computing rivals VMware and Amazon Web Services on Thursday, 13 October 2016, announced an alliance that will let them play off each other's strengths... read
Logistics the lifeblood of trade in Africa
SOUTH AFRICA
Logistics the lifeblood of trade in Africa

Issued by Bizcommunity.com

As the biggest multi-industry site catering to a professional audience in Africa and South Africa, Bizcommunity is delighted to be media partner to the biggest port event in Africa... read
Stockholm Syndrome: alive and well in the PR industry
SOUTH AFRICA
Stockholm Syndrome: alive and well in the PR industry

James Wilson

What is it about us PR people that makes us fall on our proverbial swords at the very sniff of client conflict... read
Business
Photo: Lauren Clifford-Holmes
SOUTH AFRICA
Communities at risk in Malawi's mining push
Families living near Malawi's mining operations face serious problems with water, food, and housing, and are left in the dark about health and other risks... read
Business
2DU Kenya 84 via
SOUTH AFRICA
Kenyan farmers sow resistance to drought, boosting seed demand

Anthony Langat

Demand for drought-resistant varieties has increased, due to the erratic timing and low levels of rainfall in the country's eastern region, made up of arid and semi-arid land... read
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BBCAfrica
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Afrinnovator
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GuardianNigeria
@GuardianNigeria
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eNCA
@eNCA
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CNBC
@CNBC
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Afrinnovator
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socialmedia2day
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LinkedIn recently revealed what their new, soon to be released desktop version will look like... https://t.co/RXGkUlEihJ
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@SBrandsAfrica
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Newsweek
@Newsweek
In Opinion: By withdrawing from the ICC, Zuma has abandoned Mandela's principles https://t.co/sw5ZFSfoEB https://t.co/9HIohamo2G
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