The brief from BMW was to fuse the rich history and tradition of BMW with innovation and looking towards the future. Musically we achieved this by fusing orchestral instruments with modern contemporary beats. Adding the voice talent of Anton Engelen and Michael Richards to the mix completed a very enjoyable campaign to work on.
We were also responsible for the final mix of these spots, with our fantastic, newly married audio engineer Lebo Maboa at the helm.
Here's the track with VO
Here's the track on it's own
