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Loeries Special Section

Four Loerie Grands Prix this year

Four Grands Prix were handed out this past weekend at the 32nd annual The Loerie Awards, held for the second time at Good Hope Centre in Cape Town: King James once again in TV & Cinema Commercials for Allan Gray's 'Legend'; the VWV Group in Experiential: Live Events for the 2010 FIFA World Cup closing ceremony; Boogerman+ Partners Architects in Architecture & Interior Design for Soccer City aka FNB Stadium aka National Stadium; and Grid Worldwide Branding and Tonic Design in Design Mixed-Media Campaign for the Comair/British Airways SLOW Lounge.
Four Loerie Grands Prix this year
The late Robin Putter.
The late Robin Putter.

A Lifetime Achievement Award was posthumously awarded to Robyn Putter, former WPP creative head, for his outstanding contribution to the South African and global advertising industry over the course of a career spanning more than 30 years. His wife Margarita Putter and Ogilvy South Africa CEO Nunu Ntshingila accepted the award.

Graham Pfuhl, Multichoice director: marketing & sales, received the Marketing Leadership and Innovation Award for his active contribution to the success of the Multichoice brand in the region, notably with the M-Net and DStv offerings. The Loeries Committee recognised Pfuhl as a marketer who believes that creative brilliance drives business results and that he is an outstanding example of the leadership, dedication, loyalty and commitment that it takes to build a successful brand.

This year saw the launch of the Ubuntu Award, sponsored by Hetzner, for brands contributing to social and environmental change. A Gold Loerie was awarded to Matchboxology for Levi's 'Red 4 Life' HIV awareness programme and four Bronze Loeries were also awarded in the category.

The Gold award for the SABC New Voice Award for non-English Radio this year went to Draftfcb Johannesburg for the Vodacom campaign 'Bua FM Part 2' (which was also a winner in the main Radio category). Silver also went to Draftfcb Johannesburg for Vodacom's 'AmaGugu', and Bronze went to TBWA\Hunt\Lascaris Johannesburg for the Standard Bank campaign 'Bagasi'. The winning agencies all receive SABC Radio airtime, as well as special trips to Cape Town for the creative teams.

The Vodacom Mobile Media Digital Award, in partnership with Vodacom Mobile Media, recognises the recent growth in the use of mobile devices in the advertising mix. The award went to Gloo Digital Design for the 'Juicy Details' mobile advertising entry for Cosmopolitan magazine. The winning agency receives R50 000 worth of media on Vodacom's mobile platform, and an Apple iPad.

Boogertman + Partners Architects winning work for the National Stadium - The Melting Pot
Boogertman + Partners Architects winning work for the National Stadium - The Melting Pot

The winner of the 2010 Sappi Creative Use of Paper Award is Joe Public for the Clover Cooking Calendar. The award includes a 17" MacBook Pro and R30 000 worth of Sappi paper.

MEMAC Ogilvy & Mather (Dubai) scooped The SpaceStation Internet Advertising Award for its 'Resize-A-Room' online banner for IKEA. The award includes a Sony 32" Bravia plus an XBox 360 console with Final Fantasy XIII and LIPS Karaoke, as well as media worth R50 000 across the SpaceStation network.

Grid Worldwide Branding; Tonic Design winning work for SLOW Lounge for Comair/British Airways
Grid Worldwide Branding; Tonic Design winning work for SLOW Lounge for Comair/British Airways

Now in its fourth year, the Young Creatives Award recognises outstanding achievement by talented individuals at the beginning of their careers. This year, the award went to Mbuso Ndlovu, art director /designer at Y&R and Reijer van der Vlugt, art director at FoxP2. They each received a Gold Loerie and an all-expenses-paid trip to an international award show.

The awards were judged by panels comprised of over 160 local and international experts in their fields, and a total of 267 awards were handed out.

