Search for:

Cannes Lions Special Section

Advertise your job ad
    Search jobs

    #CannesLions2017: Pharma and Health & Wellness Lions winners!

    The 64th annual Cannes Lions Festival of Creativity kicked off on 17 June with the Cannes Pharma and Cannes Health & Wellness Lions award ceremonies, where Y&R SA did SA proud!
    Cannes Lions' Healthcare agency of the year: Area23, New York.
    Cannes Lions' Healthcare agency of the year: Area23, New York.

    Lions Health, now in its fourth year, celebrates creative excellence in health communications, creativity for personal well-being and an inspired approach to consumer healthcare. It comprises work that publically educates, promotes non-prescription products, allows self-diagnosis or facilitates pro-active personal care. As a result, the award ceremonies were preceded by insightful talks from the likes of ‘Astronauts, surgeons, agencies and Aesop’.

    Entries into the Health & Wellness Lions totalled 2,245 this year, with 65 Lions awarded. The Grand Prix went to 'Meet Graham' by Clemenger BBDO Melbourne, Australia, for Transport Accident Commission Victoria.

    The Pharma Lions then, which celebrate creative communications from pharmaceutical clients and services, saw a total of 590 entries with 25 Lions awarded and no Grand Prix on the night.

    Toasting good health awards

    The Lions Health Grand Prix for Good, open to Gold Lion-winning entries ineligible for a Grand Prix in their section, was also awarded to 'Immunity Charm' by McCann Health, New Delhi/McCann Worldgroup India, Mumbai, for Ministry of Public Health, Islamic Republic of Afghanistan.

    The Healthcare Agency of the Year was awarded to Area 23, New York; second to Medulla Communications, Mumbai; and third to McCann Health, New Delhi.

    The Healthcare Network of the Year went to McCann Health; second to FCB Health; and third to The CDM Group.

    In addition, the pneumonia awareness campaign “Not available in your country” was announced as the winner of the 2017 Young Lions Health Award. Created by art directors Giulia Marchi and Giovanni Santoni at Sudler International Milan, WPP Health & Wellness, Italy, it was one of 64 entries. This year’s competition was held in partnership with Unicef and ‘la Caixa’ Banking Foundation. Participants were required to submit a creative, multi-channel campaign to be launched on World Pneumonia Day, 12 November.

    View the full tables of winning work below:

