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Marketing & Media South Africa

The healthy Cannes Lions roar and more!

Cannes Lions 2017 is in full swing, with the Pharma and Health & Wellness Lions award ceremony already done and dusted this weekend. Click here for all the results - Y&R SA and 7Films have already done the country proud!

Our roving reporter Ann Nurock also chatted to Mandi Fine, CEO of F/NE and juror for the Cannes Lions Pharma Lions as part of Lions Health live in Cannes, about awarding work that's truly changing people's lives. Cannes Lions runs through 24 June 2017, with Cinemark as the official local representative for the Cannes Lions International Festival of Creativity. Click through to our Cannes Lions special section for all the latest updates!

As we're midway through June, our #YouthMonth coverage is also well under way. Sharon Piehl, MD of FleishmanHillard's Johannesburg office wrote on Youth Day, 16 June, about how best to harness the skills of the future. She identifies five major themes or trends that will have a noticeable impact on the workplaces of the future and the skillsets of the people in them - best you get clued up ASAP.

Keeping things future-themed, Tom Fels feels the changing face of digital agencies is actually an ultimatum to adapt or die as the underlying disruptor is changing business structures, strategies and methodologies at a fundamental level. That's because ‘digital' is no longer a medium, but a method.

Lastly, Danette Breitenbach explores the ‘sweet opportunity' offered by micro influencers, based on IndaHash's 2017 International Influencer Report. She spoke to some of the speakers at MediaCom and IndaHash's 'The State of Influence' event last week and finds that while marketers tend to collaborate with macro influencers to give their brands reach and relevance, it's the micro influencers, who might not have the numbers, that have the resonance required to get their followers to engage with the brand and take action.

Lots to learn from and reflect on as you get started with your week.

Comment online in our Ed's Column archive. Go mobile with apps and m.bizcommunity.com. Engage with us on Twitter, Facebook, LinkedIn and Google+. Subscribe to YouTube and via RSS. Send all your African marketing and media news and event invitations to africanews@bizcommunity.com, exclusive opinion pieces to contributors-africa@bizcommunity.com and international news to internationalnews@bizcommunity.com. Read "How to contribute to Biz, from op-ed pieces to news".



BizToday's top stories
The Grand Prix for Good-winning work.
#CannesLions2017: Mandi Fine on awarding work that truly changes people's lives
[Ann Nurock] I chatted to Mandi Fine, CEO of F/NE and juror for the Cannes Lions Pharma Lions as part of Lions Health, live in Cannes, France... read
Cannes Lions' Healthcare agency of the year: Area23, New York.
#CannesLions2017: Pharma and Health & Wellness Lions winners!

The 64th annual Cannes Lions Festival of Creativity kicked off on 17 June with the Cannes Pharma and Cannes Health & Wellness Lions award ceremonies, where Y&R SA did SA proud... Read

AlphaSpirit © -
The changing face of digital agencies - adapt or die

Tom Fels

Over the past two decades, the digital world has undergone a rapid evolution - from marketing mix newcomer, to a mandatory (yet not fully understood) element of brand communications... Read

Micro influencers: a sweet opportunity
Micro influencers: a sweet opportunity

Danette Breitenbach

Paid advertising is not trusted and ad blocking is only growing. Even bloggers are failing when it comes to communicating and engaging with consumers, as trust between brands and consumers continues to fall. But there is a new kid on the block and he is eager to engage; enter the influencer... Read

Cannes Lions
Michael Lees-Rolfe, creative director at FoxP2 and Cannes promo & activation juror.
#CannesLions: Advertising, all grown up

Leigh Andrews

Cannes Lions kicked off this weekend, and we have ten SA jurors across the various categories. I spoke to Michael Lees-Rolfe, creative director at FoxP2 and Cannes promo & activation juror, about the areas he predicts SA agencies' work will excel in this year, and more... read
Fran Luckin - Grey Africa CCO and Cannes Lions 2017 Print and Publishing jury president.
#CannesLions: Shoulder-to-shoulder with advertising's finest

