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DNA Brand Architects wins big at the South African Small Business Awards
DNA Brand Architects wins big at the South African Small Business Awards

DNA Brand Architects walked away with three honours at the 2017 instalment of the SA Small Business Awards by the National Small Business Chamber (NSBC)

Issued by DNA Brand Architects 3 days ago

Five principles to drive brand growth
Five principles to drive brand growth

In a world of 24/7 data, the potential to make rapid and knowledgeable brand decisions has never been greater but most marketers aren't using it to their advantage

Issued by Kantar Millward Brown 3 days ago

Managing your personal brand
Managing your personal brand

Social media and digital marketing expert Bianca Quinn-Diavastos shares tips for making use of social media to manage a thriving personal brand online

By Bianca Quinn-Diavastos 14 Nov 2017

Steers celebrates culture with launch of Respek Nation campaign
Steers celebrates culture with launch of Respek Nation campaign

Rosebank's popular First Thursday's came alive on 2 November as Steers launched the Respek Nation campaign. Trailblazers in hip hop descended on Cutthroat Entertainment's La Familia store as various elements of the culture were showcased

Issued by DNA Brand Architects 13 Nov 2017

The #monkeyselfie - who owns it?
Adams & Adams #Crammer17: insights into intellectual property

The Adams & Adams 'Crammer' session, recently held in Cape Town and Sandton, was aptly named as they crammed as much content as possible into the morning session in intense, 20-minute increments on the balancing act of copyright and freedom of speech as well as who really owns that IP

By Leigh Andrews 10 Nov 2017

#NewCampaign: Be the 'slash' generation
#NewCampaign: Be the 'slash' generation

Rémy Martin recently launched the third edition of its annual 'One Life. Live Them.' campaign developed by local advertising agency Saatchi & Saatchi BrandsRock, featuring influencers Sivu Madikana and Madoda Khuzwayo

By Jessica Tennant 10 Nov 2017

New Zee TV branding.
Zee TV Africa rebrands globally

Zee TV Africa has rolled out a global rebrand to strengthen it to attract 3 billion viewers in the next six years

10 Nov 2017

Club Med awarded resort Brand of the Year
Club Med awarded resort Brand of the Year

Club Med has received the Brand of the Year Award in the Resorts category, for the second time, in the World Branding Awards

9 Nov 2017

Image © Bruce Rolff
Listen to the dead man talking

On 17 January 1977, Gary Gilmore was executed by firing squad for two murders he committed in Utah. His final words: "Let's do it"

By Damon Stapleton 8 Nov 2017

CNN's Go There Media Fund to aid distressed destinations in boosting travel and tourism
CNN's Go There Media Fund to aid distressed destinations in boosting travel and tourism

CNN International Commercial's (CNNIC) 'Go There Media Fund' provides travel and tourism expertise to distressed destinations and countries recovering from natural disasters

7 Nov 2017

#NewCampaign: It starts with...
#NewCampaign: It starts with...

Woolworths recently launched a digitally-led and multi-channel marketing campaign called the 'Starts With' challenge - a seven-week balanced living challenge facilitated through a Facebook event inviting participants to take part

By Jessica Tennant 7 Nov 2017

#Trending: The rise of consumer resilience
#Trending: The rise of consumer resilience

How are people coping in this new connected world? A global study from Viacom looks at The Next Normal: Rise of Resilience among consumers, including from Nigeria and South Africa, and how brands should respond

By Louise Marsland 7 Nov 2017

Employer branding
Employer branding

Branding is the domain of the 'creatives' or the marketing team. But there is a brand that is as important as the one your organisation projects to the public; that is your employer brand

By Vanessa Gibb 6 Nov 2017

The digital elephant in the room... Image credit: Jan Mik © –
Reimagining marketing: Brand building in the digital age

What does the time-sapped, permanently distracted digital consumer want from your advertising? It's probably simpler than you think. Kantar Millward Brown's global media and digital CEO Gonzalo Fuentes recently let SA marketers in on the secret

By Leigh Andrews 6 Nov 2017

Great brand communications solutions come from collaboration
Great brand communications solutions come from collaboration

There is a need for more collaboration from all the different parts that make up brand communications.

By Khangelani Dziba 6 Nov 2017

Africa's next generation influencers announced
Africa's next generation influencers announced

A selection of 50 artists and personalities from across the African continent, have been identified as the next generation of influencers.