    Health and Wellness Lions winners

    EntrantTitleClientProductAward
    CLEMENGER BBDO MELBOURNEMEET GRAHAMTRANSPORT ACCIDENT COMMISSION VICTORIATRANSPORT ACCIDENT COMMISSION VICTORIAGrand Prix
    MULLENLOWE SINGAPOREBRIDEZILLAUNILEVER (CLEAR)CLEAR ANTI-DANDRUFF SHAMPOOGold Lion Campaign
    MULLENLOWE SINGAPOREBULLISH BOSSUNILEVER (CLEAR)CLEAR ANTI-DANDRUFF SHAMPOOGold Lion Campaign
    COLENSO BBDO, AucklandMILK SLAMSFONTERRAANCHORGold Lion
    AMVBBDO, LondonBLOODSCALIBRESSE/BODYFORMGold Lion
    CLEMENGER BBDO MELBOURNEMEET GRAHAMTRANSPORT ACCIDENT COMMISSION VICTORIATRANSPORT ACCIDENT COMMISSION VICTORIAGold Lion
    Y&R SOUTH AFRICA, Cape TownCHASING THE DRAGONSURFSHACKSURFSHACK SURFING SCHOOL/OUTREACH PROGRAMMEGold Lion
    FCB, TorontoDOWN SYNDROME ANSWERSCANADIAN DOWN SYNDROME SOCIETYHEALTH AWARENESSGold Lion
    MEMAC OGILVY & MATHER, DubaiPOTATOES ON MARSCIP - THE INTERNATIONAL POTATO CENTERPOTATOES ON MARSGold Lion
    COSSETTE, Toronto / SICKKIDS FOUNDATION, TorontoSICKKIDS VS - UNDENIABLESICKKIDS FOUNDATIONSICKKIDS FOUNDATIONGold Lion
    THE MARTIN AGENCY, RichmondTHE WORLD'S BIGGEST ASSHOLEDONATE LIFEORGAN DONATIONGold Lion
    GREY GERMANY, DüsseldorfOPEN YOUR EYES - MAITERRE DES FEMMESFGM Gold Lion Campaign
    GREY GERMANY, DüsseldorfOPEN YOUR EYES - ISATOUTERRE DES FEMMESFGM Gold Lion Campaign
    GREY GERMANY, DüsseldorfOPEN YOUR EYES - BINTATERRE DES FEMMESFGM Gold Lion Campaign
    GREY GERMANY, DüsseldorfOPEN YOUR EYES - FATOUTERRE DES FEMMESFGM Gold Lion Campaign
    GREY GERMANY, DüsseldorfOPEN YOUR EYES - FADHUMOTERRE DES FEMMESFGM Gold Lion Campaign
    PUBLICIS, New YorkI'M MOVING TO CANADADOCTORS OF THE WORLDCHARITYGold Lion
    COSSETTE, Toronto / SICKKIDS FOUNDATION, TorontoSICKKIDS VSSICKKIDS FOUNDATIONSICKKIDS FOUNDATIONGold Lion
    GREY NEW YORK / PROCTER & GAMBLE, BostonHANDLE WITH CAREPROCTER & GAMBLEGILLETTEGold Lion
    McCANN NEW YORKTV DOCTORS OF AMERICACIGNAHEALTH INSURANCEGold Lion
    AMVBBDO, LondonONE BREATHJ & JNICORETTESilver Lion
    ENERGY BBDO, ChicagoASPIRIN "HEROSMITHS"BAYER CONSUMER HEALTHASPIRIN MEDICATIONSilver Lion
    ENERGY BBDO, ChicagoASPIRIN "HEROSMITHS"BAYER CONSUMER HEALTHASPIRIN MEDICATIONSilver Lion
    RED FUSE COMMUNICATIONS, Hong KongSTOP THE PAIN - MASKED GOTHIC GIRLSCOLGATE-PALMOLIVECOLGATE-PALMOLIVE - SENSITIVESilver Lion Campaign
    RED FUSE COMMUNICATIONS, Hong KongSTOP THE PAIN - EVIL MANGA GIRLSCOLGATE-PALMOLIVECOLGATE-PALMOLIVE - SENSITIVESilver Lion Campaign
    RED FUSE COMMUNICATIONS, Hong KongSTOP THE PAIN - VOODOO GIRLSCOLGATE PALMOLIVE SENSITIVECOLGATE PALMOLIVE SENSITIVESilver Lion Campaign
