Search for:
Nigerian startup Touchabl launches picture-searching app

Port Harcourt-based startup Touchabl has launched its app, which uses artificial intelligence (AI) to enable people search and shop for items in any picture just by touching it

1 day ago

#Newsmaker: Junior Mokoma furthers his creative studies in Holland w/ Vega, FCB

It was during his internship as a copywriter at FCB Africa in Johannesburg when Vega alumni student Junior Mokoma was offered the opportunity to study transmedia storytelling at Fontys Academy for Creative Industries in Tilburg, the Netherlands

By Jessica Tennant 6 Dec 2017

Down the rabbit hole of the summer campaign

The great summer campaign idea is not inspired by where you end up in the rabbit hole but the process in the journey

By Ndumiso Ndlela 4 Dec 2017

To build a better customer experience, start with the architecture

Most brands are looking at the customer experience as the most powerful way they have to set themselves apart in a market where it's becoming increasingly difficult to compete on price and product features alone

By Richard Mullins 1 Dec 2017

Controlling the narrative from the glass box

Brands are more accountable than ever in an age of radical transparency

By Leon Ayo 30 Nov 2017

#NewCampaign: Come over to the bright side

TBWA\Hunt\Lascaris Johannesburg have just launched MTN's summer brand campaign and everything about it is next level

By Jessica Tennant 28 Nov 2017

Brand Alive Group creates and launches new Imperial Logistics brand

The Brand Alive Group has relaunched the Imperial Logistics brand internationally, with an updated, contemporary new look, positioning statement and with all associated expression elements

Issued by Brand Alive 28 Nov 2017

Vega launches new media management short course in partnership with AMASA

Vega, a brand of The Independent Institute of Education (The IIE), is launching a Media Management in Brand Building short course, available at its Johannesburg and Cape Town campuses from 2018 onwards

Issued by Vega School 24 Nov 2017

Brand Science joins Brand Union to form new market offer

Doug de Villiers, currently CEO of Brand Science, and his team will join Brand Union to form a dynamic new market offer

24 Nov 2017

Is a little loyalty too much to ask for?

The South African retail market is a battleground at the moment: fierce competition by brands; a vast choice available to consumers; and a weak economic climate

By Romy Honneysett 23 Nov 2017

Why branding really matters

Building strong brands is a long-term process that requires a lot of thought and planning from a future-fit standpoint

By James Maposa 22 Nov 2017

Don't forget where we came from: Four ways to appeal to consumers that can cut through modern 'brand fluff'

The first brands were marks on goods so people knew they could trust what they were buying. We're seeing a return to this 'Branding 101' and consumer mistrust of unfounded brand promises

Issued by IGI 22 Nov 2017

Eight tips for building your personal brand

Building up your personal brand is the most difficult and yet the most rewarding process for an entrepreneur

By Stephen Marshal 20 Nov 2017

DNA Brand Architects wins big at the South African Small Business Awards

DNA Brand Architects walked away with three honours at the 2017 instalment of the SA Small Business Awards by the National Small Business Chamber (NSBC)

Issued by DNA Brand Architects 16 Nov 2017

Show more

International

Piyush and Prasoon Pandey honoured with the Lion of St Mark

Brothers Piyush and Prasoon Pandey will be honoured by the Cannes Lions International Festival of Creativity, with the Lion of St Mark award at the 2018 Festival.

10 hours ago

Quality content is key to advertising success irrespective of reading platform

While conducting on-going, large sample studies over the past two years, London based research company Lumen has proved that the actual viewing of, as opposed to potential exposure to adverts (no matter the reading platform of digital or print) leads to almost 9 times more sales.

1 day ago

AME Awards announce grand jury and extend deadline

New York Festivals' AME Awards has announced its 2018 grand jury. Since 1994, the AME Awards jury has honoured campaigns world-wide that successfully demonstrate ground-breaking solutions to challenging marketing problems that achieve measurable results.

1 day ago

Six SA judges selected for NYF's grand jury

New York Festivals International Advertising Awards has announced the 2018 grand jury, which includes six South African judges.

7 Dec 2017

6 tips for effectively managing M&A communications

Recently, the National Bank of Abu Dhabi merged with the First Gulf Bank to create First Abu Dhabi Bank, the largest financial institution in the UAE with assets totalling $186bn. This not only represents a significant achievement for all parties involved, but it could also herald further merger and acquisition activity across the UAE - bringing both significant opportunities as well as challenges to the businesses involved.

By Shane Dolan 7 Dec 2017

Show more

Industry news

Automotive
Lifestyle
Logistics & Transport
ICT
Tourism
Education
Property
Legal
HR & Recruitment
Construction & Engineering
Agriculture
Finance
CSI & Sustainability
Energy & Mining
Retail
Healthcare