Port Harcourt-based startup Touchabl has launched its app, which uses artificial intelligence (AI) to enable people search and shop for items in any picture just by touching it
It was during his internship as a copywriter at FCB Africa in Johannesburg when Vega alumni student Junior Mokoma was offered the opportunity to study transmedia storytelling at Fontys Academy for Creative Industries in Tilburg, the Netherlands
Jessica Tennant 6 Dec 2017
Most brands are looking at the customer experience as the most powerful way they have to set themselves apart in a market where it's becoming increasingly difficult to compete on price and product features alone
Richard Mullins 1 Dec 2017
The Brand Alive Group has relaunched the Imperial Logistics brand internationally, with an updated, contemporary new look, positioning statement and with all associated expression elements
Brand Alive 28 Nov 2017
Vega, a brand of The Independent Institute of Education (The IIE), is launching a Media Management in Brand Building short course, available at its Johannesburg and Cape Town campuses from 2018 onwards
Vega School 24 Nov 2017
Doug de Villiers, currently CEO of Brand Science, and his team will join Brand Union to form a dynamic new market offer
Don't forget where we came from: Four ways to appeal to consumers that can cut through modern 'brand fluff'
The first brands were marks on goods so people knew they could trust what they were buying. We're seeing a return to this 'Branding 101' and consumer mistrust of unfounded brand promises
IGI 22 Nov 2017
DNA Brand Architects walked away with three honours at the 2017 instalment of the SA Small Business Awards by the National Small Business Chamber (NSBC)
DNA Brand Architects 16 Nov 2017
Brothers Piyush and Prasoon Pandey will be honoured by the Cannes Lions International Festival of Creativity, with the Lion of St Mark award at the 2018 Festival.
While conducting on-going, large sample studies over the past two years, London based research company Lumen has proved that the actual viewing of, as opposed to potential exposure to adverts (no matter the reading platform of digital or print) leads to almost 9 times more sales.
New York Festivals' AME Awards has announced its 2018 grand jury. Since 1994, the AME Awards jury has honoured campaigns world-wide that successfully demonstrate ground-breaking solutions to challenging marketing problems that achieve measurable results.
New York Festivals International Advertising Awards has announced the 2018 grand jury, which includes six South African judges.
Recently, the National Bank of Abu Dhabi merged with the First Gulf Bank to create First Abu Dhabi Bank, the largest financial institution in the UAE with assets totalling $186bn. This not only represents a significant achievement for all parties involved, but it could also herald further merger and acquisition activity across the UAE - bringing both significant opportunities as well as challenges to the businesses involved.
Shane Dolan 7 Dec 2017