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Marketing & Media South Africa

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Kantar Millward Brown announces South Africa's Top 10 Best Liked Ads for Q3 and Q4 2016
Kantar Millward Brown announces South Africa's Top 10 Best Liked Ads for Q3 and Q4 2016
[Issued by Kantar Millward Brown] Kantar Millward Brown's Best Liked Ads list celebrates SA's favourite TV commercials. These are the ads that have been rated as the best liked by the South African audience... read
Samra CEO Leonie Vorster opening the two-day annual Samra conference.
Samra2017: From research industry to insights industry

Leigh Andrews

The 38th Samra conference got underway with a strong focus on the value of marketing research and whether we should perhaps reframe it as an insights industry... Read

Dan Mace of Egg Films.
The producers' wrap: Dan Mace of Egg Films

Leigh Andrews

I spoke to some of the people responsible for SA's recent One Show-winning work, behind the scenes. First up is Dan Mace of Egg Films. Read

Wilson says, “That's me in the spotlight...”
#BehindtheSelfie with... James Wilson

Leigh Andrews

This week we find out what's really going on behind the selfie with James Wilson, general manager and VP of WE South Africa... Read

Cannes Lions
The See It Be It 2017 group with Sarah Watson and Awards Director Simon Cook ©
See It Be It has 15 female future creatives in 2017
The Cannes Lions' ‘See It Be It programme' has named 15 female future creative leaders who will attend as special guests of the festival... read

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Africa Month
#Indaba2017: Indaba rebranded to Africa's Travel Indaba
#Indaba2017: Indaba rebranded to Africa's Travel Indaba

Danette Breitenbach

The annual Travel Indaba has re-branded to Africa's Travel Indaba, reflecting its evolution from a locally-orientated event to one that is representative of the African continent... read
Read more
Marketing
Understanding and engaging with the stokvel market
Understanding and engaging with the stokvel market

Miguel Correia, Issued by Zinto Activation Group

The term stokvel originated from local stock fairs in the Eastern Cape in which five to 50 members of colleagues, family and friends pooled resources to trade livestock with English settlers... read
Advertising
Toyota Hilux parks itself in the premium space with Kipling-inspired commercial
Toyota Hilux parks itself in the premium space with Kipling-inspired commercial

Issued by FCB Africa

Toyota South Africa is positioning the much-loved Toyota Hilux as a truly premium vehicle with a new commercial that celebrates its more aspirational qualities, while holding on to the marque's authentic, South African charm... read
Advertising vs adtech - is there a difference?
Advertising vs adtech - is there a difference?

Issued by Ads24

Digital has been a buzzword in the advertising fraternity for some time now. A fair portion of ad spend is being attributed to digital advertising, but is it being channelled in the right direction to get the best return on investment?.. read
New ad platform for brands in Africa
New ad platform for brands in Africa
Truecaller, one of the leading communication platforms in the world, starts rolling out its ad platform for brands in Africa... read
Cobus van Zyl, COO (right) and Rashid Tenga, CEO, of Aggrey & Clifford.
East Africa agency named as one of world's best
Tanzanian-based agency, Aggrey & Clifford, has been recognised as one of the world's leading independent agencies... read
The Most Eligible Bachelor” campaign from Ogilvy Africa for OL Pejeta Conservancy.
Agencies shine at African Cristal Festival 2017
Agencies shine at African Cristal Festival 2017, held over the weekend, with Ogilvy Africa named Best Agency on the continent... read

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Branding
Coca-Cola, favourite Kasi brand
Coca-Cola, top South African township brand for second year
The favourite brands in South African townships have been revealed and Coca-Cola tops the list for a second time in a row... read
CSI
Mark Tulay, director of Strategic Investor Initiative at New York-based CECP
Employees, customers empower CEOs to embrace sustainability
Businesses that contribute to socioeconomic development can dramatically outperform their competitors which turn a blind eye to sustainability as a driver of business growth... read
Events & Conferencing
New online calculator tracks economic impact of events, festivals
New online calculator tracks economic impact of events, festivals
SACO will enable South African festival and event organisers to track the economic impact of their events by launching the online South African Festival Economic Impact Calculator... read
World News Media Congress to host first Women in News Summit
World News Media Congress to host first Women in News Summit
The inaugural ‘Women In News (Win) Summit' will be held in Durban from 7-9 June 2017, and will host more than 200 leading editors and journalists from around the world... read
OOH
Mall Ads launches Mall Talkers
Mall Ads launches Mall Talkers

