Holmes Report and African Public Relations Association (APRA) launch first Africa SABRE competition
Holmes Report and APRA launch first Africa SABRE competition for the public relations industry
Burson-Marsteller won PR accolades in Uganda and Kenya recently
The African Press Organization launches MENA Wire, a press release distribution and monitoring service dedicated to the Middle East and North Africa
Bizcommunity.com has set up a tribute page in honour of communications doyen and former journalist, Ruth Golembo, who passed away suddenly last week
Marketing in Africa: getting around uniquely African hurdles
Magna Carta wins Africa PR Consultancy of the year
Five PR companies are in the running for Africa PR Agency of the Year Award by the prestigious Homes Report
CDNetworks, chosen by APO, brings 95% reduction in global website load times for press release distribution platform
Is Africa the Dark Continent when it comes to the advertising industry? On the contrary, says Alan Edgar, Regional Creative Director, Ogilvy Africa and one of regional judges for African and Middle Eastern categories at this year's Loeries. It's alive and vibrant, but in dire need of world-class tertiary training institutions to tap into that potential.
Staff Reporter 21 Sep 2013
The year 2013 for most brands, especially the ones coping with saturated markets in developed countries, will be a decisive one. Incorporating Africa into their corporate brand strategy, if they haven't done so, will be the better part of valour, so to speak.
Obaika Consulting Team 31 Jan 2013
No, the concepts of "tribalism", "gamification" and "engagement" aren't a promo for the latest computer game, but are in fact the trends that will characterise the way companies and consumers interact in 2013. The branding industry is constantly developing and. while the following trends are evolutions rather than dynamic, short-term changes, we believe there are 10 areas that will define the brandscape over the next year.
HKLM Exco Team 31 Jan 2013