Holding out for a hero
Every year, thousands upon thousands of abandoned or homeless animals are rescued by non-profit shelters, resulting in over-crowded and under-funded organisations.
Original Article
Rather than be overwhelmed by the enormity of the situation, Ban Animal Trading (BAT) spotted an opportunity to inspire the public to make a real difference. This prompted both a goal and a campaign.
AgencyNew Found Form
ClientBan Animal Trading
Production companyPicture Tree