| Marketing & Media South Africa | Marketing & Media, Advertising, Bizcommunitoon, Branding, Cinema, CRM, CSI, Design, Digital, Direct Marketing, Education, Entrepreneur Month, Entrepreneurship, Events & Conferencing, Exhibitions, Focus on Media, Magazines, Marketing, Media, Mobile, Newspapers, Online Media, OOH, PR & Communications, Printing, Production, Promotions, Publishing, Radio, Recruitment, Research, Retail, Sales, Social Media, Sponsorship, TV, With or Without Sugar, Youth Marketing |
|
Mobile moments and human-focused problem-solving Welcome to December! We have a number of interesting reads to ease you into the month. First up, Nirmal Nair suggests forgetting 'mobile-first' as your customer is demanding mobile-always. Nair says this is especially important as we plan for the rise of Generation Z, who is comfortable with as many as five concurrent screens, as opposed to millennials, who opt for two. Broadening the scope, Helna Brown says we need to become more human-focused when problem-solving. Because it doesn't matter whether the problems we try to solve are business, social or environmental; all problems are connected to people. Brown offers three ways to make your problem-solving more human-centred. I also chatted to M&C Saatchi Abel's Cape Town ECD Gordon Ray and Gauteng ECD Bridget Johnson on this year's Loeries' rankings, and they shared why they admire the King James Group. Get reading for this week's creative headline inspiration... Comment online in our Ed's Column archive. Go mobile with apps and m.bizcommunity.com. Engage with us on Twitter, Facebook, LinkedIn and Google+. Subscribe to YouTube and via RSS. Send all your African marketing and media news and event invitations to africanews@bizcommunity.com, exclusive opinion pieces to contributors-africa@bizcommunity.com and international news to internationalnews@bizcommunity.com. Read "How to contribute to Biz, from op-ed pieces to news". | Today's top stories |
Nirmal Nair As smartphones reach saturation point in developing markets and make up a significant part of phone ownership in developing nations, customers are demanding an entirely different way of engaging with brands... Read | Helna Brown I am more convinced than ever that the best problem-solvers are those who are passionate about people and keep people at the core of solutions. They have the passion for finding the best solution to enhance people's lives or the environment... Read | Leigh Andrews Just when you thought the Loeries buzz was over, the Loeries' rankings are in! I chatted to some of this year's top ranked creatives post-celebrations. Here M&C Saatchi Abel Cape Town ECD Gordon Ray and Gauteng ECD Bridget Johnson share their views... Read |
|
| | |
 | LG Electronics says it is natural for a business to take great pride in its products, developed to meet the changing demands of the modern consumer. However, business creativity and innovation are about more than new products... read | |  | Jared Koning Most businesses will find the idea of automating functions like sales and marketing compelling, as it helps marketers to streamline activities like lead generation, segmentation, lead nurturing and lead scoring... read | | |
 | Issued by FCB Africa Leading full-service agency FCB Cape Town has introduced two new innovations it anticipates will add growth and additional relevancy to its current offering... read | | |
 | Issued by Publicis Machine With a clear goal of helping two bright young students from the United Church School in Yeoville to graduate, the team at Publicis Machine organised a fundraising Golf Day at the Bryanston Country Club... read | |  | Issued by East Coast Radio Music and sport stars lent a helping hand at East Coast Radio's Toy Story with Game Corporate Day Challenge but the people of KwaZulu-Natal were the true heroes, pledging R1,056,816 to help the province's most destitute children... read | | |
 | Breaking away from a traditional learn-memorise-test approach to education, design thinking is paving the way for inspiring 'out-of-the-box' thinking amongst youngsters... read | | |
 | Issued by Zinto Activation Group To meet a demand in the brand activation and client service industry for highly skilled brand ambassadors, Michelle Combrinck, CEO and founder of Zinto Marketing Group, recently launched Zenzele Educational Doorway... read | | |
 | The EY Southern Africa World Entrepreneur Award announced its winner this week in Johannesburg. Super Group's CEO, Peter Mountford was awarded EY Southern Africa World Entrepreneur Award for 2016... read | | |
 | Issued by EXSA Celebrate success at the annual EXSA-llence Awards, taking place 26 January at the Ticketpro Dome in collaboration with the Association of African Exhibition Organisers' (AAXO) ROAR Awards... read | | |
 | The World Media Awards are open for entries and the organisers are seeking entries from across the Middle East and Africa. The closing date for entries is Thursday 16 February 2017... read | | |
 | Issued by Canon SA Canon's new 4-in-1 printer - the PIXMA G4400 - is perfect for small businesses or home office use and is the latest in Canon's Genuine Continuous Ink Supply System (CISS) range... read | | |
 | Issued by OFM Radio As the leading commercial radio station in central South Africa, OFM is committed to bringing its listeners the best in local and international talent and never more so than during the summer... read | | |
 | Nicki Cunliffe & Olivia Barlow, Issued by Kantar Millward Brown The ability to transform a wealth of complex data into insights and ultimately turn those powerful insights into strategy is increasingly separating the winners from the losers... read | | |
| Promoted content |  | Daniel Bruwer, Issued by Honeybee Why fix something that isn't broken, right? Wrong! Outdated business practice will put any organisation at a disadvantage to those competitors who choose to keep up with new and innovative practices and technology... read |
| | |  | From 21-23 May 2017, the International News Media Association (INMA) will host its 87th Annual World Congress of News Media in New York, bringing together 400+ executives from the top news media companies... read | | | More International | |
|
 | Leigh Andrews The majority of businesses today would say they're customer-centric, or at least that 'the customer comes first'. But HumanEdge's Influencer: Power to change workshop warns that many of us forget the most important customers of all - our own employees, who can quickly identify a flaw in our processes before it snowballs through a bad customer experience... read | |
 | 'Brand South Africa - undoubtedly a brand in crisis. What would you be doing to return the equity it deserves? Giles Shepherd of the Brand Alive Group chats to Angel Jones of Homecoming Revolution in the latest episode of With or Without Sugar, exploring the dichotomy of an organisation designed to persuade South Africans living abroad to return to a country with some pretty weighty issues.' - View/Rate | |
| | | | | | | | | |
| William Butler Yeats "Do not wait to strike till the iron is hot; but make it hot by striking." |
More quotes Submit a Quote | |
|
|
 Twitter |
|
|