Issued by Provantage Media Group

With a long history in the mall space, the team at Mall Ads, a company of Provantage Media Group, has created a solution for brands that is cost-effective and delivers on reach, frequency and impact - Mall Talkers... read
Radio
Darren Scott joins OFM
Darren Scott joins OFM

Issued by OFM Radio

Well-known veteran radio presenter Darren Scott will be joining the OFM family from Monday, 3 July, as the host of the brand-new afternoon drive show, Just Plain Drive on OFM... read
Radio group AME makes move on Moneyweb
Radio group AME makes move on Moneyweb

Robert Laing

Radio station owner African Media Entertainment (AME) is offering to buy financial news service Moneyweb for about R28m... read
Research
Image© -
Samra2017: Fact-phobia vs credible data

Leigh Andrews

In the second punch presentation of the day, Kate Niemöller of IQ Business spoke eloquently on the topic of fact-phobia vs credible data: The war between truth and propaganda in one of the most interesting sessions of the first day of Samra's 2017 conference... read
Linda Bucklin © -
Samra2017: Ensuring market research doesn't go the way of the dinosaur

Leigh Andrews

Elna Pretorius, co-founder of Columinate touched on the topics of memes and how to make marketing research sexy again... read
Wong Wai Kit © -
Samra2017: The reality of researchers being locked out of boardrooms

Leigh Andrews

The research industry was 'the man' over the last 70 years. Now, it is lying on its death bed. Do you have the courage to resuscitate it? Bérengère Parouty and Heather Tluczek of Kantar TNS unpacked this topic in a research paper presentation at Samra 2017 on how market research agencies will remain relevant in the future: Through symbiosis, evolution or extinction... read
rawpixel ©
Marketing Research Foundation replaces Saarf
After receiving massive support from the Marketing Association of SA and the Advertising Forum, the new research initiative, Marketing Research Foundation (MRF) will replace Amps... read
Retail
The millennial mindset and the future of the shopping mall
The millennial mindset and the future of the shopping mall

Lauren Hartzenberg

Millennials have exceptional trendsetting power and businesses are competing to capture their attention and a share of their wallets... read
TV
New video streaming service with designs on Africa
New video streaming service with designs on Africa
A new video streaming service has launched in South Africa, with intentions to roll out throughout the African continent... read
International
France fines Facebook for data protection breaches
France fines Facebook for data protection breaches
PARIS - France's data protection agency said Tuesday it had fined Facebook for collecting information on users without their knowledge, following a probe of the social network in cooperation with other European regulators... read
Twitter co-founder Biz Stone, at center in 2013 photo at the New York Stock Exchange debut of the social network, is flanked by co-founders Jack Dorsey, at left, and Ev Williams. Stone is returning to work at Twitter after a six-year hiatus |
Twitter shares rise on word of Biz Stone's return
SAN FRANCISCO - Twitter shares gained Tuesday on word that co-founder Biz Stone was returning to the social network after six years away... read
More International
Business
Chantel Troskie, customer experience account manager at Oracle SA.
Get ready for the AI startup retail CX revolution

Leigh Andrews

Virtual chatbots are becoming commonplace in the B2B marketing sector as well as for general online consumer shopping. Here's what else to expect from the AI retail startup boom as it turns customer journey on its head... read
New business
  • HLS to introduce Red Dane Skincare to SA market - more info

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New events to diarise
B2B Trade Conference
Vukani Communications - 18 May 2017 to 19 May 2017, Johannesburg


The World's Top Digital Marketing Course
BrandSchool - 5 Jun 2017 to 9 Jun 2017, Johannesburg


InDesign basic to intermediate
Multidimensions - 12 Jun 2017, Cape Town


Illustrated infographics and animation workshop
Multidimensions - 27 Jun 2017 to 28 Jun 2017, Cape Town


Crisis Communication Management
NES Consulting - 12 Jul 2017 to 14 Jul 2017, Johannesburg


Quotes
William Longgood
"Dreams and dedication are a powerful combination."

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