CategoryEntrantTitleBrandProductLoerie
Advertising: TV & Cinema CommercialsKing JamesLegendAllan GrayAllan GrayGrand Prix
Ogilvy JohannesburgSelinahTopsy FoundationAids ReversalGold
Black River F.C.WivesNando'sNando's Chicken MealsCampaign Silver
The Jupiter Drawing Room (South Africa)PlanesSanlamSanlam CorporateCampaign Bronze
MetropolitanRepublicRichardDrive AliveDrive AliveCampaign Silver
Lowe Bull JohannesburgKARATE BELTMEDAL PAINTSMEDAL PAINTSCampaign Silver
TBWA\Hunt\Lascaris JohannesburgSlovo DivasApartheid MuseumApartheid MuseumCampaign Bronze
DDB SA - JohannesburgPaintballMcDonald'sMcDonald's 24 hoursCampaign Bronze
Net#work BBDOThe Hotwings CravingChicken LickenHotwingsSilver
Net#work BBDOBunkerChicken LickenChicken LickenSilver
singh&sonsToo SlowPharma DynamicsTexaSilver
Black River F.C.BackwardsFirst for WomenFirst for Women InsuranceBronze
MetropolitanRepublicThe SkoltimaiersWimpyValuelicious MealBronze
Draftfcb JohannesburgNature of WisdomOld MutualBrandBronze
Lowe Bull JohannesburgRoy SullivanTetra PakTetra PakBronze
Volcano AdvertisingWildebeestGarminGarmin GPS UnitsBronze
Ogilvy Cape TownNew GuyCadbury'sStimorol Air RushBronze
MetropolitanRepublicWAGSFNB2010Bronze
Advertising: TV & Cinema Crafts - Art DirectionPLANK FILM PRODUCTIONSBUNKER FAMILY - WHERE HAVE YOU BEEN?CHICKEN LICKENCHICKEN LICKEN SOUL FOODCraft Gold
Egg FilmsNature of WisdomOld MutualOld MutualCraft Certificate
Velocity FilmsLegendAllan GrayAllan Gray InvestmentsCraft Certificate
Advertising: TV & Cinema Crafts - Animation & Special Visual EffectsBlackGingerLegendAllan GrayAllan GrayCraft Certificate
Advertising: TV & Cinema Crafts - CinematographyEgg FilmsNature of WisdomOld MutualOld MutualCraft Gold
Velocity FilmsLegendAllan GrayAllan Gray InvestmentsCraft Gold
Egg FilmsRainNedbankNedbank CapitalCraft Certificate
Advertising: TV & Cinema Crafts - DirectionEgg FilmsSelinahTopsy FoundationTopsy FoundationCraft Gold
Velocity FilmsLegendAllan GrayAllan Gray InvestmentsCraft Gold
Egg FilmsRainNedbankNedbank CapitalCraft Certificate
Egg FilmsNature of WisdomOld MutualOld MutualCraft Certificate
Lowe Bull JohannesburgRoy SullivanTetra PakTetra PakCraft Certificate
Advertising: TV & Cinema Crafts - EditingOgilvy JohannesburgSelinahTopsy FoundationAids ReversalCraft Certificate
PLANK FILM PRODUCTIONSBUNKER FAMILY - WHERE HAVE YOU BEEN?CHICKEN LICKENCHICKEN LICKEN SOUL FOODCraft Certificate
Velocity FilmsLegendAllan GrayAllan Gray InvestmentsCraft Certificate
Advertising: TV & Cinema Crafts - Music & Sound DesignNet#workBBDORainNedbankNedbankCraft Certificate
Resonate AudioThe Biology of ChangeMomentumHealthCraft Certificate
Advertising: Radio CommercialsNet#work BBDONevilleVirgin Atlantic AirwaysUpper ClassCampaign Gold
FOXP2KittenstiltsMWEBUncapped ADSLCampaign Bronze
Draftfcb JohannesburgBua FM1VodacomVodacom Music StationCampaign Gold
Lowe Bull JohannesburgGINGERTetra PakTetra PakCampaign Bronze
Lowe Bull JohannesburgBLACKMEDAL PAINTSMEDAL PAINTSCampaign Silver
JWT JohannesburgEskomEverlastEverlastCampaign Bronze
DDB SA - JohannesburgClownEstoril BooksAudio BooksCampaign Silver
singh&sonsKevin JuniorKia MotorsKia MotorsCampaign Bronze
Lowe Bull (Cape)Economic Crunch 2Independent NewspapersCareer TimesCampaign Silver
Lowe Bull (Cape)AfghanistanIndependent NewspapersCape TimesCampaign Silver
Ogilvy JohannesburgLionsExclusive BooksExclusive BooksBronze
Y&R South AfricaUmshini WakhoArt SA Magazine & Gun Free SAAnti Gun Crime AwarenessBronze
Ogilvy Cape TownBossCadbury'sClorets EliminatorBronze
DDB SA - JohannesburgNever ending recordingMcDonald'sMcDonald's 24 hoursBronze