    GREY NEW YORK / PROCTER & GAMBLE, BostonHANDLE WITH CAREPROCTER & GAMBLEGILLETTESilver Lion
    McCANN WORLDGROUP, BangkokCAPTUREVERENA INTERNATIONAL CO., LTD.SURESilver Lion
    CHE PROXIMITY, SydneyTHE HEARING TEST IN DISGUISECOCHLEARCOCHLEAR HEARING IMPLANTSilver Lion
    CLEMENGER BBDO MELBOURNEMEET GRAHAMTRANSPORT ACCIDENT COMMISSION VICTORIATRANSPORT ACCIDENT COMMISSION VICTORIASilver Lion
    BBDO NEW YORKEVANSANDY HOOK PROMISESANDY HOOK PROMISESilver Lion
    FCB, TorontoDOWN SYNDROME ANSWERSCANADIAN DOWN SYNDROME SOCIETYHEALTH AWARENESSSilver Lion
    FCB, TorontoDOWN SYNDROME ANSWERSCANADIAN DOWN SYNDROME SOCIETYHEALTH AWARENESSSilver Lion
    AREA 23, New YorkTHE TRAFFICKING EXAMPOLARISTHE ANTI-TRAFFICKING EXAM & OTOSCOPESilver Lion
    COSSETTE, Toronto / SICKKIDS FOUNDATION, TorontoSICKKIDS VS - MOMSTRONGSICKKIDS FOUNDATIONSICKKIDS FOUNDATIONSilver Lion
    TBWA\PARIS, ParisHALLOWEENBURNS & SMILESBURN VICTIMS ORGANIZATIONSilver Lion
    COSSETTE, Toronto / SICKKIDS FOUNDATION, TorontoSICKKIDS VSSICKKIDS FOUNDATIONSICKKIDS FOUNDATIONSilver Lion
    THE MARTIN AGENCY, RichmondTHE WORLD'S BIGGEST ASSHOLEDONATE LIFEORGAN DONATIONSilver Lion
    GREY NEW YORK / PROCTER & GAMBLE, BostonHANDLE WITH CAREPROCTER & GAMBLEGILLETTESilver Lion
    FCB WARSAWSMART BELLAXA INSURANCESMARTBIKE INSURANCESilver Lion
    CLEMENGER BBDO MELBOURNEMEET GRAHAMTRANSPORT ACCIDENT COMMISSION VICTORIATRANSPORT ACCIDENT COMMISSION VICTORIASilver Lion
    CLEMENGER BBDO MELBOURNEMEET GRAHAMTRANSPORT ACCIDENT COMMISSION VICTORIATRANSPORT ACCIDENT COMMISSION VICTORIASilver Lion
    PUBLICIS MEXICO, Mexico City IPAINLIOMONTANALGEN FORTEBronze Lion Campaign
    PUBLICIS MEXICO, Mexico City HIGH SCHOOLLIOMONTANALGEN FORTEBronze Lion Campaign
    WEBER SHANDWICK, New YorkTHE DEBATE HEADACHEGSK CONSUMER HEALTHCARE, EXCEDRINEXCEDRIN EXTRA STRENGTHBronze Lion
    FCB, LisbonDISCLAIMERBEIERSDORF PORTUGALHARMONY CONDOMSBronze Lion
    Y&R SOUTH AFRICA, Cape TownCOLLECTION OF POOPHEMISIMSGUI LING YUAN FANGHERBAL TEABronze Lion
    J. WALTER THOMPSON, LondonGRAVITY LIGHTSHELLSHELLBronze Lion
    LEO BURNETT SYDNEYPOCKET PATROLSAMSUNG AUSTRALIASAMSUNG POCKET PATROLBronze Lion
    MARURI GREY, GuayaquilTALK TO MEPANASONICPANASONIC COMMA SPEAKERSBronze Lion
    Y&R SOUTH AFRICA, Cape TownEVERYBODY KNOWSWESTERN CAPE GOVERNMENTROAD SAFETYBronze Lion
    REVOLVER/WILL O'ROURKE, Sydney / CHE PROXIMITY, SydneyTHE HEARING TEST IN DISGUISECOCHLEAR COCHLEAR HEARING IMPLANTBronze Lion
