MMA SA Smarties extended entry deadline - Hurry... Last chance!
We have extended our deadline to Friday, 14 July! Last chance to get your entries in...
Global Program Eligibility Period Extended
Now campaigns that are active in the marketplace between January 2016 through July 2017, are eligible for the Global Smarties. An extra six months opens your opportunities. The eligibility period for Region & Country Programs remains from June 2016 through June 2017.
MMA Smarties Index
The MMA, in partnership with WARC will be launching the first-ever Business Impact Index. The Smarties Index will identify, rank and award the marketing industry’s agencies, marketers and brands that are delivering the highest level of business impact by analysing finalist and winner data from all the Smarties programs around the world.
The Index provides an insightful glimpse into who is actually delivering campaigns that create significant impact across the globe.
Judges will evaluate specific criteria in scoring the entry’s business impact and provide four separate scores for specific attributes of the work. Scoring will be weighted as follows:
- Strategy – 20%
- Creativity – 20%
- Execution – 20%
- Business Impact – 40%
DON’T MISS OUT – ENTER HERE
Mobile Marketing Association's press office
- MMA SA Forum speaker line-up 1 Nov 2017
- Checking in - Your personal invitation to MMA SA Forum - 100% Mobile 30 Oct 2017
- MMA announces first batch of speakers for Forum 23 Oct 2017
- MMA SA announces venue and date for MMA SA Forum and Smarties 2017 6 Oct 2017
- MMA SA Smarties judges announcement 23 Aug 2017
|Mobile Marketing Association (MMA) is the premier global non-profit trade association representing all players in the mobile marketing value chain. With more than 700 member companies globally and 70 members in South Africa.|