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Celebrating brand success

In today's #BrandManagerMonth top story I chat to Shaun Stemmet, RGBC's brand manager for Tullamore D.E.W, who shares the inspiration behind the brand's new #3xBetter campaign. He also tells us why he believes Africa to be a primary growth market for Irish whiskey.

In related news, Jessica Tennant interviews Sorbet's Jade Kirkel on her role in managing a brand that is fast becoming the 'Starbucks' of beauty salons.

The world's top beauty brands were honoured at the recent Marie Claire Prix d'Excellence de la Beauté Awards. Check out the full winners list of beauty products that are setting the industry's standard.

It was a sad week for Mango and Nine West fans as it was announced that all free-standing stores in SA will be closed by the end of March. The Mango business will move into the store-in-store concept within Edgars, while Nine West will retain a wholesale presence for handbags in the local market, also through Edgars.

Ending off our Seamless Africa conference coverage, I share the advice of Amanda Herson, e-commerce director for the Cape Union Mart Group, on tackling the new omnichannel retail reality. Wise words that are well worth a read!

May the week ahead be a marvellous one...

Lauren Hartzenberg
Retail Editor: Bizcommunity.com



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BizWeekly top stories
#BrandManagerMonth: Building a whiskey brand that's #3xBetter
Building a whiskey brand that's #3xBetter
[Lauren Hartzenberg] The export numbers for Irish whiskey are predicted to double to 12 million cases by 2020 and double again to 24 million cases by 2030... read
Official opening of expanded Ballito Junction Mall
Official opening of expanded Ballito Junction Mall

The Mayor Cllr Ricardo Mthembu and the Honourable Minister Ngoako Ramatlhodi have officially opened Ballito Junction Regional Mall... Read

SA suspends imports amid Brazilian meat scandal
SA suspends imports amid Brazilian meat scandal

The Department of Agriculture, Forestry and Fisheries (DAFF) has suspended imports of meat from establishments suspected... Read

Busby to shut Nine West and Mango
Busby to shut Nine West and Mango

Nine West will walk out of SA and Mango will follow suit as the House of Busby alters its portfolio to match domestic needs... Read

Retailers ready for smart technology adoption
Retailers ready for smart technology adoption

According to recent international research, nearly 70% of retail decision makers are ready to make changes to adopt the Internet of Things... Read

Marie Claire crowns Prix d'Excellence de la Beauté Awards winners
Marie Claire crowns Prix d'Excellence de la Beauté Awards winners

Marie Claire South Africa has announced the winners of the Prix d'Excellence de la Beauté Awards 2017... Read

#SeamlessAfrica: Tackling the omnichannel retail reality
Tackling the omnichannel retail reality

Lauren Hartzenberg

‘Omnichannel' is not merely a business buzzword, it's the new retail reality. Amanda Herson, e-commerce director for the Cape Union Mart Group, shared her thoughts... Read


Brand Manager Month
Jade Kirkel
#BrandManagerMonth: How Sorbet's Jade Kirkel sells a feeling

Jessica Tennant

Here, Jade Kirkel, brand manager of Sorbet Group, and daughter of founder Ian Fuhr, shares her perspective on working for your dad, being a mother of three and staying in the job market, and why to stop trying to make everything balance all the time... read
Raphaely and Foulkes.
Breaking through brand clutter with Nomu

Leigh Andrews

This #BrandManagerMonth, we find out what's new with Nomu, the original SA food and lifestyle concept inspiring creative kitchens across the land, from director Paul Raphaely... read
Read more
Banking & Finance
Consumer inflation slows as food prices moderate
Consumer inflation slows as food prices moderate

Tammy Foyn

Consumer inflation slowed in February, as food inflation moderated, but remained outside the South African Reserve Bank's 3%-6% target range... read
CRM
Dervish37 © –
A little less conversation, a little more action

Michael Bornheim

Why an integrated data platform is the key to aligning marketing, sales and service... read
E-commerce
SA e-courier startup Pargo raises $1.2m
SA e-courier startup Pargo raises $1.2m

Gabriella Mulligan

South African e-courier startup Pargo has closed a R15 million ($1.2 million) funding round led by SAAD Investment Holdings... read
China's Alibaba to set up logistics hub in Malaysia
China's Alibaba to set up logistics hub in Malaysia
Alibaba and Malaysia announced on Wednesday that they will set up a logistics and e-commerce hub in the Southeast Asian country to boost small and medium-sized companies... read
Superbalist says, "We'll always have our selfie!"
#Bookmarks2017: Digital download with... Superbalist

Leigh Andrews

Local digirati shone at the recent IAB Bookmark Awards 2017. Here's some feedback from Klyne Maharaj, marketing manager at Superbalist... read
Fashion, Clothing & Textiles
All bets on House of Kallie
All bets on House of Kallie

Robin Fredericks

In 2015 I decided to do a short eight-week beginners course in jewellery-making. I ended up with torn nails, bruised hands and an appreciation of the hard work done by creators behind this artform... read
Swiss watch exports tumble ahead of Basel trade fair
Swiss watch exports tumble ahead of Basel trade fair
The world's biggest watch fair will open in Switzerland this week, even as slumping exports of luxury Swiss timepieces appear to dash hopes... read
Inside story - Mark Gieljoumie Jewelvest gemologist
Inside story - Mark Gieljoumie Jewelvest gemologist

Issued by The Diamond Works

Meet Mark Gieljoumie, one of Cape Town's leading certified gemologists... read
FMCG
WindowsObserver via
Competition body accuses fresh-produce agents of cartel behaviour

