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Oleksandr Marynchenko © –
Digital video archiving - keeping up with today's broadcast demands

Broadcasters and video producers across the world are moving to computer-based platforms

By Paul Divall 20 Apr 2017

The new Ignite Fitness gym installation is a great example of creativity and innovation in lighting as well as the gym concept.
Creativity and innovation

Companies that have stood the test of time are those who are the most creative and innovative. Even more so in the event industry.

By Andrew Gibson 13 Apr 2017

Red Bull TV releases Waves for Water documentary
Red Bull TV releases Waves for Water documentary

On World Water Day 2017, Red Bull TV released a new feature-length documentary that captures the story of former pro surfer Jon Rose and his mission to bring clean water access to those in need

By Sindy Peters 27 Mar 2017

#IAmEllen
#IAmEllen

The brainstorming space is an incredibly malleable one. Not all ideas are manufactured within the confines of four glass walls of the boardroom. Some of them are composed – with theme tune – in the shower. In this instance, however, the organic, creative process used client-agency voice notes as the catalyst

By Mike Sharman 6 Mar 2017

Maksym Chornii © –
“Space and calmness” – is that your market?

I think it's a fair assumption to make that writers (rather like media planners) should know what their target market and/or readers is/are

By Chris Brewer 23 Jan 2017

Hart © Kobby Dagan via
SA filmmakers show their class

Kevin Hart: What Now? - the 2016 American stand-up comedy concert film starring comedian Kevin Hart - was released in the United States (US) in October. Parts of the movie were filmed in South Africa and directed and produced by South Africans

By Danette Breitenbach 14 Dec 2016

To vape or not to vape
To vape or not to vape

The World Health Organisation (WHO) is predicting that this century alone, a billion lives will be lost to smoking. A Billion Lives is a documentary film that examines vaping and e-cigarettes as a healthy alternative to smoking

By Danette Breitenbach 22 Sep 2016

#InnovationMonth: Social-TV spotlights stories that inspire hope
#InnovationMonth: Social-TV spotlights stories that inspire hope

Social-TV is an online media channel that showcases company CSI and sustainable development initiatives while highlighting charity organisations that need funding

By Sindy Peters 20 Sep 2016

Anke Kuipers
#CoCreate2Accelerate: the gamification of education

Sea Monster, a company that creates beautiful and unique 2D-animations as well as develop engaging games for work or play is participating in #CoCreate2Accelerate

By Cari Coetzee 18 Aug 2016

Boris Dzhingarov
The importance of corporate photography for businesses

It seems that corporate photography has become one of the crucial elements of the marketing strategy of any business, especially when it comes to their advertising campaigns

By Boris Dzhingarov, Issued by Monetary Library 5 Jul 2016

#YouthMonth: Precocious creations with Dane Dodds
#YouthMonth: Precocious creations with Dane Dodds

We were first introduced to Dane Dodds in 2014 just after the release of his controversial music video for Dookoom.

By Ruth Cooper 29 Jun 2016

The power of video content explained by YouTube creator Grant Hinds
The power of video content explained by YouTube creator Grant Hinds

YouTube creator Grant Hinds shares valuable insight into online video creation and how well-suited collaborations can produce better return on investment for brands

By Angie White 10 May 2016

#DesignMonth: Formative takes a bow
#DesignMonth: Formative takes a bow

Formative is a stage and production design agency that specialises in seamlessly run events and concerts.

