Marketing & Media News South Africa

#Loeries2017: All the Digital & Interactive Communication finalists!

Finalists have been announced in the Loeries' Digital & Interactive Communication category, which is sponsored by Google.

DATA DRIVEN CAMPAIGN
Agency / EntrantTitleBrandProduct
NATIVE VMLEmoji CatwalkEdgars FashionEdgars Summer Range 2016
Havas Worldwide JohannesburgThe Big OReckitt BenckiserDurex
Wunderman South Africa#MoreThanDataInvestec Private BankingInvestec Private Banking
Ogilvy Cape Town011BeatsVolkswagen South AfricaVolkswagen Brand
DIGITAL & INTERACTIVE - APPLICATIONS, GAMES & INTERACTIVE TOOLS
LiquoriceDinner On DemandUnilever - KnorrKnorr
Impact BBDO DubaiStop the HungerMarsSnickers
Publicis MachineRed Bull Studios AlgoRhythmRed BullRed Bull Studios Cape Town
Publicis MachineStones BOTRayhasStones
DIGITAL & INTERACTIVE - DISPLAY ADVERTISING
Ogilvy JohannesburgKFC Soundbite Chart - Instagram Music PlayerKFCKFC Sounbite
Ogilvy JohannesburgKFC Soundbite Chart - WeTransfer Music PlayerKFCKFC Sounbite
Publicis MachineMagic Body BannersMercedes-BenzMagic Body Control
DIGITAL & INTERACTIVE - MOBILE MEDIA
Noah's Ark Communications LimitedNo ParadiseThe Young Book WormsBoko Halal
TBWA\RAADThe PromoticonMc Donald'sMc Donald's
Ogilvy JohannesburgKFC Suppertime StoriesKFCKFC Family Bucket
Wunderman South Africa#DoYourPartQhubekaQhubeka
Net#work BBDOActs of Random KindnessArkArk
NATIVE VMLStop The Cycle - Chocolate – 2HuffPost SAHuffPost SA
NATIVE VMLStop The Cycle - Fashion – 1HuffPost SAHuffPost SA
NATIVE VMLStop The Cycle - Tech – 3HuffPost SAHuffPost SA
NATIVE VMLSee Money DifferentlyNedbankBrand
DigitLabTrackBox Emergency ResponseSA CANTrackBox Emergency Response App
King James GroupSafety IncubatorSantamSafety Incubator
Memac Ogilvy DubaiTummyfishNestle Middle EastUnited 4 Healthier Kids
Memac Ogilvy DubaiHadia TimeLenovo Middle EastGift of time
DIGITAL & INTERACTIVE - SOCIAL MEDIA
OpenCo - The Open CollaborationDigital DompasApartheid MuseumDigital Dompas
7even Interactive LimitedFRIXIONNILNIL
Impact BBDO Dubai#ShopLessBRFSadia Frozen Foods
FCB Cape TownCANSA - Back to Normal - TestigramsCANSACANSA
King James GroupWeighed Funny CakeSteri StumpieSteri Stumpie
The Jupiter Drawing Room, Cape Town#SWHOPPERBURGER KING®WHOPPER®
TBWA\Hunt\Lascaris JohannesburgBabyBotFlight CentreStudent Flights
FOXP2#chooseyourfamilySPCASPCA
OGILVY & MATHER AFRICAThe World's Most Eligible BachelorOl Pejeta ConservancyOl Pejeta Conservancy
NATIVE VMLEmoji CatwalkEdgars FashionEdgars Summer Range 2016
DUKE Advertising (Pty) LtdWould you ratherGaragistaBat Piss
J Walter Thompson CairoChiclets Live EpisodesMondelezChiclets
Ogilvy JohannesburgKFC Soundbite ChartKFCKFC Sounbite
Joe Public Pty LtdSA BrewThe South African BreweriesCorporate
Y&R DubaiWarri (Ar./verb): ExposeAssociation Tunisienne des Femmes DémocratesWomen's Rights
King James GroupSanlam Conspicuous SaversSanlamNational Savings Month
Ogilvy JohannesburgMTV #FCKHIVViacomMTV
J.Walter Thompson CasablancaFlawlessnessenti.maFashion and lifestyle online magazine
Ogilvy Cape TownEligible BachelorVolkswagen South AfricaVolkswagen Genuine Parts
King James GroupUk'Shona KwelangaSanlamMy Choice Funeral Plan
Ogilvy JohannesburgKFC BurritoKFCKFC Burrito
J.Walter Thompson DubaiI Recommend MomHSBCCSR
Young & Rubicam#IAMNEXTRussian BearRussian Bear Vodka
HellocomputerBeat of AfricaPernod RicardBallantine's
HellocomputerInsta-MixPernod RicardOlmeca
Ogilvy Cape Town011BeatsVolkswagen South AfricaVolkswagen Brand
Hellocomputer, Johannesburg#INTERNETAPPROVEDToyotaC-HR
NATIVE VMLABSOLUT ONE SOURCE CAMPAIGNABSOLUTABSOLUT VODKA
Hellocomputer, JohannesburgFortuner 4x4 ChallengeToyotaFortuner
Retroviral#ElectionBurgerRocoMamasElection Burger Limited Edition
Memac Ogilvy DubaiReimagine Zahra's WolrdUNHCR - United Nations Refugee AgencyPhotoshop Battle For Good
DIGITAL & INTERACTIVE - WEBSITE OR MICROSITE
FCB Cape Town & Liquorice#NameThemSaveThemDistell - AmarulaAmarula
Joe Public Pty LtdAfronautChicken LickenHotwings
Impact BBDO DubaiSkip Friday 13La Libanaise Des JeuxLoto Libanaise
King James GroupSmart InvestSanlam InvestmentsSmart Invest
Ogilvy JohannesburgKFC Soundbite ChartKFCKFC Sounbite
J. Walter ThompsonBlood BagSANBSBanner
J. Walter ThompsonUnveilSaudi Telecom CompanyCoverage
Wunderman South Africa#MoreThanDataInvestec Private BankingInvestec Private Banking
King James GroupPick n Pay - Christmas CampaignPick n PayChristmas Campaign
HellocomputerBeat of AfricaPernod RicardBallantine's
DIGITAL INTEGRATED CAMPAIGN
Joe Public Pty LtdAfronautChicken LickenHotwings
Net#work BBDOVagina VarsitySCALibresse Pantyliners
140 BBDODunkin' SoonerDunkin' DonutsDunkin' Donuts
Scanad Kenya LtdMomOmoOmo
Ogilvy JohannesburgKFC Soundbite ChartKFCKFC Sounbite
King James GroupSanlam Conspicuous SaversSanlamNational Savings Month
Ogilvy Cape TownTechnicallyVolkswagen South AfricaVolkswagen Genuine Parts
NATIVE VMLSee Money DifferentlyNedbankBrand
FCB Cape Town & Liquorice#NameThemSaveThemDistell - AmarulaAmarula
King James GroupThe Perfect Life Digital IntegratedGlacier by SanlamGlacier by Sanlam
King James GroupUk'Shona KwelangaSanlamMy Choice Funeral Plan
Wunderman South Africa#MoreThanDataInvestec Private BankingInvestec Private Banking
Young & Rubicam#IAMNEXTRussian BearRussian Bear Vodka
Ogilvy Cape Town011BeatsVolkswagen South AfricaVolkswagen Brand
NATIVE VMLABSOLUT ONE SOURCE CAMPAIGNABSOLUTABSOLUT VODKA

