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Bianca Quinn-Diavastos

Managing Director at Digital Marketing agency Jetweb
Location:South Africa

Profile

Bianca Quinn-Diavastos is the managing director of the digital marketing agency Jetweb - "Digital on Demand". She has worked in media and publishing since 2006, and has gained a diverse range of experience spanning the marketing and strategic digital industries.
Managing your personal brand

Social media and digital marketing expert Bianca Quinn-Diavastos shares tips for making use of social media to manage a thriving personal brand online

By Bianca Quinn-Diavastos 14 Nov 2017

Five FAQ's about influencer marketing

Bianca Quinn-Diavastos answers five frequently asked questions about influencer marketing, a current buzzword in the industry

By Bianca Quinn-Diavastos 31 Jul 2017

How digital marketing can drive customer acquisition for financial brands

South African banks and insurers have long struggled with the high costs of customer acquisition and fierce competition to attain new customers. The move online offers them ways to improve the efficiency

By Bianca Quinn-Diavastos 3 Oct 2016

Marketing automation adoption key to South African marketers

If they haven't already, marketers should be embracing marketing automation software to streamline, automate, and measure marketing tasks and workflows, enabling them to increase operational efficiency

By Bianca Quinn-Diavastos 6 Sep 2016

Connecting social media investment to business returns

Millions of South Africans today depend on social media to keep in touch with the information and people that matter to them

By Bianca Quinn-Diavastos 29 Jun 2016

The digital trends that are shaping leading brands' marketing plans

Thanks to cheaper smartphones and the rise of high-speed fibre connectivity, the internet is a truly mainstream technology that reaches South Africans from every walk of life

By Bianca Quinn-Diavastos 26 May 2016

Capturing customers in the moments that matter (Part 2)

In the first part of this series, I looked at what micro-moments are and why they matter to South African marketers - this has been captured effectively in Google's video

By Bianca Quinn-Diavastos 12 Apr 2016

Are marketers missing out on the micro-moment opportunity? (Part 1)

Smartphones and other mobile devices are radically reshaping their customers' behaviour by giving them access to personalised services and information wherever they are

By Bianca Quinn-Diavastos 26 Jan 2016

Five tips for a winning social media strategy

Social media continues to grow at a rapid pace, but many brands are still a bit unsure about how they can harness it in a way that drives better relationships with their customers

By Bianca Quinn-Diavastos 3 Dec 2015

Successful customer engagement management demands planning, personalisation and optimisation

In a digital world, marketers have access to the tools and channels that allow us to engage with customers and prospects in increasingly personalised and relevant ways

By Bianca Quinn-Diavastos 10 Nov 2015

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