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Facebook to test news story paywalls: report

SAN FRANCISCO - Facebook will test limiting the number of published news stories that can be read for free on its Instant Articles platform for premium publishers, US media reported on Wednesday

21 Jul 2017

NBC News launches new broadcast on Snapchat

NEW YORK - NBC News launched a news show Wednesday on Snapchat, a first-of-its- kind broadcast aimed at wooing a younger audience

21 Jul 2017

Kenya's social media election: attack ads and data mining

A strikingly toxic campaign ad was unleashed online in Kenya just weeks before national elections -- a potentially explosive move in a country where politics and ethnicity are closely aligned

17 Jul 2017

Facebook launches Developer Circles Harare

Facebook Africa is hosting a series of training events and workshops designed to help local entrepreneurs understand how to use digital platforms to grow their businesses

13 Jul 2017

Ads heading for Messenger home screens globally

SAN FRANCISCO - Facebook on Tuesday said that advertisements will begin popping up on Messenger home screens globally after promising tests with users in Australia and Thailand

12 Jul 2017

US newspaper group assails Google-Facebook online 'duopoly'

WASHINGTON - The US newspaper industry on Monday warned of a "duopoly" in online news by Google and Facebook, and called for legislation that would relax antitrust rules allowing collective negotiations with the internet giants

11 Jul 2017

Bell Pottinger's wicked Wiki ways

Controversial London public relations firm Bell Pottinger seems to have side-stepped Wikipedia regulations and has been able to edit entries about the Gutpa family, leaked emails show

10 Jul 2017

Social media should no longer be managed by junior employees

Social media platforms should no longer be managed by junior employees because these platforms have matured and so have the target audience, writes Ima Peter

By Ima Peter 6 Jul 2017

Integrated Nigerian campaign delivers for Johnnie Walker

How Posterscope Nigeria integrated out-of-home with experiential, mobile and social media for incremental reach

6 Jul 2017

Digitally impress through DOOH and social media blending

Integrating social media campaigns with DOOH boosts visibility and reach and allows the audience to become part of the campaign

3 Jul 2017

Mortimer Harvey wins Western Union social media account

Western Union, trusted by over 200 countries to send and receive money worldwide, has entrusted Mortimer Harvey with unifying the African segment of their global audience through one social media platform

Issued by Mortimer Harvey 30 Jun 2017

Two billion people building communities on Facebook every month

There are two billion people coming together on Facebook every month and to celebrate Facebook is launching a new personalised video

29 Jun 2017

Self-taught, spurred on by love: Senegal's star food blogger

This Senegal-based blogger has built up an adoring online audience of thousands by whipping up mouth-watering meals from all corners of the globe

28 Jun 2017

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International

Audi pulls 'sexist' China ad after public outcry

SHANGHAI, China: German automaker Audi apologised on Thursday over an advertisement it aired in China that was slammed as sexist for showing a bride-to-be being roughly examined like a piece of livestock.

21 Jul 2017

Scopen: Industry trends in Mexico vs South Africa

Scopen has just finished presenting its 4th edition of Agency Scope in Mexico. More than 40 agencies subscribed to the report and were able to learn and understand the state of the industry in a turbulent period.

By César Vacchiano 20 Jul 2017

Boomerang pet survey highlights role of pets within families

Boomerang Africa, channel and home of popular animal characters like Tom and Jerry, Scooby-Doo and Bugs Bunny, has released the results of a new study looking at the role pets and animals play in family life.

20 Jul 2017

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