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Screengrabs from the Vivo ad.
Find black actors. Hit the music. Dance. You've got your advert!

Bogosi Motshegwa

Black people dancing in adverts has graduated from being a creative expression derived from a weak observation that was camouflaged as an insight, to what is now a very popular creative device or template... Read

#SAFilmReel March 2017: Kyle Lewis' music video resonates with Steph van Niekerk
Kyle Lewis' music video resonates with Steph van Niekerk

IDidTht's March SA Film Reel was judged by multi-award winning Steph van Niekerk, whose standout for Best of Reel for Direction Craft was none other than Kyle Lewis from Arcade Content for Nasty C Bad Hair... Read

Chinkanda on the move...
#BehindtheSelfie with... Bongani Chinkanda

Leigh Andrews

This week, we find out what's really going on behind the selfie with technophile Bongani Chinkanda, business and strategy director at Elevator... Read

One Show Awards
#OneShow2017: Print and outdoor finalists revealed!
#OneShow2017: Print and outdoor finalists revealed!
Finalists in the 'print and outdoor' category have been revealed for One Show 2017 with 11 SA entries making the grade... read
#OneShow2017: Direct marketing finalists revealed!
#OneShow2017: Direct marketing finalists revealed!
Finalists in the 'direct marketing' category have been revealed for One Show 2017 with two SA entries making the grade... read
Screengrabs from the ads.
#OneShow2017: Film finalists revealed!
Finalists in the film category have been revealed for One Show 2017, with three SA entries making the grade... read
Screengrabs from the ad.
#OneShow2017: Cross-platform finalists revealed!
Finalists in the cross-platform category have been revealed for One Show 2017 with an SA entry making the grade... read
Screengrab from the ad.
#OneShow2017: Steve Persico's judging pick of the day
“They're extremely sour candies and the posters were extremely simple, beautiful shots, portraits of people with the candy in their mouths with their faces extremely puckered. It's beautiful craft.” That's how Steve Persico, GCD at Leo Burnett Toronto and One Show print and outdoor juror, introduced the entry that was a delight for him to watch. read
Advertising
Ad enhancement, not interruption: Capturing the moment
Ad enhancement, not interruption: Capturing the moment

Michael Nicholas & Duncan Southgate, Issued by Kantar TNS

Picture the scene: you're trying to share a video with a couple of friends to illustrate a point you've been arguing about for the last half hour. As the video loads, an ad pops up at twice the volume of what you've been playing before... read
Creating effective ‘advertising' in the age of immediacy
Creating effective ‘advertising' in the age of immediacy

Nigel Hollis, Issued by Kantar Millward Brown

Just because social media enables us to respond immediately, does not mean that what we respond to has changed, or that any less time and effort needs to be devoted to creating shareable content... read
Digital
What a swhopper of a day for Burger King SA
What a swhopper of a day for Burger King SA

Issued by Techsys Digital

A project Techsys Digital was so excited to be a part of last year was the Burger King South Africa Swhopper Day... read
Education
Schools that Rock expands its reach
Production
Finding joy in showcasing product
Finding joy in showcasing product

Issued by FirstPencil

FirstPencil shot a TVC for Kansai Plascon and Ireland/Davenport at the end of 2016... read
Radio
Absa's edutainment soapie grows onto nine SABC African language stations
Absa's edutainment soapie grows onto nine SABC African language stations

Issued by Creatrix

The second series of Absaville, Absa's bespoke storytelling campaign, hits the airwaves of nine SABC African language stations on Thursday, 6 April, bringing Absa's Shared Growth strategy to life on radio... read
Research
The first 24 hours - What the world had to say about #JunkStatus
The first 24 hours - What the world had to say about #JunkStatus

Issued by Meltwater

Meltwater, the global online media intelligence provider, has released a report analysing editorial and social media responses in the first 24 hours following South Africa's recent credit downgrade to junk status... read
Retail
Burgers, breakfasts and beyond with McDonald's SA
Burgers, breakfasts and beyond with McDonald's SA