3 Nov 2017

Respecting and connecting with the modern African consumer
Respecting and connecting with the modern African consumer

There is a long overdue sea of change happening in South African marketing. A few brave brands have started to shift the way that modern African consumers are being communicated with

By Llewellyn Allen 3 Nov 2017

#Newsmaker: Native VML named Cannes' 'Entertainment Agency of the Year'
#Newsmaker: Native VML named Cannes' 'Entertainment Agency of the Year'

In the annual Cannes Lions Global Creativity Report, Native VML has been named the global 'Entertainment Agency of the Year' for 2017

By Jessica Tennant 2 Nov 2017

G Adventures rebrands Yolo tours programme
G Adventures rebrands Yolo tours programme

G Adventures has rebranded its Yolo tours programme for young travellers to 18-to-Thirtysomethings. The new branding makes it more transparent to travellers what kind of trip they are looking to purchase

2 Nov 2017

Gazebo inflates stokvel excitement
Gazebo inflates stokvel excitement

Innovative outdoor point-of-sale material creates opportunities for brands to stick out

Issued by MegaVision Media 1 Nov 2017

#BODJHB: Are advertising agencies the cobbler's children? (Part 2)
#BODJHB: Are advertising agencies the cobbler's children? (Part 2)

In answer to the question, Lauren Woolf, founder of Mrs Woolf, told delegates of Business of Design Johannesburg 2017 the key findings from her Masters thesis, the problem and the implications

By Jessica Tennant 1 Nov 2017

New look for Zebro's
New look for Zebro's

South African chicken franchise Zebro's has refreshed its corporate identity with a new logo and store look

31 Oct 2017

#BODJHB: Are advertising agencies the cobbler's children? (Part 1)
#BODJHB: Are advertising agencies the cobbler's children? (Part 1)

During her time at Ogilvy & Mather, Lauren Woolf, now founder of Mrs Woolf, recognised a paradox in the advertising world that led her to write a thesis on the subject as part of her MBA at the Berlin School of Creative Leadership

By Jessica Tennant 27 Oct 2017

Ten tips for excellent copywriting
Ten tips for excellent copywriting

Whether your goal is lead generation, sales conversion or brand-building, what you say and how you say it is the most powerful way to engage with your audience

By Lauren Crooks 24 Oct 2017

#Newsmaker: Buitendach, Singiswa win Sikuvile Journalism Award for presentation of Financial Mail covers
#Newsmaker: Buitendach, Singiswa win Sikuvile Journalism Award for presentation of Financial Mail covers

Sarah Buitendach and Vuyo Singiswa of Tiso Blackstar Group recently won a Standard Bank Sikuvile Journalism Award in the Presentation category for the 2016 Financial Mail covers they worked on together

By Jessica Tennant 24 Oct 2017

#StartupStory: Kingdom Agency
#StartupStory: Kingdom Agency

Kingdom is the new agency on the block, with a heart for positive messaging and making a difference. As such, the insight, strategy and creative agency, founded by friends Donna Mathews and Herman Wallis, applies a triple-win philosophy, whereby

By Jessica Tennant 23 Oct 2017

Brand SA, FCB Africa finalists in 2017 City Nation Place Awards
Brand SA, FCB Africa finalists in 2017 City Nation Place Awards

Brand South Africa and its marketing partner, FCB Africa, have achieved finalist status in an international competition benchmarking and celebrating best practice in place branding vision

Issued by FCB Africa 19 Oct 2017

Trevyn McGowan, co-founder of Business of Design and the Guild Group.
#BODJHB: A disconnect between business and purpose

Trevyn McGowan, co-founder of Business of Design and the Guild Group, opened day one of Business of Design in Johannesburg this morning, reflecting on the past year, which has been an extraordinary year for them with new ventures and a massive amount of hiring in a short space of time

By Jessica Tennant 19 Oct 2017

Decimal Agency and Toughees make a pair
Decimal Agency and Toughees make a pair

Decimal Agency recently won the Toughees account, taking over their social media and through-the-line campaigns

Issued by Decimal Agency 17 Oct 2017

Consumers in South Africa trust content and brands, but for how long?
Consumers in South Africa trust content and brands, but for how long?

Highly connected but increasingly suspicious: global study reveals ‘consumer trust divide' for brands online

Issued by Kantar TNS 16 Oct 2017

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