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Marketing & Media South Africa

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All the 2017 Sunday Times Top Brands winners. Image supplied.
Winners of 2017 Sunday Times Top Brands survey announced
read

Twitter is doubling the length of tweets to 280 characters
Twitter is doubling the length of tweets to 280 characters

Andy Walker

Twitter's 140-character limit may soon be a thing of the past. The microblogging network announced plans to extend its arbitrary but now-familiar 140-character limit to 280 characters... Read

Partnering with a black-owned agency could change your mind about BEE
Partnering with a black-owned agency could change your mind about BEE

Johanna McDowell

Marketers and procurement have an important role to play in helping transformation to happen in the marketing communications industry and in agencies... Read

#Newsmaker: Danilo Acquisto heads up local YouTube multi-channel network
#Newsmaker: Danilo Acquisto heads up local YouTube multi-channel network

Jessica Tennant

Following the recent launch of Special Effects Media SA, I interviewed CEO Danilo Acquisto who was appointed by the network's global partners to head up the new South African studio, effective 1 August 2017... Read


INNOVATION MONTH
Lintvelt, practising that work-life balance on vacation in Greece.
#BehindtheSelfie with... Jaco Lintvelt

Leigh Andrews

This #InnovationMonth, we go behind the selfie with Jaco Lintvelt, now managing director for iProspect SA and Amnet sub-Saharan Africa, part of the Dentsu Aegis Network South Africa... read
Read more
Marketing
IAS launches M&A division

Focus on Youth Marketing
#YouthMarketing: Brands must communicate authentically
Brands must communicate authentically

Nkosinathi Moshoana

How business can help to affect the ‘learning renaissance' by contributing to the education of its future leaders... read
Read more
Pendoring
Mzansi Magic continues to delight viewers with prime local content... making its debut as Pendoring sponsor
Mzansi Magic continues to delight viewers with prime local content... making its debut as Pendoring sponsor

Issued by Pendoring

By providing a wide range of prime, local-content programmes in six South African languages, TV channel Mzansi Magic (161) has earned itself the sought-after position of ‘most viewed' on the DStv bouquet... read
Advertising
Image ©
The preachers and the busker

Damon Stapleton

A couple of days ago I was walking down a windy Queen Street, the main street in Auckland. It is a street every port city has... read
Branding
A barley harvest from a local sourcing partnership Heineken initiated in Ethiopia.
Heineken on the ins and outs of local sourcing in Africa

Justin Probyn

A little-known fact about Dutch beer-brewing company and global brand, Heineken, is that it sources half of its raw materials from local, small-scale farmers for its African operations... read
CSI
Finally home: A 6,000km journey on foot for Aluwani
Finally home: A 6,000km journey on foot for Aluwani

Issued by FCB Africa

Ten years ago, FCB Joburg MD Thabang Skwambane was so moved by the plight of one small Limpopo child that he founded Aluwani to care for a community of 63 orphaned and vulnerable children, cycling unsupported from Johannesburg to Kilimanjaro to raise awareness and funds for the organisation... read
Digital
Making the connection: Save the Children pioneers digital engagements tool in Africa
Making the connection: Save the Children pioneers digital engagements tool in Africa

Issued by Sprout

Leading children's rights organisation Save the Children South Africa has partnered with Sprout Performance and iKineo to enhance its supporter engagement process... read
Under Armour employs Interactive Activation to launch new store in SA
Under Armour employs Interactive Activation to launch new store in SA

Issued by Moving Tactics

American sportswear brand Under Armour recently teamed up with Moving Tactics to create a dynamic and fun interactive activation event for the opening of their new store at the V&A Waterfront... read
Media
SABC board recommendations still under consideration
SABC board recommendations still under consideration
President Jacob Zuma is still considering the recommendation received from the National Assembly of the names of persons recommended for appointment to the board of the SABC... read
Video set to dominate
Video set to dominate

Danette Breitenbach

When it comes to data consumption video dominates, taking the lion's share, with web browsing, social networking, communications and music, attracting far lower and fairly equal shares for the remainder of the data consumption... read
Newspapers
Image supplied.
Retaining, attracting newspaper advertisers
Newspapers must find inventive ways to retain and attract advertisers and community newspapers may have the answer, as they have not followed the declining print trend... read
PR & Communications
Chris Moerdyk
What to do when PR and ad budgets are cut due to a stagnant economy

Chris Moerdyk, Issued by Chris Moerdyk

The biggest challenge faced by PR and advertising agencies is to persuade their clients not to cut their budgets when the economy turns sour. Like right now when the Business Confidence Index in South Africa is as low as it was when PW Botha made his ill-fated Rubicon Speech... read
Radio
Deutsche Welle broadcasts live to Africa via Facebook
Deutsche Welle broadcasts live to Africa via Facebook
Deutsche Welle launches its Africa programming as Live Radio on Facebook... read
Research
Smartphone and notebook sales hold up in competitive South African market, but tablets experience sharp decline
Smartphone and notebook sales hold up in competitive South African market, but tablets experience sharp decline

Issued by GfK South Africa

Retail growth in South Africa's mobile computer market has flattened out, though the market is performing reasonably well considering the tight economy... read
Brand categories. Image supplied.
New realities from brand motion study
WE Communications' inaugural Brands in Motion study, conducted across South Africa, China, the UK, the US, Germany and Australia, examines rational and emotional drivers that motivate customer choices within today's environment... read
Research indicates multiple reading occasions reduces cost per thousand
Research indicates multiple reading occasions reduces cost per thousand
Print is the only medium where rate cards are based on one OTS (opportunity to see) per reader, however new research consistently proves that the same issue of publications have multiple reading occasions by the same reader... read
Business
Bonang Mohale, CEO: Business Leadership South Africa
Mohale says corrupt SOEs threaten SA's economy
After suspending KPMG, Business Leadership South Africa (BLSA) has announced it has done the same with Eskom and Transnet read
New appointments
  • Edward Gregory named Accelerate Sport CEO - more info

More people  Submit a Person
Jobs offered
New events to diarise
Two-day event management workshop
DnA Event Management - 2 Oct 2017 to 3 Oct 2017, Stellenbosch


InDesign digital
Multidimensions - 3 Nov 2017, Johannesburg


Two-day videography and editing fundamentals
Orms Cape Town School of Photography - 2 Dec 2017 to 3 Dec 2017, Cape Town


Customer journey design course - CXPA accredited
Brandlove - 12 Feb 2018 to 13 Feb 2018, Johannesburg


2018 customer experience trends innovation workshop
Brandlove - 14 Feb 2018, Johannesburg


Upcoming events
Social media workshop
Women of Substance SA - 30 Sep 2017, Cape Town


Quotes
Colin Powell
"There are no secrets to success. It is the result of preparation, hard work, and learning from failure."

More quotes  Submit a Quote
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