Loeries' Digital & Interactive Communication judges

  • Jury president: Markus Maczey, CCO at Planet.Net Group, Munchen, Germany*
  • Regional judge: Martin Karanja Kiarie, CEO at Bean Interactive, Nairobi, Kenya
  • Ryan MacManus, ECD at Native VML, Cape Town, South Africa* 
  • Matthew Barnes, ECD at Ogilvy, Johannesburg, South Africa 
  • Veli Ngubane, founding partner and CCO at Avatar, Johannesburg, South Africa* 
  • Matt Ross, ECD at King James, Cape Town, South Africa* 
  • Kerry Friend, partner at Bear Season, Johannesburg, South Africa* 
  • Steph Van Niekerk, senior copywriter, freelance at Ogilvy & Mather Johannesburg, South Africa* 
  • Kabelo Moshapalo, ECD at TBWA/Hunt Lascaris, Johannesburg, South Africa* 
  • Joey Khuvutlu, MD at Hellocomputer, Johannesburg, South Africa* 
  • Gareth McPherson, ECD at Publicis Machine, Cape Town, South Africa 
  • Roanna Williams, ECD at Joe Public, Johannesburg, South Africa*
  • Brian Carter, ECD at Liquorice, Cape Town, South Africa* 

*Also on the craft panel

Craft panel

  • Jacqui Maroun, Head: User Experience Design & Strategy at Native VML, Johannesburg, South Africa
  • Agisanang Masekela, creative director at Ogilvy Johannesburg, South Africa 
  • Alicia Nicola, creative group head: Digital at Publicis Machine, Cape Town, South Africa
  • Helga Steggman, owner at Mantaray, Johannesburg, South Africa
  • Karmen Wessels, copywriter at Native VML, Cape Town, South Africa
  • Frank Kunene, creative director at TBWA Digital, Johannesburg, South Africa
  • Phillipa Hickman, Senior Java developer and web developer at Native VML, Johannesburg, South Africa
  • Nathan Gates, creative technologist at Bear Season, Johannesburg, South Africa

Winners will be announced this coming weekend! Loeries Creative Week Durban takes place from 14 to 21 August 2017. Keep an eye on our Loeries Creative Week Durban special section for all the latest updates.

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