LIA announces Production & Post-Production and Music Video jury

Michael Ritchie, MD/Executive Producer: Revolver/Will O'Rourke © LIA website

Ritchie began his career in agencies, head of broadcast at Ogilvy in Sydney, then a regional gig at DDB HK. From there, he moved to the production side and, in 1999, saw his most successful collaboration when he joined and later became partners with Steve Rogers at Revolver. Revolver/Will O’Rourke, an Australian based production company. Ritchie stated, “Being asked to be president of the LIA Production & Post-Production and Music Video jury is a privilege. I am at the point where I just do not want to justify why craft is essential in our industry. I think it is intrinsic to every single human in this world that they will respond to something made with care and craft far more than something that is not. It is that simple. I cannot wait to see the work that is entered and for the good stuff to rise to the top.” “We are honoured to have Ritchie preside over the jury. His dedication and belief that craft is something that can make a good idea great and a great idea, exceptional, makes him the perfect choice to guide this jury in awarding the most outstanding work at LIA 2017,” stated Barbara Levy, president of LIA. Jury membersIn addition to Michael Ritchie, other members are:

• Emma Daines - executive producer / group md, Fin Design & Effects, Sydney
• Matthew Fone - owner, Riff Raff Films, London
• Oliver Fuselier - managing partner Live Action, Tool of North America, Santa Monica
• Diane Jackson - chief production officer, DDB Chicago, Chicago
• Donna Lamar - owner, Stalking Muses, Santa Monica
• Moritz Merkel - executive producer / MD, Partizan, Berlin
• Keiko Ono - executive producer, Spoon Inc., Tokyo
• David Rolfe - EVP, director of Integrated Production, BBDO New York, New York
• Hélène Segol - executive producer, Wanda Productions, Paris
• Ben Stallard - production director, The Mill, London

Dual entries encouragedProduction companies, post-production houses, editing facilities and music and sound companies are under the belief that if an agency enters their work, there is no reason for them to enter the work as well, which is incorrect. “When agencies enter LIA, they do not necessarily enter work into the categories from which production companies, post-production houses and editing facilities would most benefit, instead choosing product and service categories which are judged by the TV/Cinema/Online Film jury,” adds Levy. “The craft categories are judged by the Production, Post-Production and Music Videos jury, made up of the world’s best production and post-production executives, from executive producers and directors to agency heads of TV and chief production officers. This year, in addition to the global ‘Of the Year’ Awards, LIA will also award Regional ‘Of the Year’ Awards, making it is even more important for production and post-production companies to enter their work and get the recognition they deserve.”For more information, click here.