By Ruth Cooper 18 Feb 2016

#DesignMonth: Student concept used in WildAid video
#DesignMonth: Student concept used in WildAid video

WildAid, impressed by the concept created by an 'agency' of students has charged ahead with it

By Sindy Peters 15 Feb 2016

Click on the image to view all four TVCs
Thoughts on directing the new Hippo.co.za TVCs

It was a huge privilege and a massive challenge for me, as part of the Catapult.tv team, to be offered a shot at directing the New Hippo "comparison don'ts" campaign

By Glen Bosman 29 Jan 2016

[NewsMaker] Justin Bonello
[NewsMaker] Justin Bonello

Justin Bonello, Cooked in Africa Films creative director and partner, is celebrating, along with executive producer and managing partner, Peter Gird, the success of the company's Ultimate Braai Master series

By Louise Marsland 26 Nov 2015

Five tips to making engaging corporate video
Five tips to making engaging corporate video

Often the idea of making a corporate video conjures up visions of an enormous budget, hours of pre-production, ever-shifting shooting schedules and numerous changes in the edit suite

By Kelly McGillivray 25 Sep 2015

Graham Lang on the resonance of locally relevant work and trying harder
Graham Lang on the resonance of locally relevant work and trying harder

Graham Lang, Chief Creative Officer of Y&R South Africa and Africa, tells Cannes media correspondent Ann Nurock about the importance of keeping film focused on the intended local audience

By Ann Nurock 15 Jul 2015

Commissioning a corporate film: An executive note
Commissioning a corporate film: An executive note

In today's overcrowded, fast-moving marketplace, your company is judged, accepted and paid according to how it presents, re-presents and projects itself. Film makes a powerful statement

By Roger Metcalfe 12 Jul 2015

Awards after awards. Enough already
Awards after awards. Enough already

Advertising awards are plentiful. Cannes Lions, Loeries, Pendorings, CIO, AAF, AotW, CRESTA and LIA to name but a few, and all these awards are about creativity

By Rolf Akermann 9 Jul 2015

Caron de Fortier
Centralising print services for more effective printer fleet management

Despite a move towards printing less, the reality is that with growing volumes of information, organisations are actually printing more than ever

By Caron de Fortier 9 Jul 2015

Seven ways to win with conference presentations
Seven ways to win with conference presentations

Planning a kick-ass conference involves scheduling presenters to share their wisdom, brand-knowledge and make key corporate announcements

By Kelly McGillivray 25 Jun 2015

Aligning creativity and business
Aligning creativity and business

Advertising and media agencies cannot afford to be static in the rapidly changing environment in which we live and work

By Danette Breitenbach 24 Mar 2015

Making its (Book)mark
Making its (Book)mark

Last week a total of 13 gold and 34 silver awarded on stage (the 44 bronze winners were announced but not called onto the stage), at the 7th Bookmarks Awards

By Danette Breitenbach 20 Feb 2015

10 things to do when the lights are out
10 things to do when the lights are out

Businesses are suffering because of the ongoing load shedding across South Africa. Not everyone is in a fortunate position to own a generator, so the flow of day-to-day work tasks is interrupted

By Tim Hill 17 Feb 2015

Anton Ressel
Learn to say 'No'

Saying 'No' can be a liberating experience for an entrepreneur

By Anton Ressel 9 Feb 2015

It's about the creative
It's about the creative

Eddie Mbalo, Interim CEO, On Digital Media/StarSat, believes South Africa's content providing industry is in a crisis and this is why TopTV ended up the way it did

By Danette Breitenbach 14 Nov 2014

Directing In Defense of My Art
Directing In Defense of My Art

Tumi, featuring Reason and Ziyon, recently released their music video for In Defense of My Art. With a provocatively strong African aesthetic the video has already received a fair amount of feedback. We chatted to award-winning director Kyle Lewis from Arcade Content to find out more

By Ruth Cooper 11 Nov 2014

[NewsMaker] Cameron Naidoo; Louis Enslin
[NewsMaker] Cameron Naidoo; Louis Enslin

A new agency called Three D Radio has launched an interesting advertising concept for cinema audiences in partnership with Ster-Kinekor and Cinemark

By Louise Marsland 24 Oct 2014

Elodie Burls
The new ingredient to the marketing mix is also its most important

Spare a thought for modern marketers, their job has never been more difficult

By Elodie Burls 10 Sep 2014

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