Leigh Andrews

Cannes Lions kicked off this weekend, and we have ten SA jurors across the various categories. I spoke to Fran Luckin, CCO of Grey Africa and Cannes print and publishing jury president, about the areas she predicts SA agencies' work will excel in this year, and more... read

Youth Month
Ammentorp © -
Harnessing the skills of the future

Sharon Piehl

Whitney Houston perhaps summed it up best when she crooned about the children being our future... read
Launch of interactive online tool to track young people's wellbeing
Launch of interactive online tool to track young people's wellbeing
In celebration of Youth Day, UCT researchers at the Poverty and Inequality Initiative (PII) are launching an interactive online tool, Youth Explorer, that provides a range of information on the status and wellbeing of South Africa's young people... read
The power of poetry for Youth Day
The power of poetry for Youth Day

Issued by Ogilvy & Mather

The ‘This is Your Time' campaign from Vodacom aims to give the youth a platform to speak about the power of education... read
Read more
Advertising
GALA releases new book, Sweepstakes & Contests: A Global Legal Perspective

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CRM
Leo Lintang © -
Your wicked customers are trying to break your rules!

Douglas Kruger

What if you helped them?... read

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Digital
ACME adds sweetener to digital buying with AddSuite
ACME adds sweetener to digital buying with AddSuite

Issued by ACME Digital

Independent publishing network ACME Digital has deepened its relationship with programmatic powerhouse AddSuite in a move that will match discerning buyers with quality audience segments and inventory... read
Entrepreneurship
#StartupStory: Flexpay
#StartupStory: Flexpay

Ilse van den Berg

In the #StartupStory spotlight this week is Flexpay: a product created in response to the high demand in the market for purchasing goods via piecemeal payments... read
Events & Conferencing
Three key learnings from the Stellenbosch Business Tourism Indaba
Three key learnings from the Stellenbosch Business Tourism Indaba

Ruth Cooper

Hosted by Stellenbosch 360 and in partnership with Wesgro and the South African National Convention Bureau, the first ever Business Tourism Indaba was held at Hofmeyer Hall in Stellenbosch on Tuesday, 13 June 2017... read
Exhibitions
ProActive selected activations partner to DStv Delicious International Food and Music Festival
ProActive selected activations partner to DStv Delicious International Food and Music Festival

Issued by Provantage Media Group

Now in its fifth year, the DStv Delicious International Food and Music Festival, taking place at Kyalami in Johannesburg on 7 and 8 October, is set to attract over 40,000 consumers over two days... read
A Tribute to Your Home
A Tribute to Your Home

Issued by HOMEMAKERS

The 2017 Port Elizabeth Homemakers Expo celebrates your home with the theme, “A Tribute to Your Home”... read
Magazines
Bankmed chooses New Media as content partner
Bankmed chooses New Media as content partner

Issued by New Media

Bankmed has appointed New Media Publishing to publish Bankmed Bounce magazine. New Media will be producing two printed magazines per annum, with a print run of over 115,000 copies... read
Media
'Aggrieved' Motsoeneng to challenge axing by SABC
'Aggrieved' Motsoeneng to challenge axing by SABC
Former SABC COO Hlaudi Motsoeneng intends to challenge the outcome of a disciplinary inquiry that resulted in his being booted out of the SABC... read
PR & Communications
Start the day happy with the Thrive 16-seater Bike-Break-Bar
Start the day happy with the Thrive 16-seater Bike-Break-Bar