    FURLINED, Los Angeles / THE MARTIN AGENCY, RichmondTHE WORLD'S BIGGEST ASSHOLEDONATE LIFENON-PROFIT ORGAN DONATION PSABronze Lion
    TAPROOT DENTSU, MumbaiADIDAS ODDSADIDASADIDAS SHOEBronze Lion
    FCB INFERNO, LondonTHIS GIRL CAN - PHENOMENAL WOMENSPORT ENGLANDSPORT ENGLANDBronze Lion
    AMVBBDO, LondonBLOODSCALIBRESSE/BODYFORMBronze Lion
    IMPACT BBDO, DubaiDOGSYDLEXIADYSLEXIA CORRECTING FACILITYBronze Lion Campaign
    IMPACT BBDO, DubaiFOXSYDLEXIADYSLEXIA CORRECTING FACILITYBronze Lion Campaign
    IMPACT BBDO, DubaiDINOSAURSYDLEXIADYSLEXIA CORRECTING FACILITYBronze Lion Campaign
    IMPACT BBDO, DubaiRABBITSYDLEXIADYSLEXIA CORRECTING FACILITYBronze Lion Campaign
    CLEMENGER BBDO MELBOURNEMEET GRAHAMTRANSPORT ACCIDENT COMMISSION VICTORIATRANSPORT ACCIDENT COMMISSION VICTORIABronze Lion
    HAKUHODO INC., TokyoMISHEARD FONTPANASONICHEARING AIDBronze Lion
    McCANN HEALTH, New Delhi / McCANN WORLDGROUP INDIA, MumbaiIMMUNITY CHARMMINISTRY OF PUBLIC HEALTH, ISLAMIC REPUBLIC OF AFGHANISTANIMMUNITY CHARMBronze Lion
    McCANN MELBOURNEYMCA PLAYNASIUMYMCAPLAYNASIUMBronze Lion
    THE CLASSIC PARTNERSHIP ADVERTISING, DubaiFOOTNOTE FOR THE BREASTMEDCARE WOMEN & CHILDREN HOSPITALHEALTHCAREBronze Lion
    LITTLE GEORGE (KETCHUM), São PauloAMAZON WARRIORS SAFE COLLECTIONANANSEBOOK COLLECTIONBronze Lion
    VML, Kansas CityWELCOME TO MY NEIGHBORHOODYOUTH AMBASSADORSNON-PROFIT ORGANIZATIONBronze Lion
    GREY GERMANY, DüsseldorfOPEN YOUR EYES - ISATOUTERRE DES FEMMESFGM Bronze Lion Campaign
    GREY GERMANY, DüsseldorfOPEN YOUR EYES - BINTATERRE DES FEMMESFGM Bronze Lion Campaign
    GREY GERMANY, DüsseldorfOPEN YOUR EYES - MAITERRE DES FEMMESFGM Bronze Lion Campaign
    GREY GERMANY, DüsseldorfOPEN YOUR EYES - FATOUTERRE DES FEMMESFGM Bronze Lion Campaign
    GREY GERMANY, DüsseldorfOPEN YOUR EYES - FADHUMOTERRE DES FEMMESFGM Bronze Lion Campaign
    DENTSU INC., TokyoSECOND LIFE TOYSGREEN RIBBON PROJECT COMMITTEEORGAN TRANSPLANTBronze Lion
    RAYA, SantiagoLAST CALLCORPORACIÓN DEL TRANSPLANTEINSTITUCIONALBronze Lion
    McCANN TOKYOSTILL LIFETHE END ALS ASSOCIATIONEND ALSBronze Lion
    LES GAULOIS, ParisPORCELAIN BONESAMGENAWARENESS MESSAGEBronze Lion
    OGILVY & MATHER MUMBAISAVLON HEALTHY HANDS CHALK STICKSITC SAVLONSAVLON HEALTHY HANDS CHALK STICKSBronze Lion
    LG2 TORONTOGIVE-A-CARERETHINK BREAST CANCERRETHINK BREAST CANCERBronze Lion
    ALMAPBBDO, São PauloIRIS & THULAMARS PETWHISKASBronze Lion
    OGILVY & MATHER AFRICA, NairobiMOST ELIGIBLE BACHELOROL PEJETA CONSERVANCYWILDLIFE CONSERVATIONBronze Lion

