Social is here! Get your content connected in more ways than one
pMailer has joined the social circle, yours to be exact! Social integration with Twitter, Facebook and LinkedIn has arrived, allowing you to post messages to your social account as part of your delivery options.
Your social accounts are tied into pMailer and multiple social connectors are available. You can add as many Facebook accounts, Twitter handles and LinkedIn profiles to use when posting your message to each account.
How is social integration different to the social share links contained in the footer of your email? For starters, the social share component is more useful for subscribers and lets them post an online version of the email to their personal Facebook or Twitter account, sharing it online.
The new social connectors feature lets you the content creator and user share the message and post the content to multiple accounts, personal and professional.
When adding your social connectors and multiple user accounts, you'll be required to authorise each account for them to be accessible from inside pMailer. To authorise the account, you'll need to login but once that happens you remain logged in to Twitter and LinkedIn.
Facebook operates a bit differently and you might be required to login after a while, but the good news is all this happens inside the pMailer product and doesn't require that you navigate away from the page.
Once you've authorised your social accounts in pMailer, post messages to your social networks and even send tweets and make posts from inside the interface.Credit-quota management made easy
Enterprises sending on behalf of multiple customers will have an easier time keeping track of credit usage with the master customer and department structure available in this release.
Previously, Enterprises with one or more customers were required to allocate credits to each customer based on how much they send. With the new structure, Enterprises can opt to have each department feed off the quota of their master customer.
The data specific to each customer and department is still kept separate, whilst allowing departments to feed off the master quota instead of assigning credits to each department individually.
This type of credit-quota setup is best suited to companies and agencies that send on behalf of other companies and clients.
If you have customers as part of your enterprise that you send mail for, this option will help you keep track of credit usage and monitor what each customer's credit requirements are.Super-fast sending takes you closer to the speed of light...
After researching the possibilities, we've found a way to pipe messages through to subscribers and improved our sending speeds by as much as 10 times!
Tests for sending speeds show our fastest send clocking in at 55 000 messages per minute at our optimal range, sending so fast that receiving servers couldn't handle the load. That's right, we're sending mail much faster than people can even receive it and had to adjust to a happy medium of 27 000 emails per minute.
With sending speeds so much faster, the next phase will introduce faster queuing and throttling for staggered sending to allow servers some time to catch up.Colour your email to reflect your brand identity and custom colours
In an effort to make email composition easier, we've expanded the templates so that all the templates across all categories show when selecting an email design. The same applies to the colour palettes as we felt unless you clicked on each category, you wouldn't know that specific colour schemes were available to choose from and now you do.
Add a splash of colour, any colour to your email design or customise your template using your brand colours. Preload your personal colour scheme in the branding area and it will show up as a custom palette that you can apply to any template you choose. Stay in the loop with email notifications
We've automatically enabled notifications on the progress of your email once it's been composed and started queuing for sending.
This option is pre-selected by default in the delivery options step when composing your message.
Users will be notified on the progress of the message, whether it's pending approval or has started queuing and sent successfully.
If you're not hung up on knowing each step of the sending progress, disable this option by deselecting it.Forget about the penny, we want so much more for your thoughts...
We're here to listen, engage and implement your feedback to build a better product and improve our service to you, because you're worth it!
Your five cents is worth a lot more to us and with the new feedback tool, you have every opportunity to vent about features, suggest new ones and let us know if we're on the right track.
Located on the dashboard, you can expand the Feedback bar with a click of a button and give us your honest, unadulterated feedback.
Feedback gets channelled to the client services department where any issues will be intercepted and dealt with.
Resellers and enterprises can set who they want this feedback to go to for their installs as well.Improvements all round, even those not normally visible to the naked human eye
You'd have to be a keen designer to pick up on the changes made to the login page but in short, it's just that much neater with the addition of gradients, tables, subtle shadows and alignments.
Improvements have been made to double-opt in emails and the invite a friend and send to friend features on public interfaces, the pages your subscribers see. There's better capacity around how invites are handled, allowing invitees to be added to your mailing list all in compliance with best practice around privacy laws.
We've also cleaned the free templates to give you a more hassle-free email design experience. Happy sending!