Search for:

Josephine Wawira

Global PR Assistant at Jumia Travel
Location:Nairobi, Kenya

Profile

Josephine Wawira is a consultant in communication and public relations with over six years of progressive writing and broadcast experience. She is currently a writer for Africa's online hotel booking portal, Jumia Travel, focusing in the areas of travel, tourism, and hospitality as it relates to Africa.
Read more
The importance of culinary tourism to travel destinations

Modern-day travellers are more experiential in all aspects of their journey; from cultural immersion to local food sampling, a trend that has become a major influence in the growth of travel destinations

By Josephine Wawira 13 hours ago

US revokes economic sanctions against Sudan: What it means for hospitality businesses

News of the revocation of economic sanctions against Sudan by the United States government is music to the ears of businesses and investors interested in Africa's third largest country

By Josephine Wawira 18 Oct 2017

World tourism remains resilient despite global uncertainties

“This is the sixth year in a row that travel and tourism have outpaced the global economy, showing the sector's resilience, and the eagerness of people to continue to travel and discover new places"

By Josephine Wawira 13 Oct 2017

Hotel bookings: Reviews and seamless payment methods take lead as drivers in online purchase

An analysis of the Q3 Customer Behavior and Online Trends released by Jumia Travel, reveals insights into customer shopping habits and forecasts predictions for online hotel bookings

By Josephine Wawira 9 Oct 2017

Exploring Kenya's Masai Mara through the eyes of a hotelier

Kenya boasts of diverse destinations that remain major attractions for tourists from across the world. From the classic wildlife safaris

By Josephine Wawira 14 Sep 2017

The role of online travel in unlocking Africa's tourism potential

In today's globally digital world, tourism related businesses are striving to position themselves on the online map. The travel sector is one that has, over the years, evolved in its online presence

By Josephine Wawira 30 Aug 2017

Nairobi sees 22% boost in domestic air travel capacity

Nairobi is the only city in Africa whose airports are recording higher growth for domestic capacity than that of international capacity, with a 22% boost

By Josephine Wawira 18 Aug 2017

The perfect jobs for travel enthusiasts

Is travel your everyday dose? Here are five jobs that are perfect for those wishing to venture into a more exciting career in line with their travel desires

By Josephine Wawira 28 Jul 2017

Hospitality and tourism's relevance to African markets

The ripple effect tourism's advancement has created is largely noticeable, especially in its contribution to the continent's economy

By Josephine Wawira 17 Jul 2017

Tourism and hospitality playing a key role in the growth of African economies

Ethiopia, Tanzania, and Djibouti are the African countries among the 10 fastest growing economies globally in 2017. In Ethiopia, travel and tourism directly contributed to

By Josephine Wawira 29 Jun 2017

Steady growth of internet penetration in Africa a boost for e-tourism

There are approximately 345 million internet users in Africa, representing 9.3% of the total population. This reflects the opportunity for tourism and hospitality industry players in exploiting the internet to grow e-tourism

By Josephine Wawira 9 Jun 2017

Harnessing the power of technology to benefit African tourism businesses

Using technology to connect African nations through tourism will grow the continent's economy and improve its competitiveness with other global tourist destinations

By Josephine Wawira 24 May 2017

The raging online battle between OTAs and hotels

As hotels consistently push for direct bookings, so are Online Travel Agents (OTAs) pushing to continue leading in the online hotel market.

By Josephine Wawira 11 May 2017

Trends shaping hospitality in the second quarter of 2017

The second quarter of 2017 is expected to experience a further revolution of existing as well as emerging trends

By Josephine Wawira 3 May 2017

The iGeneration is the new travel and hospitality disruptor

The incessant tale of the millennials taking over the travel industry has brought with it the rise of another group. By 2020 the iGeneration will account for approximately 40% of all consumers with disposable income to travel

By Josephine Wawira 2 May 2017

The importance of Africa's middle-class in the hospitality industry

A rising middle-class, especially concentrated in urban areas, is a contributor to the expansion of hotels in the continent

By Josephine Wawira 6 Apr 2017

Explore Africa's havens for bikers

From mountain biking to road cycling, BMX racing, or just leisure biking, Africa is an awe-inspiring destination for bikers across the world

By Josephine Wawira 22 Mar 2017

Hotel fitness centres, a new gold in the hospitality industry

The growing trend from home based fitness programmes to local fitness memberships, now includes the need for travellers to keep fit even when on their trips, be it leisure or business

By Josephine Wawira 10 Mar 2017

The best conferencing facilities in Africa 2017

The MICE industry is booming in Africa, with countries investing millions of dollars in constructing or renovating existing conference facilities

By Josephine Wawira 8 Mar 2017

Examining the state of hotel development in Africa

According to a report by the W-Hospitality Group, a total of 365 hotel chain development pipelines were reported in Africa in 2016, with 64,231 rooms

By Josephine Wawira 27 Feb 2017

Next >