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IAB SA/PwC online adspend study - Have you been left out?

PwC and the IAB have performed a domestic digital advertising expenditure analysis for the past three years, with various market participants both from the online and mobile publishing and agency sector contributing

Issued by IAB South Africa 1 day ago

The opportunity that is the small screen

What's becoming clear from watching young coffee shop patrons, in particular, is that mobile technology is stepping in to fill certain voids and it's doing so at an extremely reasonable cost.

By Mike Laws 21 Apr 2017

Mobile penetration in Africa reaches 80%

Jumia unveils its third white paper on mobile trends in Africa, and shows Chinese dominance in the smartphone market

21 Apr 2017

Four questions: Camilla Clerke on being a Cannes Lions judge in Mobile

Hellocomputer's creative director, Camilla Clerke, has been asked to attend the Cannes Lions Festival of Creativity as a judge in the Mobile category. She answers four questions about her coming task

Issued by Hellocomputer 20 Apr 2017

Africa's mobile operators aim for TV content

African mobile operators start entering into deals with major broadcasters over streaming and download services

By Russell Southwood 20 Apr 2017

#WTMA17: Using digital marketing to convince young Africans to travel

"Africa's online landscape is mobile but mostly feature phone based. Travel still needs to better embrace mobile by delivering mobile and thumb ready experiences to the African youth."

By Cari Coetzee 19 Apr 2017

Phonefinder expands service to insurance comparisons

Local online cellular contract comparison engine, Phonefinder, has expanded its offering by adding insurance comparisons

19 Apr 2017

True location-based advertising is where it's at

Location-based advertising is a fast-growing, highly innovative field within the wider marketing industry. While there are major benefits to be had for marketers, it's critical they separate the ‘real location' providers from the many buzzword-sprouting imitators

Issued by Vicinity Media 7 Apr 2017

Popimedia launches CMO2020 initiative

Amidst the backdrop of a rapidly evolving business environment, characterised by a need for innovation to cut through the marketing clutter, and the growing trend of digital disruption led by mobile, the role of the chief marketing officers (CMOs) of the future will be fundamentally different to what it is today

6 Apr 2017

"Zuma should resign," say 7 out of 10 South Africans

According to the latest Kantar TNS mobile survey, seven out of 10 South Africans say that Jacob Zuma should resign as the president of South Africa. This comes in the aftermath of last week's cabinet reshuffle and the dismissal of both the Minister of Finance, Pravin Gordhan and his deputy, Mcebisi Jonas

6 Apr 2017

Turn your mobile into a ghost hunter on Mystery Ghost Bus Tours of SA

One can now download free apps that will turn one's cellphone into a paranormal investigative tool, allowing the amateur ghost hunter to detect unseen energies and paranormal force fields

4 Apr 2017

MTN pays $98m part of Nigerian fine

LAGOS, Nigeria: South African telecoms giant MTN has paid nearly $100m of a $1.7bn fine for failing to disconnect unregistered SIM cards in Nigeria

3 Apr 2017

A little less conversation, a little more action

Why an integrated data platform is the key to aligning marketing, sales and service

By Michael Bornheim 24 Mar 2017

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International

The postcard is never the place

I had been walking with my new friend Alexander Kalchev through Chinatown in San Francisco. I had visited these streets before in my head.

By Damon Stapleton 1 hour ago

All the winners: Second day of D&AD 2017

The second set of D&AD Pencil winners have been announced, with an additional 10 South African entries making the grade in the final categories!

1 hour ago

LIA announces new competition, Social Influencers, chaired by Phil Ranta

London International Awards (LIA) has announced a new competition to validate the importance of the Social Influencer. Phil Ranta, chief operating officer at Studio71, will chair the inaugural jury for Social Influencers.

3 hours ago

UK advertising passes £21bn in 2016

Following a record Q4 of advertising activity, the UK enjoyed a seventh consecutive year of market growth, as adspend grew 3.7% to reach £21.4bn. The Advertising Association/Warc Expenditure Report, a measure of advertising activity in the UK, has just published the full year figures for 2016.

5 hours ago

Amber Finlay heads up jury for LIA The New category

The London International Awards (LIA) has announced that Amber Finlay, senior director, global brand communications at Converse is the jury president of The New category.

1 day ago

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