Google announces top South African searches for 2017The results for Google's 2017 Year in Search has just been released, offering a unique perspective on the year's major moments and top trends based on searches conducted in South Africa. © Pixabay - Pexels This year's trending searches show growing interest in local celebrities and events, with seven of the top 10 trending search terms being local, in contrast to fewer than half last year. South Africans are also increasingly using search to find local businesses – the ‘near me’ search list shows what types of businesses South Africans look for in their neighbourhoods and highlights the importance of these (often small) businesses being online and findable. Top trending South African searches
Trending personalities
Top ‘near me’ searches
Top TV shows
Top searched recipes
To see more information about Google’s Year in Search across the globe and to watch our annual video, click here. This information is gleaned from data collated by Google based on what South Africans have been searching for and asking Google this year. Google processes more than 40,000 search queries every second. This translates to more than a billion searches per day and 1.2 trillion searches per year worldwide. Live Google search trends data is available here. |