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Five rookie marketing mistakes that could impact your brand's credibility
Five rookie marketing mistakes that could impact your brand's credibility

In 2017 your brand cannot afford to lose credibility because of rookie marketing mistakes. Whether you're a small business or global corporate, online best practice is a non-negotiable.

By Shae Leigh 9 hours ago

South African brands overcome unstable conditions, growing 3%
South African brands overcome unstable conditions, growing 3%

The latest Brand Finance Africa top 50 valuable brands in SA have been announced, indicating that despite the recession, political instability and a higher unemployment rate, the total value of brands has increased 3% year-on-year

12 hours ago

City brands as building blocks of the nation brand
City brands as building blocks of the nation brand

Cities have become an integral pillar in building strong competitive nation brands because a nation is, after all, a collection of cities - or city brands

By Manusha Pillai 1 day ago

How brands can fight the negative impact of fake news
How brands can fight the negative impact of fake news

How to manage reputation damage in the wake of a fake news onslaught against your brand

By Oresti Patricios 3 days ago

Former president Nelson Mandela's life is profiled tonight on DStv's History Channel |
Madiba 'brand' a winner

From colouring books to signed autobiographies, there is no denying that the Nelson Mandela name is a money spinner

By Petru Saal 3 days ago

scale/ © faithie via
Cartel conduct under investigation in Kenya

Leniency for cartel conduct in Kenya has unique elements, according to pan-African law firm Bowman's

24 Jul 2017

Talking with and not talking to your audience
Talking with and not talking to your audience

In the postmodern branding landscape, we must think of our brands as humans (even though we cannot touch them, see them or feel them). They have a body language, a way that they act and they are part of a larger story

Issued by IGI 19 Jul 2017

Etisalat Nigeria has changed to 9mobile
Etisalat Nigeria has changed to 9mobile

Emerging Markets Telecommunication Services Limited (EMTS), which previously traded as ‘Etisalat Nigeria' has changed its name to 9mobile

19 Jul 2017

(c) Marcin Jucha -
#Newsmaker: Reimagining an education brand in Red & Yellow

Heléne Lindsay recently joined the “disparate, quirky bunch” at Red & Yellow, where she's taking on the customer side of things. Her appointment coincides with the school's brand repositioning, which will be unveiled at the end of August

By Jessica Tennant 19 Jul 2017

How your business can avoid a social media crisis
How your business can avoid a social media crisis

There's a lot more to social media marketing than posting a few pictures once or twice a week. As many companies have shown, it's easy to fail your social media presence, and your customers will never forget

Issued by Rogerwilco 18 Jul 2017

Vusa Zaya, Rémy Martin brand ambassador
Exploring Rémy Martin's Eau-de-Vie

Rémy Martin brand ambassador, Vusa Zaya gives us a taste of what it takes to be a brand ambassador in the world of Cognac and what promoting the brand entails

By Juanita Pienaar 18 Jul 2017

#CSIMonth: Why having an authentic approach to your CSI initiatives is key to sustainable growth
#CSIMonth: Why having an authentic approach to your CSI initiatives is key to sustainable growth

It's a bad idea, as part of your CSR strategy, to pose with a big cheque to show that you are ‘doing good', says Chris Bischoff, research and sustainability specialist at Reputation Matters

By Sindy Peters 18 Jul 2017

GAWK revamps Liquor City logo
GAWK revamps Liquor City logo

Liquor City's branding has been synonymous among the South African public for more than 20 years. The decision for a rejuvenated brand was made to keep up with changing market trends as well as to carry the brand to its full potential

Issued by Gawk 14 Jul 2017

The logo's lot: Is it to last or of the past?
The logo's lot: Is it to last or of the past?

Much debate has recently been going on in design and branding circles around whether “the logo is dead,” as British designer and brand consultant, Simon Manchipp, publicly claimed

Issued by Gawk 13 Jul 2017

Look up! Because Kulula is at it again with Flying 102
Look up! Because Kulula is at it again with Flying 102

South Africa's quirky airline is at it again, encouraging all "original" plane spotters and kulula fans to look up and spot their sexy new aircraft paint design - Flying 102 - bringing ultimate swag to SA's skies

13 Jul 2017

Cork to compost: How biodynamics makes for truly sustainable winemaking
Cork to compost: How biodynamics makes for truly sustainable winemaking