Advertising: New Voice Award - Non-English RadioDraftfcb JohannesburgBua FM 4VodacomVodacom Music StationCampaign Gold
TBWA\Hunt\Lascaris JohannesburgBagasi 1Standard BankSoccer SponsorshipCampaign Bronze
Draftfcb JohannesburgAmaGuguVodacomSim BackupSilver
Advertising: Radio Crafts - DirectionNet#work BBDONevilleVirgin Atlantic AirwaysUpper ClassCampaign Craft Certificate
Advertising: Radio Crafts - WritingNet#work BBDONevilleVirgin Atlantic AirwaysUpper ClassCampaign Craft Gold
Advertising: Radio Crafts - Music & Sound DesignHerdbuoys eKapaSame oldMarmiteMarmiteCraft Certificate
Advertising: Print Advertising - NewspaperOgilvy Johannesburg911Exclusive BooksHistory SectionCampaign Silver
FOXP2RingIB McIntyreMasterlockCampaign Gold
Draftfcb JohannesburgHandbag 1LexusKeyless EntryCampaign Silver
King James; Atmosphere CommunicationsSepp Blatter Offerkulula.comkulula.com airlinesCampaign Bronze
Ogilvy Cape TownSuburbVolkswagenCrafterCampaign Gold
DDB SA - JohannesburgTrampolineHTHHTHCampaign Bronze
Y&R DubaiPartyLG ElectronicsLG Viewty Smart Mobile PhoneCampaign Bronze
Lowe Bull (Cape)Tiananmen Square; TankIndependent NewspapersCape TimesCampaign Bronze
Y&R South AfricaEverywhere URLLand RoverLand RoverBronze
Lowe Bull JohannesburgFRONT DOORUnilever S.ASunlight Dishwashing LiquidBronze
Y&R DubaiJerryColgate-Palmolive360 degree SonicPower Tooth BrushBronze
Advertising: Print Advertising - MagazineOgilvy JohannesburgBrideCadbury'sBournvilleCampaign Bronze
FOXP2Pollution8 ink mediaNational geographic kids magazineCampaign Bronze
Euro RSCGEaster BunnyJelly CamerasCameras for kidsCampaign Bronze
King JamesSea MonkeysAllan GrayAllan GrayCampaign Gold
King JamesLegend LennonAllan GrayAllan GrayCampaign Gold
Y&R DubaiThe GameColgate-PalmoliveMaxFreshCampaign Bronze
Y&R DubaiAzizMicrosoftXbox 360 - Resident Evil 5Campaign Bronze
Ogilvy Cape TownA Trip to the BeachVolkswagenJettaBronze
Lowe Bull (Cape)Buzz Aldrin; MoonIndependent NewspapersCape TimesBronze
Advertising: Advertising PostersThe Hardy BoysScared of needlesSouth African National Blood ServiceYouth CampaignCampaign Bronze
DDB Cape TownLighthouseNikonNikon Coolpix S8000Campaign Gold
Ogilvy Cape TownNeal Alfred StephensonNational Sea Rescue InstituteNational Sea Rescue InstituteCampaign Bronze
TBWA\Hunt\Lascaris JohannesburgLighterEndangered Wildlife Trust (EWT)Endangered Wildlife Trust (EWT)Campaign Gold
DDB MozambiqueMFW 03MFWMFW 2010Campaign Silver
Joe PublicChildTrackerTrackerCampaign Silver
Grey South AfricaProtest3MPost-itSilver
Y&R South AfricaEric Gill Typographer & Gill SansAAA School of AdvertisingAAA School of AdvertisingBronze
Advertising: Outdoor AdvertisingOgilvy Cape TownChanging FaceProject Concern InternationalKwaZulu Natal & Western Cape Networks on Violence Agains WomenSilver
Lowe Bull (Cape)Coca-Cola CratefanCoca-ColaCoca-ColaSilver
TriggerWRITE THE HEADLINENIKEWORLD CUP 2010Silver
Ireland/DavenportSniperDitsong: Museum of Military HistoryDitsong: Museum of Military HistoryBronze
MetropolitanRepublic; The Jupiter Drawing Room (South Africa)Stadium in transitMTNMTN FIFA SponsorshipBronze
Advertising: Ambient Media AdvertisingTBWA\Hunt\Lascaris JohannesburgAlexandra TownshipInternational Organisation For MigrationCounter Human TraffickingCampaign Gold
FOXP2Evidence BagBrandhouseDrive DrySilver
Y&R South AfricaLuggage TagsVirgin Atlantic AirwaysJHB-LDN Special OfferBronze
Advertising: Online Internet AdvertisingMEMAC Ogilvy & MatherRESIZE-A-ROOMIKEAIKEASilver
Net#work BBDO'Loading bar' for Merc SLS-AMGMercedes BenzSLS-AMGBronze
MEMAC Ogilvy & MatherSWEET TWEETS BY UKRAFT FOODSTOBLERONEBronze
Gloo Digital Designnight visionbmwnight visionBronze
