The results of the second edition of the Scopen Agency Scope are in! I caught up with Scopen's global CEO Cesar Vacchiano and Johanna McDowell of IAS on the importance of client-agency relationships, particularly with BEE being a uniquely SA component within the global advertising landscape
Leigh Andrews 1 day ago
South African smartphone sales climbed 28% year-on-year to three million units in the third quarter of 2017, while basic mobile phone sales were up 6% to 1.6 million units for the same period
GfK South Africa 1 day ago
Digital advertising agency Jetweb, has kept a close eye on Black Friday through social listening data for the last three years and says the trend is on the rise
Google SA has announced the launch of the 2017 Connected Consumer Study, conducted by research group Kantar TNS
MA(SA) CEO and MRF director Greg Garden has announced that Plus94 Research has been chosen as intended provider of the new Maps research
Women may find themselves fighting for mirror space and hiding their eye creams because according to Euromonitor, men's grooming recorded a 13% growth in value sales in 2016
A groundbreaking research project on social influence, to be released early in 2018, will reveal key insights into the audiences that populate brand communities on social networks
One of the largest challenges that organisations face in becoming more data-driven is to bring data together from different systems across and within departments
Richard Mullins 13 Nov 2017
PwC and IAB SA recently released the results of the 2016 annual Internet Advertising Revenue Report
Teams brought home two Gold, five Silver and two Bronze awards for six clients across eight categories
JWT 1 day ago
For decades, Ikea has filled homes across the world with bookcases, beds, cardboard boxes and countless tea lights. The company's business model, based on huge production runs of identical stock, allowed it to export Scandinavian style at an affordable price.
Dan Lewis 1 day ago
The Global Awards announced the 2017 award-winners at their annual award celebration taking place at the New York Academy of Sciences in lower Manhattan. Guests from around the globe celebrated the award-winners at ceremonies in both New York City at the Academy of Sciences and Sydney, Australia at The Rawson hosted by Bravo!/Global Awards.
On his visit from London to South Africa for the MMA (Mobile Marketing Association) Forum in Johannesburg on 2 November and Mobile Monday in Cape Town on 6 November, Adam Pattison, vice president, Americas & EMEA at BBM Messenger, shared insights into chat or dark social and how this is shaping the mobile economy.
Jessica Tennant 3 days ago
NEW YORK - Shares in media-entertainment giant 21st Century Fox surged to seven-month highs on Friday after news it has been holding talks with at least three potential buyers for some of its television and film operations.