The awards, which originated in 1990, recognise agencies and individuals not just for their creative and marketing skills, but for their all-round business acumen.
| LARGE AGENCY |
| TBWA |
| Ogilvy & Mather Johannesburg |
| FCB Johannesburg |
| Joe Public |
| Native VML |
| MEDIUM AGENCY |
| Promise |
| King James Cape Town |
| OFYT Marketing and Communication |
| Avatar |
| SMALL AGENCY |
| The Odd Number |
| FoxP2 Johannesburg |
| PUBLIC RELATIONS AGENCY |
| Clockwork Media |
| Edelman |
| DIGITAL AGENCY |
| Hello Computer |
| Connect Joe Public |
| Ogilvy |
| SPECIALISED AGENCY |
| Levergy |
| Shift Joe Public |
| Grid Worldwide |
| TLC Marketing |
| Demographica |
This year, media agencies competed in two categories, namely network agencies and independent agencies:
| NETWORK MEDIA AGENCY |
| Carat |
| The Media Shop |
| OMD |
| PHD Media |
| INDEPENDENT MEDIA AGENCY |
| Connect (M&C Saatchi Abel) |
| Mediology |
| TMI Media |
| Alphabet Soup |
All other categories will only be announced at the event, which takes place on 22 November.
Special awards to be presented will include the following:
See last year's winners below!