    Pharma Lions winners

    EntrantTitleClientProductAward
    McCANN HEALTH, New Delhi / McCANN WORLDGROUP INDIA, MumbaiIMMUNITY CHARMMINISTRY OF PUBLIC HEALTH, ISLAMIC REPUBLIC OF AFGHANISTANIMMUNITY CHARMGold Lion
    McCANN HEALTH, New Delhi / McCANN WORLDGROUP INDIA, MumbaiIMMUNITY CHARMMINISTRY OF PUBLIC HEALTH, ISLAMIC REPUBLIC OF AFGHANISTANIMMUNITY CHARMGold Lion
    McCANN HEALTH, New Delhi / McCANN WORLDGROUP INDIA, MumbaiIMMUNITY CHARMMINISTRY OF PUBLIC HEALTH, ISLAMIC REPUBLIC OF AFGHANISTANIMMUNITY CHARMGold Lion
    AREA 23, New YorkTHE TRAFFICKING EXAMPOLARISTHE ANTI-TRAFFICKING EXAM & OTOSCOPEGold Lion
    McCANN HEALTH, New Delhi / McCANN WORLDGROUP INDIA, MumbaiIMMUNITY CHARMMINISTRY OF PUBLIC HEALTH, ISLAMIC REPUBLIC OF AFGHANISTANIMMUNITY CHARMGold Lion
    OGILVY BRASIL, São PauloVR VACCINEHERMES PARDINIDIAGNOSIS LABGold Lion
    MEDULLA COMMUNICATIONS, MumbaiLAST LAUGHINDIAN ASSOCIATION OF PALLIATIVE CARE (IAPC)PALLIATIVE CARESilver Lion
    MEDULLA COMMUNICATIONS, MumbaiLAST LAUGHINDIAN ASSOCIATION OF PALLIATIVE CARE (IAPC)PALLIATIVE CARESilver Lion
    McCANN HEALTH, New Delhi / McCANN WORLDGROUP INDIA, MumbaiIMMUNITY CHARMMINISTRY OF PUBLIC HEALTH, ISLAMIC REPUBLIC OF AFGHANISTANIMMUNITY CHARMSilver Lion
    McCANN HEALTH, New Delhi / McCANN WORLDGROUP INDIA, MumbaiIMMUNITY CHARMMINISTRY OF PUBLIC HEALTH, ISLAMIC REPUBLIC OF AFGHANISTANIMMUNITY CHARMSilver Lion
    McCANN HEALTH, New Delhi / McCANN WORLDGROUP INDIA, MumbaiIMMUNITY CHARMMINISTRY OF PUBLIC HEALTH, ISLAMIC REPUBLIC OF AFGHANISTANIMMUNITY CHARMSilver Lion
    F5, ShanghaiKNOW YOU AGAINBAIDUAI GLASSESSilver Lion
    J. WALTER THOMPSON, New YorkTHE FINNORTHWELL HEALTHTBDSilver Lion
    OGILVY BRASIL, São PauloVR VACCINEHERMES PARDINIDIAGNOSIS LABSilver Lion
    McCANN HEALTH, New Delhi / McCANN WORLDGROUP INDIA, MumbaiIMMUNITY CHARMMINISTRY OF PUBLIC HEALTH, ISLAMIC REPUBLIC OF AFGHANISTANIMMUNITY CHARMSilver Lion
    McCANN HEALTH, New YorkSPLIT SECONDBOEHRINGER INGELHEIMPRADAXABronze Lion
    AREA 23, New YorkALIENMOLLIE BIGGANE MELANOMA FOUNDATIONMELANOMA AWARENESSBronze Lion
    AREA 23, New YorkMAP #1MIRACLE FLIGHTSINSTITUTIONALBronze Lion Campaign
    AREA 23, New YorkMAP #2MIRACLE FLIGHTSINSTITUTIONALBronze Lion Campaign
    MATTER UNLIMITED, New York"PUSH"MERCKMERCK FOR MOTHERSBronze Lion
    CDM LONDONTHE RECORD PLAYER WITH TYPE 2 DIABETESASCENSIA DIABETES CAREBLOOD GUCOSE MONITORBronze Lion Campaign
    CDM LONDONTHE VHS TAPE WITH TYPE 1 DIABETESASCENSIA DIABETES CAREBLOOD GUCOSE MONITORBronze Lion Campaign
    CDM LONDONTHE INSTANT CAMERA WITH TYPE 2 DIABETESASCENSIA DIABETES CAREBLOOD GUCOSE MONITORBronze Lion Campaign
    LANGLAND, WindsorAVIATIONROCHECLINICAL TRIALBronze Lion
    FLOCK, Mexico CityTALKING HANDS THERAPYMEXICAN FOUNDATION FOR RHEUMATIC PATIENTSARTHRITIS THERAPYBronze Lion
    LEO BURNETT MÉXICO, Mexico CityPHANTOM LIMB THERAPYSAMSUNGSAMSUNG GEAR VRBronze Lion
    PROLAM Y&R, SantiagoSIGN THERAPYME MUEVO FOUNDATION, SORDOS CHILENOS FOUNDATIONSIGN THERAPYBronze Lion
    Y&R ITALIA, MilanCHAT YOURSELFITALIA LONGEVA - ITALIAN NETWORK DEDICATED TO AGING, CREATED BY THE MINISTRY OF CHAT YOURSELFBronze Lion

    The Festival of Creativity runs from 17-24 June 2017, with Cinemark the official local representative for the Cannes Lions International Festival of Creativity.

    Visit the official Cannes Lions website and our Cannes Lions special section for more information.

    For more:

    As media partner to the Creative Circle SA, we’re proud to publish exclusive daily snapshot updates from Cannes. Don’t miss the first Diary of Creative Circle at Cannes from the SA cohort on the ground in Cannes, every day from 19-24 June! Also Book Now for The Full Circle event, brought to you by the Creative Circle - an inspiring showcase of the top trends, insights and award winning work from the Cannes Lions International Festival of Creativity.

    Let's do Biz