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Marketing & Media South Africa

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#Apex2017: Has connectiveness killed the big idea?
#Apex2017: Has connectiveness killed the big idea?
[Danette Breitenbach] In the context of the massive shift in digital the world is undergoing; the big idea is dead. There is a new way of work and it is lean and agile. It is about learning, tweaking and testing. It is about building a personal relationship with every customer... read
The other side
The other side

Wendy Bergsteedt

The benefit of having seen both sides of the client-agency coin should equip both marketers and agency folk to apply more of a fair approach to their partnership... Read

#SeaFoodShareFood: Sharing, Ocean Basket's new conversation
#SeaFoodShareFood: Sharing, Ocean Basket's new conversation

Danette Breitenbach

Mediterranean culture is all about sharing and conversation and these are the golden threads that follow through Ocean Basket's new branding... Read

#OrchidsandOnions: Kiss from a Rose gets an Orchid for DStv
#OrchidsandOnions: Kiss from a Rose gets an Orchid for DStv

Brendan Seery

Celebrity endorsements are big business these days, because brands believe that being associated with winners - be they in the sport or entertainment biz - means that sweet sound of ringing tills. Read


CSI Month
CSI Month
A selection of Sacatelle's branded bags.
#CSIMonth: The sustainability of bag advertising

Leigh Andrews

Sacatelle founder, Ikey Bensimhon talks about the brand sustainability of bag advertising - they're walking billboards, when you think about it - and the success of branded bags in a world that's slowly moving away from disposable plastic... read
#CSIMonth: How social sustainability can positively impact the triple bottom line
#CSIMonth: How social sustainability can positively impact the triple bottom line

Maritha Erasmus

A stakeholder approach to sustainability in business has myriad benefits... read
Read more
Advertising
London International Awards introduce Regional of the Year Awards in MEA
London International Awards introduce Regional of the Year Awards in MEA
LIA has introduced Regional of the Year Awards to honour the best in each region, which will be an incentive for top companies in South Africa... read
Fundraising for Advertising Standards Authority at halfway mark
Fundraising for Advertising Standards Authority at halfway mark
The Advertising Standards Authority calls on the industry to support its fundraising efforts to prevent the collapse of the ASA... read

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Branding
Boris Dzhingarov
Three small business branding success tips

Boris Dzhingarov, Issued by Monetary Library

Small business owners understand the value and importance of branding their company. They realise that their brand will help them stand out amongst the crowd and give them an edge in an industry where the competition is heated... read
Digital
Plant, seed, grow
Plant, seed, grow

Issued by G&G Digital

Why do we love the first day of school? It's the new and undiscovered - the beginning of a love affair with learning. And this love has forged the growth of educational YouTube content... read
Research
New research indicates CMOs struggle to localise creative strategies
New research indicates CMOs struggle to localise creative strategies
CMO Council report reveals that 33% of marketing leaders and agencies are struggling to meet the needs of local audiences... read
Joseph Clift, business analyst at Warc and author of 'Future of Strategy' report
Report highlights impact of planning discipline on marketing
Warc releases report based on the results of a global survey of senior strategists highlighting the impact planning discipline is having on the ever-changing marketing landscape... read
Retail
SodaStream campaign highlights 'primitive' use of plastic bottles
SodaStream campaign highlights 'primitive' use of plastic bottles
SodaStream has launched a new video featuring Mayim Bialik and Kristian Nairn to emphasise the devastating effect of single-use plastic bottles... read
TV
Image:
Igazi takes over DStv's throne
Mzansi Magic's Xhosa drama series Igazi has displaced Our Perfect Wedding as the most watched programme on DStv, ending the reality show's dominance at the top of pay-TV's most-watched list... read
International
Pearson to sell 22% of Penguin Random House to Bertelsmann
Pearson to sell 22% of Penguin Random House to Bertelsmann
LONDON - British publisher Pearson said Tuesday it has agreed to sell almost half of its stake in Penguin Random House (PRH) to joint venture partner Bertelsmann... read
US newsstands are increasingly rare as readers turn to online platforms for information |
US newspaper group assails Google-Facebook online 'duopoly'
WASHINGTON - The US newspaper industry on Monday warned of a "duopoly" in online news by Google and Facebook, and called for legislation that would relax antitrust rules allowing collective negotiations with the internet giants... read
More International
Business
Image source:
'Sixth extinction' of wildlife faster than feared: scientists
The sixth mass extinction of life on Earth is unfolding more quickly than feared, scientists have warned... read
CT's emergency water plans making progress
CT's emergency water plans making progress
The City of Cape Town says plans of potentially partnering with the private sector to create a short-term emergency water supply using desalination, storm water capture or aquifer extraction are progressing well... read
New appointments
  • Lauren Crooks named copywriter at Condriac Digital Communications - more info

More people  Submit a Person
Jobs offered
Junior Graphic Designer - Johannesburg
Join a dynamic marketing team as a junior graphic designer at a leading global mid-tier auditing firm. Available immediately. Read more >>


New events to diarise
Adobe Creative Cloud workshop
Multidimensions - 14 Jul 2017, Johannesburg


Next Newsroom Management course
Rhodes University - 17 Jul 2017 to 21 Jul 2017, Johannesburg


InDesign Digital
Multidimensions - 24 Jul 2017, Johannesburg


Proofreading and editing
PRISA - 2 Aug 2017 to 3 Aug 2017, Johannesburg


PRISA: Creative writing for the media
PRISA - 15 Aug 2017 to 17 Aug 2017, Johannesburg


Upcoming events
Effective presentation skills
Provox Centre for Public Relations and Communicati - 13 Jul 2017 to 14 Jul 2017, Ferndale, Randburg


Quotes
Darius Khondji
"I've learned one general thing in filmmaking: to work with one strong idea. One strong concept that pushes you to work in a certain way artistically."

More quotes  Submit a Quote
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