Advertising: Mobile AdvertisingGloo Digital Designjuicy detailscosmopolitan magazinecosmo mobisiteBronze
Advertising: Advertising Mixed-Media CampaignBlack River F.C.VisitorsNando'sNando's Chicken RestaurantsCampaign Bronze
Draftfcb JohannesburgBuddyToyotaVariousCampaign Bronze
King JamesAllan Gray Legend CampaignAllan GrayAllan GrayCampaign Gold
Lowe Bull JohannesburgThe Right Colour MattersMEDAL PAINTSMEDAL PAINTSCampaign Bronze
King James; Atmosphere Communications; +one; MnemonicThe Campaign for The You Know Whatkulula.comkulula.comCampaign Gold
Advertising: Print Crafts - Art DirectionMcCann EricksonWhere Diets Go To Die - BoysThe PatisserieThe PatisserieCampaign Craft Gold
Advertising: Print Crafts - Writing For AdvertisingOgilvy JohannesburgLennonExclusive BooksHistory SectionCampaign Craft Certificate
Advertising: Print Crafts - PhotographyMcCann EricksonWhere Diets Go To Die - GirlsThe PatisserieThe PatisserieCampaign Craft Gold
Clive Stewart PhotographyAzizMicrosoftXbox 360 - Resident Evil 5Campaign Craft Certificate
Advertising: Print Crafts - IllustrationFOXP2Spacerless ScreecherBrandhouseResponsible Drinking - Puza KahleCampaign Craft Certificate
Draftfcb JohannesburgHandbag 2LexusKeyless EntryCampaign Craft Certificate
Communication Design: Brand Identity & Collateral Design - LogosHello WorldThe Impossible LogoInternet SolutionsInternetix 09Silver
SwitchMister and MissisMister and Missis Wedding Stationery DesignWedding Stationery DesignBronze
Joe PublicArt for AIDS LogoArt for AIDSArt for AIDSBronze
Draftfcb Cape Town80 Years of Santam AgricultureSantamSantam AgricultureBronze
Communication Design: Brand Identity & Collateral Design - Identity ProgrammesSwitchMidstream NurseryMidstream NurseryMidstream NurseryCampaign Bronze
SwitchMister and MissisMister and Missis Wedding Stationery DesignWedding Stationery DesignCampaign Bronze
Grid Worldwide BrandingSLOW LoungeComair/British AirwaysThe Lounge for Extremely Busy PeopleCampaign Silver
Grid Worldwide BrandingNATION BRANDINGBRAND SOUTH AFRICABRAND SOUTH AFRICACampaign Bronze
Communication Design: Brand Identity & Collateral Design - Posters & BillboardsSwitchOfficial 2010 FIFA World Cup PosterFIFA2010 FIFA World CupGold
disturbanceHere and Therethem-and-usthem-and-usSilver
TBWA\Hunt\Lascaris JohannesburgAn INVITATION to a TWO MILLION year old eventStandard BankPrivate Clients - Lenticular PosterBronze
Joe PublicArt for AIDS Exhibition PosterArt for AIDSArt for AIDSBronze
Communication Design: Brand Identity & Collateral Design - Direct & Promotional MailJoe PublicSpark HopeRock4AIDSRock4AIDSSilver
It's a Go! CommunicationsThe Donn SterlitziaSaint-GobainDONN UltraSTEELBronze
Ireland/DavenportGet a New Perspective on HistoryDitsong: Museum of Military HistoryDitsong: Museum of Military HistoryBronze
Breinstorm Brand ArchitectsAOD Competition overviewAntalis Art Of DesignFull Entry KitBronze
Communication Design: Brand Identity & Collateral Design - General CollateralGrid Worldwide BrandingSLOW CoastersComair/British AirwaysThe Lounge for Extremely Busy PeopleSilver
Joe PublicClover Cooking Calendar 2010CloverSelected Clover ProductsSilver
The Jupiter Drawing Room (South Africa)Superstars PortfolioInteractive AfricaDesign Indaba 13Bronze
Grid Worldwide BrandingSLOW CalendarComair/British AirwaysThe Lounge for Extremely Busy PeopleBronze
Communication Design: Three Dimensional & Environmental Design - Architecture & Interior DesignBoogertman+ Partners ArchitectsNational Stadium - The Melting PotNational StadiumNational StadiumGrand Prix
Grid Worldwide Branding and Nike Design TeamNIKE FOOTBALLNIKEFOOTBALL TRAINING CENTRE SOWETOGold