Robert Laing

The commission said it suspected the larger players of colluding to hold prices low until their smaller competitors ran out of fresh fruit and vegetables to sell, after which they sharply increased prices... read
Moutai is the most valuable spirits brand, according to Brand Finance. Image credit:
Chinese Baijiu brands overtake whiskey as most valuable spirit
This year, the Chinese Baijiu brands have overtaken whiskey in the Brand Finance Spirits 50. Baijiu, meaning ‘white alcohol', is a Chinese distilled spirit... read
Exceptional 2017 brandy grape harvest set to yield a smooth spirit
Exceptional 2017 brandy grape harvest set to yield a smooth spirit
Despite the Western Cape's extreme drought, the 2017 brandy grape harvest looks set to yield future award-winning brandies... read
Parmalat's Mature Gouda crowned SA Dairy Product of the Year 2017
Parmalat's Mature Gouda crowned SA Dairy Product of the Year 2017
Parmalat's Mature Gouda (10 months) made especially for Woolworths was crowned as the 2017 SA Dairy Product of the Year at the Agri-Expo Qualité Awards Gala... read
#FreshOnTheShelf: Checkers to offer Gordon Ramsay's new kids' convenience meals
#FreshOnTheShelf: Checkers to offer Gordon Ramsay's new kids' convenience meals
Michelin-starred chef Gordon Ramsay and his daughter Matilda have developed a new range of kids' convenience meals... read
Franchising
Are you a good fit for franchising?
Are you a good fit for franchising?

Richard Mukheibir

Entrepreneurs contribute towards job creation, which motivates many people to want to start their own business, but how well do they know their business personality? read
Green Sustainability
Water from Air technical director, Paul Raglan-Smith and CEO Ray de Vries with a mobile 1,500 litres per day machine designed and manufactured in South Africa.
Durban innovator presents a solution to water crisis
Durban businessman Ray de Vries believes that a solution to the Cape Town water crisis may be in the air around us... read
Import/Export
Sea Harvest casts its net back onto JSE after 17 years
Sea Harvest casts its net back onto JSE after 17 years

Marc Hasenfuss

About 17 years after delisting from the JSE, fishing group Sea Harvest - now with Australian operations complementing its core frozen hake offering - trawled quietly back onto the bourse... read
Packaging
Mpact does its rounds for the medical industry
Mpact does its rounds for the medical industry

Issued by Mpact Plastics

Mpact Plastics is well positioned to supply PVC and PET medical round bottles together with accompanying childproof and tamper-evident closures... read
Collect them all! Using Fix-a-Form to boost sales through collectables
Collect them all! Using Fix-a-Form to boost sales through collectables

Issued by Pyrotec

When leading jarred-food manufacturer Heinz needed to market a range of new HAK apple sauce products aimed at the younger generation, the group decided to launch a ‘free gift with purchase' campaign... read
Retail Marketing
The Fairnet stand featured a large LED screen and real fish tanks as counters.
Exquisite exhibits: The latest design trends from EuroShop 2017

Pippa Naudé for Scan Display

Discover the design trends that are being used in exhibition displays around the world. read
Free Wi-Fi brings marketing returns for retailers
Free Wi-Fi brings marketing returns for retailers

Prashil Gareeb

Free Wi-Fi is more than just keeping clients longer at a coffee shop or charging for every megabyte of usage for retailers' ISP to collect revenue... read
Facebook introduces new shopping ad format to showcase products
Facebook introduces new shopping ad format to showcase products
Marketers want better ways to visually inspire mobile shoppers to purchase, and so Facebook is introducing a new ad format called 'collection'... read
How to hack Pinterest to market your business
How to hack Pinterest to market your business
Marketing is a dense arena with many companies adopting the same stale approach. But, there is a new strategy you can implement focusing on the sleeping giant of the social media realm... read
Oreo Dunk Challenge launches in South Africa
Oreo Dunk Challenge launches in South Africa
The Oreo Dunk Challenge has launched in South Africa, offering one South African the chance to win a VIP Dunking Experience for two worth R150,000... read
Retailers
Pick n Pay to cut food prices
Pick n Pay to cut food prices

Colleen Goko

Grocery retailers have not been immune to the downturn in the economy despite offering essential goods to consumers... read
Shopfitting
Inhouse helps reinvigorate Piza e Vino brand with new interior scheme
Inhouse helps reinvigorate Piza e Vino brand with new interior scheme
Italian pizzeria Piza e Vino recently underwent a rebranding exercise with the development of a new logo that emphasises the 'handmade' aspect of its traditional pizzas... read
Supply Chain
FASA urges franchisees to support local suppliers
FASA urges franchisees to support local suppliers
Franchising contributes almost 12.5% to South Africa's GDP but its potential lies not only in generating increased sales of products and services... read
Business
Source: Capitec
Capitec to acquire 40% stake in Creamfinance for €21m
Banking group Capitec has acquired a 40% interest in international online lending group Creamfinance for €21m. read
New appointments
  • OBC Group appoints Tony Da Fonseca as chairman - more info

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KPI Supply Chain Solutions - 23 Mar 2017 to 24 Mar 2017, Durban


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Enterprises University of Pretoria - 28 Mar 2017, Pretoria


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Short Course in Customer Experience Practice
Enterprises University of Pretoria - 19 Apr 2017 to 21 Apr 2017, Pretoria


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Customer relations
Provox Centre for Public Relations & Communication - 24 Aug 2017 to 25 Aug 2017, Johannesburg



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