Lauren Hartzenberg

McDonald's South Africa serves over a million breakfasts every month, meaning that its recent National Breakfast Day promotion... read
Frankies retro van takes to Gauteng streets
Frankies retro van takes to Gauteng streets
Frankies, producers of a traditional range of soft drinks and ice-lolly flavours, has launched its new retro van on the streets of Gauteng... read
Social Media
Facebook's Johannesburg office moves premises as African growth accelerates
Facebook's Johannesburg office moves premises as African growth accelerates
Facebook has moved its Johannesburg offices into larger premises, providing a new base for the company's work across Africa... read
International
(c) Andrey Armyagov -
Pepsi drops ad accused of mocking 'Black Lives' protests
NEW YORK - Pepsi said on Wednesday it was dropping an ad featuring the supermodel Kendall Jenner that appeared to use the "Black Lives Matter" protests to promote the soda brand... read
(c) Panithan Fakseemuang -
eBay founder pledges US$100m for global journalism
WASHINGTON - eBay founder Pierre Omidyar's philanthropic foundation pledged Wednesday to donate $100 million over three years to support "independent media and investigative journalism" worldwide, while tackling "misinformation and hate speech"... read
More International
Business
(c) Wittaya Puangkingkaew -
Exhibitions: misunderstood and undervalued

Danette Breitenbach

Exhibitions add R66.5 to South Africa's GDP, contributing R3 billion to national taxes and 135m100 sustainable/created jobs. In 2015 of the five million visitors to exhibitions, tourists accounted for one million of these... read
Multimedia
Episode 47: Music Marketing in the Digital World with Jake Rubinstein
Episode 47: Music Marketing in the Digital World with Jake Rubinstein
Our digital world has changed the ‘music' landscape. Right now there is a lot more music available to audiences than ever before because of digital platforms such as streaming sites and digital audio consumption channels. - View/Rate
New business
  • AMIN grows EMEA reach with the inclusion of SA agency - more info

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Jobs offered
New events to diarise
Event and festival management courses for event managers
Muchomoo - 10 Apr 2017 to 11 Apr 2017, Johannessburg


Photographic Portfolio Development
Orms Cape Town School of Photography - 19 Apr 2017 to 6 Sep 2017, Cape Town


Desktop publishing and design/website design course
Vega School - 24 Apr 2017 to 3 Aug 2017, Pretoria


Adobe Creative Cloud
Multidimensions - 19 Jun 2017, Cape Town


Customer relations
Provox Centre for Public Relations & Communication - 24 Aug 2017 to 25 Aug 2017, Johannesburg


Quotes
Napoleon Hill
"Great achievement is usually born of great sacrifice, and is never the result of selfishness."

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Biz press office welcome

Resource Design has opened a press office on Bizcommunity.com!
Resource Design
Resource Design is primarily an exhibition company with a strong emphasis on the use of true eco friendly products.

MULTIMEDIAAll | Galleries | Audio | Video | Images
Episode 47: Music Marketing in the Digital World with Jake Rubinstein

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Radio702
@Radio702
#FakeNews (bending the truth for political gain) to be discussed in the #702OpenLine at #KingsmeadBookFair... https://t.co/mT0oiPzlDF
Forbes
@Forbes
eBay founder Pierre Omidyar's foundation commits $100 million to support investigative journalism... https://t.co/6phIh5M1TG
socialmedia2day
@socialmedia2day
How and Why Customers Leave Negative Reviews [Infographic] https://t.co/9kcAzg9mkB #socialmediamarketing https://t.co/y5gttGO6Nb
cnnbrk
@cnnbrk
Pepsi pulls controversial Kendall Jenner ad, says it "missed the mark" https://t.co/D6XX1oUX8R https://t.co/9xWc8pCGxf
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