Tonic Design; Grid Worldwide BrandingS L O WComair/British AirwaysS L O W LoungeGold
studioMAS architecture & urban designCompleting the Art[s] ExperienceCirca GalleryCirca on JellicoeSilver
OCA ArchitectsFreedom Park Phase 2Freedom ParkMuseumBronze
Coley Porter Bell South AfricaGausshausGrolschOld MacDaddy AirstreamBronze
mister walkerrecycled officesmister walkerdesign studioBronze
lifelight; bright; easy; breezy; Tasha's designer eateriestashasTasha's designer eateriesBronze
Communication Design: Three Dimensional & Environmental Design - Environmental GraphicsGiant FilmsGiant Google PinGiant FilmsGIANT Headquarters: Giant Google PinSilver
King James RSVPJohnnie Walker Black Label Whisky StandBrandhouseJohnnie Walker Black Label WhiskySilver
The Jupiter Drawing Room (South Africa)Superstars SculptureInteractive AfricaDesign Indaba 13Bronze
Communication Design: Three Dimensional & Environmental Design - Package & Industrial DesignJWT Cape TownWhere Afro Meets PreppySmirnoffSmirnoff Triple Distilled; Smirnoff Storm; Smirnoff SpinCampaign Bronze
Cross ColoursNando's Restaurant Take-Away PackagingNando'sNando'sSilver
Steinhobel DesignCoke bottle Soccer seriesCoca-ColaCoke International Soccer series 250ml non refillable bottleSilver
Coley Porter Bell South AfricaLa Capra FestivalFairviewLa CapraSilver
Communication Design: Publication Design - Book, Magazine & Newspaper Designdisturbance; Noel Pretoriusthem-and-usthem-and-usthem-and-usGold
TwoshoesCooked In AfricaCooked In AfricaCooked In Africa / PenguinSilver
The Jupiter Drawing Room (South Africa)Design Indaba Superstars Pop-up Magazine CoverInteractive AfricaDesign Indaba 13Bronze
Communication Design: Publication Design - Annual Reports, Brochures & Technical LiteratureGrid Worldwide Branding; Nike Design TeamNIKE FOOTBALLNIKEFOOTBALL TRAINING CENTRE SOWETOSilver
The Jupiter Drawing Room (South Africa)Design Indaba Trump Card ProgrammeInteractive AfricaDesign Indaba 13Bronze
Communication Design: Design Mixed-Media CampaignGrid Worldwide Branding; Tonic DesignSLOW LoungeComair/British AirwaysThe Lounge for Extremely Busy PeopleGrand Prix
The Jupiter Drawing Room (South Africa)Creative World CupInteractive AfricaDesign IndabaCampaign Silver
Cross ColoursNando's Restaurant Packaging CampaignNando'sNando'sCampaign Bronze
Communication Design: Design Crafts - PhotographyMcCann EricksonBig Mother TruckersIsuzu TruckF SeriesCraft Certificate
Communication Design: Design Crafts - WritingVarder HulsboschThe tablet wants to escapePeers and FisherPeers and FisherCampaign Craft Certificate
Joe PublicClover Cooking Calendar 2010CloverSelected Clover ProductsCraft Gold
TBWA\Hunt\Lascaris Cape TownAutobiography In The Making.TBWA\Hunt\LascarisTBWA\Hunt\LascarisCraft Certificate
Communication Design: Design Crafts - IllustrationHello WorldLet's eat Grandpa: One invite. Two parts. Seven stories.Let's eat Grandpa Insights AgencyLet's eat Grandpa Insights AgencyCraft Certificate
Communication Design: Design Crafts - TypographyColey Porter Bell South AfricaBalancing Act TypographyFairviewLa CapraCraft Certificate
Experiential: Direct & Promotional Print - Flat MediaKing James RSVPAllan Gray Student 40 Year Diary PlannerAllan GrayAllan GrayBronze
Experiential: Direct & Promotional Print - Dimensional MailJoe PublicMaizeBrothers for LifeBrothers for LifeCampaign Silver
Hello WorldSamsung B2100SamsungSamsung B2100Bronze
Experiential: Direct & Promotional Print - Newspapers/Magazines/InsertsDDB Cape TownWordsVelocity FilmsVelocity FilmsBronze
Experiential: Alternative Media & Field MarketingFOXP2BaleBrandhouseBrandhouse Drive DrySilver
Ogilvy Cape TownUnderwater BroadcastNational Sea Rescue InstituteNSRI - RecruitmentSilver
