"We have seen a lot of excitement amongst Malawians and our system recorded about four million entries into the promotion in less than two weeks," he said, adding that many subscribers have now joined the network since the competition which has been branded as Airtel Lololo promotion started mid last month.
He said many of their customers are also buying more airtime than usual while others are talking longer or using their handsets more for browsing and downloading data. To enter this competition, prepaid customers are required to top-up and use their phones with a minimum of MK200 or more per day. At an average of K200 per entry, Airtel Malawi has made more than K800 million in this first round alone.
