Marketing & Media In brief South Africa

IAS asks for black-owned agencies' credentials

The Independent Agency Search and Selection Company (IAS) is calling for the credentials of Black-owned and managed agencies across various disciplines and who have a revenue of less than R10 million per annum. The IAS is conducting the practice on behalf of a large South African company that wishes to work and engage with these kinds of agencies.

Interested agencies have been requested to send the following to the offices of the IAS by 2pm on Friday, 15 December 2017:

-Background information, agency positioning, methodologies, BEE certificate
-Detailed overview of agency capabilities in either the advertising, social media or PR sector
-Client list
-Profiles and photos of key team members
-One or two examples of work that best demonstrates your agency's capabilities
-Client references - at least two written references from current or recent clients

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