Y&R South AfricaNeed for speed?MicrosoftXBox360Bronze
Grey South AfricaScooterAquafreshInterdental ToothbrushBronze
Ogilvy Cape TownGoodbye CitiVolkswagenCitiBronze
Experiential: In-StoreOgilvy JohannesburgNutsExclusive BooksExclusive BooksCampaign Silver
JWT JohannesburgBrussel Sprouts with GarlicNestle Ice CreamNestle Country FreshCampaign Bronze
FOXP2Global Thermometer8 ink mediaNational Geographic Kids MagazineBronze
Joe PublicNew Wife & Mom BrochureTrackerTrackerBronze
Experiential: TV InfomercialsThe Jupiter Drawing Room (South Africa)BellsBrandhouseBrandhouse WhiskyCampaign Gold
Experiential: Digital - WebsiteSTONEWALL+Stonewall+ WebsiteStonewall+Stonewall+Bronze
Experiential: Digital - MicrositeGloo Digital Design, Joe Publicmagic momentsMagic Moments Football Clubmagic momentsGold
Quirk eMarketing, HelloComputer, ConduitHarry Potter TweetWarner BrothersHarry Potter and The Half Blood PrinceSilver
Ogilvy Cape Town, HelloComputerGoodbye CitiVolkswagenCitiBronze
HelloComputerContinental Power of StopContinentalContiSportContact? 5 PBronze
Experiential: Digital - MobileCow AfricaTemper TestLiptonLipton Ice TeaSilver
HelloComputerContinental Power of StopContinentalContiSportContact? 5 PBronze
Experiential: Digital - ViralHello WorldTHE RANSOM WEBSITE (or TURNING TYPOS INTO CHARITY)YuppiechefYuppiechefGold
EtiketMy BuurvrouSondagSondag Subscription CampaignSilver
MeshCatch your friends out!VodacomBroadband LeadershipSilver
Gloo Digital DesignJourneyBMWX1Silver
Gloo Digital Designlove birdsWoolworthsvalentines promotionBronze
Gloo Digital Designlove equals football blogPUMAlove equals football blogBronze
Experiential: Digital - ApplicationsPixel ProjectuMgungundlovu Multimedia Centre - Interactive TableuMgungundlovu Multimedia CentreuMgungundlovu Multimedia Centre - Interactive TableGold
Pixel ProjectLiliesleaf People MapLiliesleaf TrustLiliesleaf People MapSilver
Wireframe Studio, Formula-D InteractiveTimelineMuseum of Science & Technology of IslamMulti-touch Timeline TableSilver
Experiential: Digital Mixed-Media CampaignOgilvy Cape TownGoodbye CitiVolkswagenCitiCampaign Silver
Gloo Digital Design, Joe Publicmagic momentsMagic Moments Football Clubmagic momentsCampaign Bronze
Gloo Digital DesignSAT 2010South African TourismSAT 2010Campaign Bronze
AquaOnlineLet's go 2010!MTNMTN Let's go 2010!Campaign Bronze
Experiential: Digital CraftsWireframe Studio, Formula-D InteractiveMOSTIMuseum of Science & Technology of IslamMuseum of Science & Technology of IslamCraft Gold
HelloComputerContinental Power of StopContinentalContiSportContact? 5 PCraft Certificate
Gloo Digital Design, Joe Publicmagic momentsMagic Moments Football Clubmagic momentsCraft Certificate
Experiential: Internal Marketing ProgrammesFOXP2MonstersBrandhouseBrandhouse Responsible Drinking - Puza KahleCampaign Bronze
Experiential: Strategic Crm ProgrammesKing James RSVP; +oneSteri Stumpie Welcome to the FlavournationParmalat South AfricaSteri Stumpie Flavoured MilkCampaign Bronze
TriggerWRITE THE FUTURENIKEFOOTBALL APPAREL; EQUIPMENT; FOOTWEARCampaign Gold
Experiential: TV Channel Branding & IdentityMagicFactoryMK AllesMKMKSilver
Gloo Digital Design; Net#work BBDO Cape TownTopTV on-air identity phase 2Top TVIdentity PackageBronze
Experiential: TV Content & Station PromosStudio ZooMusic to your earsDStvDStv's bouquet of channelsSilver
Experiential: Non-Broadcast Video & FilmOgilvy JohannesburgNeighboursPOWAPOWAGold
Ogilvy JohannesburgChain mailExclusive BooksExclus1ves.co.za - E mail for DummiesSilver
Ogilvy JohannesburgIt's Getting Hot in HereOXFAMGlobal Warming PetitionBronze