Issued by Mbongiworks

To help South Africans with their busy on-the-go lifestyles, Mbongiworks launched two amazing experiences that will dial up the morning smiles... read
Radio
Image credit:
Black Coffee sugar-free on SABC u-turn
Black Coffee has expressed disappointment over the return of "old American music" on radio stations since the SABC's u-turn on the 90% local content quota... read
Research
ximagination © -
Bringing precision and elaboration into ad testing

mike broom

In the 40 years I have worked in marketing research, the elephant in the room has been using focus groups to ‘evaluate', ‘investigate', ‘dipstick', ‘research', ‘copy test' or any other of the politically correct terms for ad testing... read
Retail
Unilever's relaunched rewards programme offers discounts...and data
Unilever's relaunched rewards programme offers discounts...and data
Unilever South Africa has relaunched its Unilever Deals with a new name, social media support and Vodacom as a strategic partner... read
Social Media
Maximise social media for your business
Maximise social media for your business

Issued by Boston College

Boston College is offering one-day workshops which provide the real “how to” in social media, with step-by-step live demonstrations and case studies... read
International
Jury chair, Jim Stengel
Warc Awards announces final shortlist - ‘Brand Purpose'
The Warc Awards have announced its final shortlist of 20 entries in the ‘Brand Purpose' category... read
More International
Business
Free Wi-Fi on World Wi-Fi Day
Free Wi-Fi on World Wi-Fi Day
Recognising and celebrating the significant role of Wi-Fi in connecting global communities and driving socio-economic development, is World Wi-Fi Day on Tuesday, 20 June 2017. read
Multimedia
Petco Media Spotlight Award
Petco Media Spotlight Award
Along with nine individuals and companies who have made extraordinary contributions to PET (Polyethylene Terephthalate) recycling in South Africa during the course of 2016, Bizcommunity's managing editor, Sindy Peters, was named one of the winners as part of the Petco Annual General Meeting, held on 7 June at the Radisson Blu Sandton Hotel in Johannesburg. - View/Rate
New business
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New appointments
  • Alex Reeves joins LBB's content team - more info
  • Dries Pretorius to head KPI business development - more info
  • Esti Kilian is Itec SA's new business development, marketing head - more info
  • North LTD names Gavin Williams as its new creative director, copywriter - more info

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Jobs offered
Project Manager - Port Elizabeth
We are looking for a passionate project manager with experience in video production and project management. Read more >>



Editor - Cape Town
University of the Western Cape currently seeks to appoint a suitably qualified and experienced editor. Applications close 30 June 2017. June Read more >>

Junior Web Designer - Johannesburg
Exciting opportunity for a junior web designer to join and learn from a small young dynamic marketing, website design and development agency. Great coffee offered too! Read more >>


New events to diarise
Creative Writing in PR
Provox Centre for Public Relations & Communication - 26 Jun 2017 to 27 Jun 2017, Johannesburg | 30 Oct 2017 to 31 Oct 2017, Johannesburg


Social Media for Marketing Course
Wunderman Cerebra - 5 Jul 2017, Johannesburg | 12 Jul 2017, Johannesburg | 19 Jul 2017, Johannesburg | 26 Jul 2017, Johannesburg


Cannes Lions Case Studies 2017
19 Jul 2017, Johannesburg | 20 Jul 2017, Johannesburg | 26 Jul 2017, Cape Town


InDesign Digital
Multidimensions - 24 Jul 2017, Johannesburg


PRISA: Creative writing for the media
PRISA - 15 Aug 2017 to 17 Aug 2017, Johannesburg


Upcoming events
Red & Yellow Executive Education Series - The Art of Presenting Data with Missing Link - 21 Jun 2017 to 22 Jun 2017, Cape Town
'The Art of Presenting Data' with Don Packett of Missing Link kicks off the Red & Yellow Executive Education Series - designed to give today's leaders the skills for tomorrow. Read more >>

Newsroom leadership and management
IAJ - Institute for the Advancement of Journalism - 20 Jun 2017 to 22 Jun 2017, Johannesburg


Marketing Leadership - From brand to reputation
21 Jun 2017, Johannesburg | 27 Jun 2017, Cape Town | 24 Oct 2017, Durban


Quotes
Susan Sontag
"Interpretation is the revenge of the intellectual upon art."

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Petco Media Spotlight Award

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