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Taking a closer look at media monitoring, AVE and regulation - Part three
Taking a closer look at media monitoring, AVE and regulation - Part three

In the final chapter of this three-part series on media monitoring, ROI Africa's Tonya Khoury shares insight into some of the biggest campaigns she's witnessed as well as some of the trends emerging in PR

By Angie White 4 Oct 2017

Business of Design speaker Q&A: Mduduzi Simelane
Business of Design speaker Q&A: Mduduzi Simelane

Business of Design (BoD) is back with a speaker lineup of note. The two-day seminar is held annually in Cape Town and Johannesburg during October and doesn't just focus on design in itself but has a much broader vision for the field in all areas of business

By Jessica Tennant 4 Oct 2017

Screengrabs from the ad.
#OrchidsandOnions: Nissan Micra gets Active in the market - but enough of politicians' mugshots, already

Perhaps it's a bit early, but some experts have seen the first green shoots of a recovery in our struggling economy. Car sales - always one of the most sensitive indicators of hard times - appear to be picking up a little

By Brendan Seery 3 Oct 2017

#MyStoryMyStyle: Canal Walk shines a light on local, authentic brand heroes
#MyStoryMyStyle: Canal Walk shines a light on local, authentic brand heroes

Instead of being faced with a lineup of fashion models, shoppers will be spotting some of their favourite familiar faces on marketing material around Canal Walk

By Lauren Hartzenberg 3 Oct 2017

#EntrepreneurMonth: Want to be a property entrepreneur? Be prepared to step outside your comfort zone
#EntrepreneurMonth: Want to be a property entrepreneur? Be prepared to step outside your comfort zone

Under the leadership of Durban-based property entrepreneur Grant Gavin, RE/MAX Panache in the North Durban suburbs went from annual property sales of R320m in 2006 to over R1bn in 2017

By Sindy Peters 3 Oct 2017

Business of Design speaker Q&A: Nicola Cooper
Business of Design speaker Q&A: Nicola Cooper

Business of Design is back with a speaker lineup of note. The two-day seminar is held annually in Cape Town and Johannesburg during October and doesn't just focus on design in itself but has a much broader vision for the field in all areas of business

By Jessica Tennant 3 Oct 2017

Open up the industry - more millenials need a chance
Open up the industry - more millenials need a chance

We need to have broader conversations around how we can open up the industry to make it more inclusive

By Khangelani Dziba 3 Oct 2017

Who you are is up to you - own your personal brand
Who you are is up to you - own your personal brand

The 30-second elevator pitch, your next social media update, your LinkedIn profile, and the answer to the question ‘tell me about yourself' are all opportunities to make a great first impression. They are also ideal occasions to showcase your own personal brand

By Donna Rachelson 2 Oct 2017

Branching out into new markets with internet marketing
Branching out into new markets with internet marketing

Thanks to the internet, there are fewer entry barriers to deal with when you want to enter the international market. You only need the right internet marketing strategy to get started

By Boris Dzhingarov, Issued by Monetary Library 2 Oct 2017

Digital Marketing - What it means to be a #DigitalDreamer
Digital Marketing - What it means to be a #DigitalDreamer

When the Greek philosopher Heraclitus said that the only thing that is constant is change - he may very well have been writing the 1st commandment for digital

By Terence Rei 2 Oct 2017

Digital experience vs digital business
Digital experience vs digital business

Could focussing on the customer experience put an end to the digital turf war between digital experience and digital business?.

By Kieron McCann 2 Oct 2017

Event technology: an enabler - not an end goal
Event technology: an enabler - not an end goal

Technology isn't there to showcase itself, it's there to enhance customer experiences and should be approached with a human-first mindset, writes Glenn van Eck

By Glenn van Eck 29 Sep 2017

Boris Dzhingarov
South Africa's digital marketing future is as diverse as its people

Digital marketing has changed the face of how companies used to operate and advertise. With new technology flooding the market every minute, digital marketing is also reinventing itself to suit the needs of the times

By Boris Dzhingarov, Issued by Monetary Library 29 Sep 2017

Challenges for the E&M sector
Challenges for the E&M sector

While the entertainment and media industry seems stable, there are various sectors that are reaching a tipping point that will determine how consumers spend their money over the next few years