MeshThe KissVodacomBroadband LeadershipBronze
Experiential: Live EventsVWV Group2010 Fifa World Cup Closing CeremonyWorld Cup Local Organising Committee2010 Fifa World Cup Closing CeremonyGrand Prix
Ogilvy Cape TownGoodbye CitiVolkswagenCitiCampaign Silver
/A WORD OF ARTTHREE STORIESadidas Originals (Global)Celebrate Originality WC campaignCampaign Silver
Atmosphere Communications; Hammerghd Revelationsghdghd Stylers and Hair ProductsCampaign Bronze
Experiential: Mixed-Media CampaignBlack River F.C.6 Colours to Stand ByMiniMINI BrandCampaign Bronze
The Jupiter Drawing Room (South Africa)Scotland from HomeBrandhouseBrandhouse WhiskyCampaign Silver
Ogilvy Cape TownGoodbye CitiVolkswagenCitiCampaign Gold
Experiential: Crafts - Animation & Special Visual EffectsBlack River F.C.50 YearsMiniMini CooperCraft Certificate
Wicked Pixels, Gloo Digital DesignTop TV Idents - P2TOP TVIdents LiveCraft Certificate
Experiential: Crafts - DirectionBouffantKoosABSAABSA L'AtelierCraft Gold
Experiential: Crafts - Music & Sound DesignDraftfcb DurbanDon't touch me on my studioFreqncyFreqncyCraft Certificate
Studio ZooMusic to your earsDStvDStv's bouquet of channelsCraft Certificate
Integrated Campaign & Ubuntu Award: Through The Line CommunicationThe Jupiter Drawing Room (South Africa)Creative World CupInteractive AfricaDesign IndabaCampaign Bronze
TBWA\Hunt\Lascaris JohannesburgA History Forgotten. A Future Lost.Apartheid MuseumApartheid MuseumCampaign Bronze
MetropolitanRepublic; The Jupiter Drawing Room (South Africa); Octagon; Aqua OnlineMTN 'Ayoba'MTNMTN FIFA sponsorshipCampaign Gold
Integrated Campaign & Ubuntu Award: Ubuntu AwardMatchboxologyLevi's Red 4 LifeLevi'sHIV preventionGold
Net#work BBDOShoutShoutShoutBronze
Ogilvy JohannesburgAdd HopeKFCKFC CSI campaignBronze
Y&R South AfricaUmshini WakhoArt SA Magazine & Gun Free SAAnti Gun Crime AwarenessBronze
Net#work BBDO Cape TownDreamfieldsThe Dreamfields ProjectDreamfieldsBronze
Student Awards: TV & Cinema CommercialsRed And Yellow SchoolBig SoundScullCandyEarphonesSilver
CityvarsityOtees Too Good to WaitOteesOtees CerealSilver
Red And Yellow SchoolGoogle EarthHTHHTH Pool CleanerBronze
Student Awards: Video, Film & Motion GraphicsThe Open Window School of Visual CommunicationVLADVlad the MovieN/ASilver
Tshwane University of Technologyfreedom?south africansouth african youthBronze
Student Awards: Film & Video Crafts - Direction & CinematographyAFDA Film SchoolIn A Time Without LoveIn A Time Without LoveIn A Time Without LoveCraft Certificate
Student Awards: Radio CommercialsAAA School of AdvertisingAntique StoreCape AdsCorporateCampaign Bronze
Vega the Brand Communications School JhbRihannaStudent Life MagazineStudent Life MagazineBronze
Student Awards: Newspaper & Magazine AdvertisingRed And Yellow SchoolMr.THead&ShouldersAnti-Hair Loss ShampooCampaign Bronze
AAA School of Advertising Cape TownVending machineFormula One HotelsCorporateCampaign Bronze
AAA School of AdvertisingLeatherman_lockLeathermanLeathermanCampaign Gold
Red And Yellow SchoolAttractionStabiloHighlightersSilver
Red And Yellow SchoolBoysCanonD10 Underwater CameraBronze
AAA School of AdvertisingPocket sized hero / BatmanLeathermanLeathermanBronze
Student Awards: Posters & BillboardsNorth-West UniversityF'n Kettie (Fan Slingshot)MKBruceLeeBronze
North-West UniversityCosmetic Testing on AnimalsCruelty to AnimalsCosmetic Testing on AnimalsBronze
Vega The Brand Communications SchoolFstrMetro NewspapersMetro NewspapersBronze
AAA School of AdvertisingElastoplast - crackElastoplastElastoplastBronze
Student Awards: Outdoor, Ambient Media, Alternative Media & Field MarketingAAA School of AdvertisingAnti-Rape ? Unwilling Undress.POWAPOWASilver
