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Marketing & Media South Africa

SA speaks out on social media about Bell Pottinger, new YouTube logo

South Africans' eyes have been on the news that Bell Pottinger UK CEO James Henderson has stepped down this weekend, yet retains his stake in the company. Interesting timing as the UK's PRCA is set to hand down an announcement on its sanction of Bell Pottinger later this week. Many are sharing their views on social media.

Julia Breakey writes that content creators are also sharing their opinions about YouTube's new logo and layout for mobile and desktop - some say the ability to change playback speed on the app, and a dark mode on desktop are just surface-level fixes and that bigger issues like the faulty subscription feature, notification and monetisation should have been top of mind.

Juanita Pienaar also find out how HaveYouHeard or hyh's new identity offers a more holistic approach to advertising, with cofounder Ryan McFadyen sharing the creative challenges they faced during the rebranding process as well as how the agency now offers fully integrated creative, design, digital, media, events and communications services for both new and existing clients under the hyh umbrella.

We also still have this year's Loeries' winners front and foremost. I caught up with Graham Lang, CCO at Y&R South Africa and Africa, on the agency network's collaborative year of firsts, which range from Y&R Dubai bringing home their first-ever Grand Prix to Y&R Cape Town being awarded the inaugural SANBS Public Service Award and wins for each of Y&R's six contributing offices. Click through to find out why Lang calls this an exceptional year for Y&R in Africa and the Middle East, from a creative point of view.

Then if employer branding is your cup of tea, click through to the special focus section Louise Marsland has curated, with her overview of the top eight employer branding trends identified for 2017/18, and keep an eye out for our comprehensive PDF download of all the content.

Have a productive marketing week!

Comment online in our Ed's Column archive. Go mobile with apps and m.bizcommunity.com. Engage with us on Twitter, Facebook, LinkedIn and Google+. Subscribe to YouTube and via RSS. Send all your African marketing and media news and event invitations to africanews@bizcommunity.com, exclusive opinion pieces to contributors-africa@bizcommunity.com and international news to internationalnews@bizcommunity.com. Read "How to contribute to Biz, from op-ed pieces to news".



BizToday's top stories
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Bell Pottinger CEO James Henderson resigns, retains stake
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The new YouTube logo.
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