Nigerian business tycoon Aliko Dangote was the only African that made Bloomberg Media's annual global list of the 50 most influential businesspeople in 2017
Most brands are looking at the customer experience as the most powerful way they have to set themselves apart in a market where it's becoming increasingly difficult to compete on price and product features alone
Richard Mullins 1 Dec 2017
Doug de Villiers, currently CEO of Brand Science, and his team will join Brand Union to form a dynamic new market offer
Telcos lead in Kenya as mSurvey reveals the first industry Net Promoter Score Benchmarking for Africa, in an industry-first benchmarking metric
Zee TV Africa has rolled out a global rebrand to strengthen it to attract 3 billion viewers in the next six years
CNN International Commercial's (CNNIC) 'Go There Media Fund' provides travel and tourism expertise to distressed destinations and countries recovering from natural disasters
What does the time-sapped, permanently distracted digital consumer want from your advertising? It's probably simpler than you think. Kantar Millward Brown's global media and digital CEO Gonzalo Fuentes recently let SA marketers in on the secret
Leigh Andrews 6 Nov 2017
There is a need for more collaboration from all the different parts that make up brand communications.
Khangelani Dziba 6 Nov 2017
A selection of 50 artists and personalities from across the African continent, have been identified as the next generation of influencers.
There is a long overdue sea of change happening in South African marketing. A few brave brands have started to shift the way that modern African consumers are being communicated with
Llewellyn Allen 3 Nov 2017
Over 75% of marketers say their advertising doesn't resonate with African women
Heineken has unveiled its first Africa inspired fashion collection co-created with talented African designers at Lagos Fashion and Design week as part of its 'Open Design Explorations'