Student Awards: Design - Logos And Identity ProgrammesAAA School of AdvertisingAlwaysmondayAlwaysmonday design and Illustration studioAlwaysmonday CISilver
North-West UniversityThe Curiously Creative ContortionistSelfThe Curiously Creative ContortionistBronze
greenside design center college of designUrban BeefUrban BeefCorporate Identity and CI manualBronze
Student Awards: Collateral DesignAAA School of AdvertisingNATIONAL GEOGRAPHIC CALENDARNATIONAL GEOGRAPHICCALENDARGold
Student Awards: Three Dimensional, Environmental & Package DesignVega The Brand Communications SchoolMurder 101PlaystationMurder 101Bronze
Stellenbosch Academy of Design and PhotographyHoneyDieselDiesel CampingBronze
Stellenbosch Academy of Design and PhotographySix PackBussardBussardBronze
greenside design center college of designLuminantLuminantLuminant - Illuminated IntersectionBronze
greenside design center college of designLunar Lightexterior lighting conceptLunar LightBronze
Student Awards: Publication DesignNorth-West UniversityCircusISTDTen Things you should know about the circusSilver
North-West UniversityDissecting dislikesSelfDissecting dislikesSilver
Vega the Brand Communications School JhbinterconnectedOrion BooksHG Wells novelsBronze
AAA School of AdvertisingCycadophytaCycadophytaCycadophyta MagazineBronze
AAA School of AdvertisingThe Practice of the Presence of GodBook by: Brother LawrenceBook DesignBronze
Student Awards: Digital MediaVega The Brand Communications SchoolThe First EditionMatt DippenaarMatt DippenaarSilver
North-West UniversityHelene Botha PortfolioHelene BothaPortfolioBronze
Student Awards: Mixed-Media CampaignVega The Brand Communications SchoolTheir News vs The NewsMetro NewspapersMetroSilver
North-West UniversityMore than just MilkCloverLong Life MilkBronze
North-West UniversityHeadhuntBrand Council South AfricaThink Ahead AwardsBronze
Student Awards: Print & Design Crafts - WritingVega the Brand Communications School JhbfortywordsSelf PromotionSelf PromotionCraft Gold
Student Awards: Print & Design Crafts - IllustrationAAA School of Advertising10 Things You Should Know About: Sport10 Things you should know aboutThe Cheaters of SportCraft Gold
AAA School of AdvertisingOnwards!The Friends of the International Esperanto Society.Onwards! The International Esperanto Society's 1929 Franz Josef Land Expedition.Craft Gold
Student Awards: Print & Design Crafts - TypographyAAA School of AdvertisingLetris Display Type.Brand: FontshopDisplay typefaceCraft Certificate
greenside design center college of designTYpography DesignGraftingGraftingCraft Certificate

All the winners can be viewed on the Loeries website, as well as full credit information for each entry.

Major sponsors are SABC, Cape Town Tourism, The City of Cape Town and Gearhouse South Africa. Additional sponsors and official suppliers are Brandhouse, Greensky, Sappi, Vodacom Mobile Media, Adobe, Aon South Africa, Hetzner, Ads24, The SpaceStation, Ogilvy Cape Town, DJ Badly, Lasernet, Waterfront Studios, Gallo Images, Paygate, Ornico Group, Rocketseed, Newsclip, Lifesense Financial Services, Grand Daddy Hotel, Cape Town Partnership, H-Factor, Ultra Litho, Graphica, Glaceau Water, BEE Online, Mango, meme, Wicked Pixels, PocketMedia Solutions, Visionation, ARC Telecoms, Tempest Car Hire, Hyde Park Southern Sun, Think iT Solutions, Services Seta, Media Film Service, Backsberg, ADreach, Egg / Humanoid, Vega the Brand Communication School and Roses Cordials.

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Last updated at 11.09am on 4 October 2010.

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