By Danette Breitenbach 29 Sep 2017

#StartupStory: Blacksmith Collective
#StartupStory: Blacksmith Collective

“Like a blacksmith, we forge together various skill sets and craft to create a beautiful finished piece,” explain co-founders Diogo Mendonça and Marcus von Geyso of Blacksmith Collective

By Jessica Tennant 29 Sep 2017

#YouthMarketing: The youth want brands that listen to them
#YouthMarketing: The youth want brands that listen to them

The millennial generation expects a lot from brands. They expect them to behave as they do

By Louise Marsland 28 Sep 2017

Overall Top Brand Grand Prix - Business - Vodacom (Lana Strydom and Zinhle Modiselle) with Bongani Siqoko, editor of Sunday Times.
Sunday Times Top Brands Awards: Be outstanding

It was all about being the best of best at this year's Sunday Times Top Brands Awards and this year the best of the best was Vodacom

By Danette Breitenbach 28 Sep 2017

Chris Moerdyk
What to do when PR and ad budgets are cut due to a stagnant economy

The biggest challenge faced by PR and advertising agencies is to persuade their clients not to cut their budgets when the economy turns sour. Like right now when the Business Confidence Index in South Africa is as low as it was when PW Botha made his ill-fated Rubicon Speech

By Chris Moerdyk, Issued by Chris Moerdyk 28 Sep 2017

Africa still mobile
Africa still mobile

Africa's story remains a mobile one with mobile internet access the largest contributor of growth across the continent

By Danette Breitenbach 28 Sep 2017

GOT surprise-factor?
GOT surprise-factor?

To communicate in unforgettable ways, your brand must ‘break the human guessing machine'

By Douglas Kruger 28 Sep 2017

Build the highways to your content
Build the highways to your content

As far back as 1996 Bill Gates popularised the phrase, “Content is king,” and 21 years later this couldn't be more true

By Richard Taylor 28 Sep 2017

Twitter is doubling the length of tweets to 280 characters
Twitter is doubling the length of tweets to 280 characters

Twitter's 140-character limit may soon be a thing of the past. The microblogging network announced plans to extend its arbitrary but now-familiar 140-character limit to 280 characters

By Andy Walker 27 Sep 2017

Partnering with a black-owned agency could change your mind about BEE
Partnering with a black-owned agency could change your mind about BEE

25 years ago, there were very few - if any - black owned and run agencies. Probably the only one at that time was Herdbuoys. They represented the start of a new era in South Africa where black advertising professionals were taken far more seriously than in previous times

By Johanna McDowell 27 Sep 2017

Image ©
The preachers and the busker

A couple of days ago I was walking down a windy Queen Street, the main street in Auckland. It is a street every port city has

By Damon Stapleton 27 Sep 2017

Video set to dominate
Video set to dominate

When it comes to data consumption video dominates, taking the lion's share, with web browsing, social networking, communications and music, attracting far lower and fairly equal shares for the remainder of the data consumption

By Danette Breitenbach 27 Sep 2017

#Newsmaker: Danilo Acquisto heads up local YouTube multi-channel network
#Newsmaker: Danilo Acquisto heads up local YouTube multi-channel network

Following the recent launch of Special Effects Media SA, I interviewed CEO Danilo Acquisto who was appointed by the network's global partners to head up the new South African studio, effective 1 August 2017

By Jessica Tennant 27 Sep 2017

It's no point to play nice
It's no point to play nice

Ford, Spur and Jacaranda FM are just a few of the brands in South Africa that have recently been engulfed by reputational issues. And with each and every one of these organisations, what was sorely lacking during the eye of the proverbial storm was sound crisis management

By Janine Lazarus, Issued by Janine Lazarus Media Consultancy 27 Sep 2017

Ford Kuga - how to get burned a second time on social media
Ford Kuga - how to get burned a second time on social media

It's surprising how things coincide, isn't it? I was struck a few days ago by a powerful and poignant commercial for eNCA for its TV news

By Brendan Seery 26 Sep 2017

Succeeding in a 'fandom' world
Succeeding in a 'fandom' world

Success in the entertainment and media (E&M) industry over the next five years is going to depend on getting the user experience right

By Danette Breitenbach 26 Sep 2017

Sorax ©
Dissatisfaction with local TV services

When I wrote last week about declining audiences and poor customer support in the TV industry, I didn't expect the deluge of sympathetic complaints I received - nor how upset a lot of viewers really are

By Chris Brewer 26 Sep 2017

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