Sustainable wine farming isn't just about the grapes - it's about all elements involved in making wine, from lighter bottles and composting to protecting air quality and giving back to the community

12 Jul 2017

Boris Dzhingarov
Three small business branding success tips

Small business owners understand the value and importance of branding their company. They realise that their brand will help them stand out amongst the crowd and give them an edge in an industry where the competition is heated

By Boris Dzhingarov, Issued by Monetary Library 11 Jul 2017

A selection of Sacatelle's branded bags.
#CSIMonth: The sustainability of bag advertising

Sacatelle founder, Ikey Bensimhon talks about the brand sustainability of bag advertising - they're walking billboards, when you think about it - and the success of branded bags in a world that's slowly moving away from disposable plastic

By Leigh Andrews 11 Jul 2017

#SeaFoodShareFood: Sharing, Ocean Basket's new conversation
#SeaFoodShareFood: Sharing, Ocean Basket's new conversation

Mediterranean culture is all about sharing and conversation and these are the golden threads that follow through Ocean Basket's new branding

By Danette Breitenbach 11 Jul 2017

Potapova Valeriya © –
This is what SA brands need to know about digital influence

Here are the highlights of Popimedia's comprehensive breakdown of research into SA consumers' online behaviour and how it affects their purchase decisions, conducted earlier this year by Just Play.

By Leigh Andrews 10 Jul 2017

Proper planning, adaptability key to farming successfully in volatile times
Proper planning, adaptability key to farming successfully in volatile times

Farmers have a clear advantage in managing the increasing volatility in their industry. They are used to adjusting their operations on a daily basis in order to manage variations in

6 Jul 2017

Do student life better with Absa and coffee
Do student life better with Absa and coffee

Looking for new ways to target university students across the country, ABSA teamed up with Tag 8 to run coffee cup advertising across campus coffee shops nationwide

Issued by Tag 8 6 Jul 2017

Bringing brands to life
Bringing brands to life

Andreas Smit discusses the impact of brand activations with Ashraf Garda on Media@SAfm

Issued by Isilumko Activate 5 Jul 2017

Boris Dzhingarov
How to see your brand the way your customers do

When you spend years immersed in a single topic, it's easy to get lost in it, and lose sight of what outsiders know, see, and care about

By Boris Dzhingarov, Issued by Monetary Library 4 Jul 2017

Ongama and Innocent at Jordan Wines. Image by I See A Different You
New Winelands portal to unlock the future of wine and wine tourism

With the launch of a new wine tourism portal, a one-stop searchable wine tourism gateway to the Winelands, the area and its tourism offering are now just a click away

4 Jul 2017

A-list Communications wins Edcon Speciality brands PR account
A-list Communications wins Edcon Speciality brands PR account

A-list have just been appointed the official PR agency for Edcon's international brands including Mango, Calvin Klein, TM Lewin, Dune London, Jigsaw, Lipsy, Dr Martens, Vince Camuto, Salsa and Jessica Simpson, as well as Edgars Active, CNA, Boardmans, Red Square and Edcon's Cellular Division

Issued by A-list Communications 4 Jul 2017

Poultry co-op entrepreneur wins Diageo SA sponsored #YAFF award
Poultry co-op entrepreneur wins Diageo SA sponsored #YAFF award

Diageo SA and Johnnie Walker has partnered with the DAFF, to sponsor one of the Special Awards categories in the annual #YAFF Awards which saw an entrepreneur at Sivulamasango Co-operative winning R50,000 in prize money

4 Jul 2017

PIRO4D via
Pome fruit export volumes down due to continued drought

Despite the initial pome fruit crop estimate anticipating a 5% growth in export volumes, the volumes have not materialised due to the continued drought in the major pome fruit production areas

4 Jul 2017

Alexas_Fotos via
Grapes to grow into billion-dollar industry

Namibia - With more land being cleared to make way for new vineyards, the export value of seedless Namibian grapes is expected to reach the billion-dollar mark this year. The grape industry keeps expanding as more companies set up

By Matheus Hamutenya 3 Jul 2017

The Kouga Dam stands at just 18.6% capacity. Image Supplied
Gamtoos River Valley farmers face dire water cuts

The Gamtoos Irrigation Board has announced that more than 200 citrus, vegetable, and dairy farms in the Gamtoos River Valley that rely on water from the Kouga Dam will have their annual water allocation for 2017/18 cut by 60%

3 Jul 2017

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