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Marketing & Media South Africa

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Mikhail Grachikov © –
Fine-tuning talent with the #LibertyRadioAwards

Leigh Andrews

Lance Rothschild first coined the ‘real-time audio decision-influencing opportunity' mnemonic for radio back in 1987. It's more relevant than ever 30 years later, with the 2017 Liberty Radio Awards just around the corner... Read

Millennial marketing in 2017 – from one
Millennial marketing in 2017 – from one

Murray Robertson

Advertising is fun, we all love it and we love watching those classic South African humour based television or radio adverts. But how often do we get one of those? Wimpy and their “Talk Foreign” or Klipdrift with “Met Eish”... Read

123RF
Building a team strong enough to carry a brand to success

Harry Welby-Cooke

We know that creating a strong company culture is crucial in order to hire the right employees – and then ensure they're inspired and enabled enough to help reach your business goals... Read

BizTrends 2017
#BizTrends2017: Stop driving customers away with poor marketing automation
#BizTrends2017: Stop driving customers away with poor marketing automation

Nick Orton

Between 56% and 85% of a consumer's purchase cycle occurs digitally, writes Nick Orton, CEO at Grapevine... read
More trends...
Marketing
Webfluential, Student Village partnership opens up opportunities
Webfluential, Student Village partnership opens up opportunities
A new partnership between Student Village and Webfluential aims to grow South Africa's youth influencer marketing capabilities, enabling targeted engagement between brands and Afrillennials (African Millennials) with influencer potential. read

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Advertising
Ogilvy SA's Pete Case named among top 10 creative heads in the world
Ogilvy SA's Pete Case named among top 10 creative heads in the world

Issued by Ogilvy & Mather

Ogilvy & Mather South Africa's Pete Case has achieved global recognition as one of the world's top 10 chief creative officers in the prestigious Directory Big Won Network Rankings... read
Karien Cherry wins Cristal Grand Prix and gets selected by NBC Universal
Karien Cherry wins Cristal Grand Prix and gets selected by NBC Universal

Issued by Giant Films

Giant Films' director Karien Cherry has topped her recent Grand Prix win at the Cristal Awards in Courchevell, France with a new campaign series directed for media giant NBC Universal... read
Digital
Amped up for facial recognition
Amped up for facial recognition

Issued by Techsys Digital

Techsys Digital was inspired to do something groundbreaking using facial recognition technology in order to drive excitement around The Foschini Group's Black Friday promotion and build their CRM database... read
Liquorice announces fifth office opening
Events & Conferencing
Shining the spotlight on Today, I'm Brave, non-profit partner of this year's Torch Awards
Shining the spotlight on Today, I'm Brave, non-profit partner of this year's Torch Awards
This year's non-profit partner in the Torch Awards is ‘Today, I'm Brave', which started out as a social experiment to inspire an Ebola-stricken community in Sierra Leone and evolved into a non-profit... read
Magazines
Former editors get publishing rights to Ideas/Idees, Lééf
Former editors get publishing rights to Ideas/Idees, Lééf
Following Media24's announcement that it would cease publishing Ideas/Idees, Lééf and topCar and relinquish its international licences to Top Gear and Grazia... read
PR & Communications
Crisis management: Can you afford not to take action?
Crisis management: Can you afford not to take action?

Nigel Hollis, Issued by Kantar Millward Brown

Social media has not changed the formula for communicating in a crisis - it has simply made it more important that companies be prepared, act quickly, and say the right things... read
Social Media
Measuring AVE of social media postings
Measuring AVE of social media postings
Professional Evaluation and Research (PEAR), a South African-based media monitoring, research, and analysis organisation, has created an innovative way of measuring the value of social media postings... read
International
Asian marketing trends in 2017
Asian marketing trends in 2017
Based on its in-depth analysis of the 2016 Warc Prize for Asian Strategy, Warc has released a report on effective Asian marketing trends for 2017... read
One Show announces its third quarter shortlist
One Show announces its third quarter shortlist
The shortlist for the 44th Annual One Show Award has been announced. It includes submissions from the third quarter of The One Show's quarterly entry system. The One Show's final deadline is 27 January 2017... read
More International
Jobs offered
Director - Johannesburg
Takalani Sesame is seeking a director who can support a new long-term vision to help the next generation of children grow up smarter, stronger, and kinder. Read more >>


New events to diarise
Lightroom for photographers
Orms Cape Town School of Photography - 20 Feb 2017, Cape Town


Digital strategy for public relations
PRISA - 27 Feb 2017 to 28 Feb 2017, Randburg | 11 Oct 2017 to 12 Oct 2017, Randburg


Pixel Up! UX Conference 2017
8 May 2017 to 10 May 2017, Cape Town


Essential media relations
PRISA - 17 Oct 2017, Randburg, Johannesburg


Principles of layout and design
PRISA - 26 Oct 2017 to 27 Oct 2017, Randburg, Johannesburg


Quotes
Saku Koivu
"The most important thing is to stay positive."

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Forbes
@Forbes
Your first job doesn't have to align with your dream career path. Take these entrepreneurs, for example:… https://t.co/fNSqr1aFIl
jack
@jack
RT @TwitterEng: Learn more about the infrastructure behind Twitter in our blog series, focused on Scale https://t.co/KD5OneBwMh
socialmedia2day
@socialmedia2day
5 Ways to Make an Impact on Travel Social Media Marketing (by @MarisaASan) https://t.co/y1jZhyAEIv #smm
memeburn
@memeburn
Report: African tech startups receive funding boost in 2016 https://t.co/ewIo5r1VAX
TechCrunch
@TechCrunch
Report: $12BN invested in European startups last year, but fewer $30M+ deals https://t.co/Sq6MIp7F2v
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